Binks

Customer Service Representative II

Binks, a pioneer in material application technologies, designs and delivers industry-leading systems that move, meter, mix, spray, and dispense a wide range of coatings and adhesives. With a legacy of innovation and a commitment to quality, Binks serves industries including automotive, industrial manufacturing, and refinishing. Our Shoreview, MN location is a hub for engineering excellence and customer-focused solutions.

As a Customer Service Representative II, you will serve as a key liaison between Binks and our mid-level customer accounts. This role requires a proactive, solutions-oriented mindset and the ability to lead customer service initiatives with minimal supervision. You will manage more complex customer interactions, contribute to strategic service improvements, and support data-driven decision-making by analyzing customer trends and feedback. Your leadership and insight will directly impact customer satisfaction and operational excellence.

Key Responsibilities

• Manage and nurture mid-level customer accounts, ensuring high levels of satisfaction and retention.
• Lead or co-lead customer service initiatives and process improvement projects across departments.
• Respond to and resolve escalated customer inquiries via phone, email, and online platforms within established KPIs.
• Analyze customer service trends and provide actionable insights to leadership for continuous improvement.
• Collaborate with production, logistics, and technical teams to ensure seamless order fulfillment and issue resolution.
• Provide advanced product, pricing, and availability information to customers.
• Maintain and update customer records, ensuring data accuracy and integrity.
• Mentor and support junior customer service representatives as needed.
• Assist in the development and refinement of customer service procedures and documentation.
• Utilize ERP, CRM, and analytics tools to track performance and identify service gaps.

Qualifications

• Associate or bachelor's degree preferred, or equivalent experience in customer service or manufacturing support.
• 3–5 years of experience in a customer-facing role, preferably in a manufacturing or industrial environment.
• Demonstrated ability to manage customer accounts and lead service initiatives independently.
• Strong analytical skills with experience using data to drive decisions.
• Proficiency with ERP, CRM, and Customer Service systems (e.g., Epicor, Navision, Dynamics, Freshdesk).
• Excellent communication, interpersonal, and organizational skills.
• Ability to thrive in a fast-paced, evolving environment with shifting priorities.

Preferred Qualifications

• Experience in coatings, adhesives, or industrial automation industries.
• Familiarity with ISO 9001 or other quality management systems.
• Experience with data analytics tools (e.g., Excel, Power BI, Tableau).