12 2U Marketing Manager Jobs Hiring Near You

At 2U, we are all in on purpose. We are motivated by our mission - to make learning limitless- and connected by our shared passion to deliver world-class higher education at scale. As the parent company of edX, a leading online learning platform, 2U powers thousands of  higher education offerings - from free courses to full degrees. Together with our college, university, and corporate partners, we are helping accelerate careers and transform lives. 

At 2U, the Senior Data Product Manager ensures that team efforts are aligned with the Data Team's mission of making data 2U's most valuable asset, by delivering and developing critical data products that are accessible, actionable, and impactful. This role executes on business strategy through effective prioritization, documentation, communication, and leadership - specifically by bringing clarity and order to complex or ambiguous requirements. Focusing specifically on the Data Products surrounding 2U's consumer brand: edX.org, you will collaborate cross-functionally with peers and leaders to ensure vision alignment, and deliver data tools and products that empower internal teams to make smarter, faster, and more informed decisions throughout the entire data lifecycle, from data ingestion to business-facing reporting.

Responsibilities Include, But Are Not Limited To:

• Serves as the owner of the data product roadmap, translating company goals and strategy into clear, data-driven product initiatives.
• Deeply understands internal stakeholder needs, pain points, and opportunities, conducting thorough discovery to define compelling data products that solve real business problems.
• Drives the execution of all processes in the product life cycle, including product and market research, analysis, planning, requirements and roadmap development, product launch and ongoing management.
• Leads collaboration with a cross-functional team of data engineers, analytics engineers, BI developers, and data scientists, driving the execution of team priorities and successful product releases.
• Sets and tracks team- and project-based success metrics and utilizes data to quantify impact of initiatives and inform product priorities.
• Champions the adoption of data products by ensuring stakeholders understand how to leverage them for maximum impact and by developing user feedback loops through interviews, surveys, and other methods, for continuous improvement.
• Author product planning documents with feedback from manager as required to clearly outline the  business context, define success metrics, capture user feedback, and forecast measurable business impact
• Utilizes industry and customer research, as well as software familiarity, to develop expertise in their domain.
• Proven ability to navigate ambiguity and maintain productivity in a constantly evolving environment.

Things That Should Be In Your Background:

• 5+ years of Product Management experience (please note that this is an IC role and will not have direct reports)
• Experience building and owning a product roadmap, a focus on Data Assets/Products is desired
• Experience with data analysis, data products and tools in the modern data stack (such as Snowflake, Sigma, Tableau, dbt, Fivetran).  Comfort in intermediate level SQL and Tableau is a plus
• Domain specific knowledge in one or more of the following: Product Analytics/Measurement, B2C eCommerce, and/or Marketing Attribution 
• Experience with measurement and execution of A/B testing in high volume consumer website is a plus, but not required
• Structured and data-driven thinking with a strong bias to action
• Excellent communication and cross-functional leadership skills
• Experience with agile software development
• Deep technical acumen, capable of understanding complex data architectures, systems, and their underlying technologies

While this position is open to remote candidates across the U.S., we will prioritize those who live in the Washington-Baltimore metropolitan area and who are available to come into our Headquarters in Arlington, VA two days a week.

Benefits & Culture

Our global employee base is a diverse collection of innovators, dreamers, and doers working together to transform lives through higher education. We believe that every employee can advance our shared purpose, and that life at 2U should be fun and meaningful. If you're excited by the opportunity to provide millions of learners and counting with access to world-class higher education, then join us - and do work that makes a difference. 

We offer comprehensive benefits (unique per country) and excellent work/life balance.
Full-time, U.S.benefits include: 

• Medical, dental, and vision coverage
• Life insurance, disability, and 401(k) employer match
• Free snacks and drinks in-office
• Generous paid holidays and leave policies, including unlimited PTO
• Additional time off benefits include: volunteer days, parental leave, and a company-wide winter break

The anticipated base salary range for this role is ($111,000 -$163,300), with potential bonus eligibility.  Salary offers are made based on the candidate's qualifications, experience, skills, and education as they directly relate to the requirements of the position, budget for the position and cost of labor in the market in which the candidate will be hired.

2U Diversity and Inclusion Statement

At 2U, we are committed to building and sustaining a culture of belonging, respect, and inclusion. We are proud of the steps we've taken to bring together an employee base that embodies diverse walks of life, ideas, genders, ages, races, cultures, sexual orientations, abilities and other unique qualities. We strive to offer a workplace where every employee feels empowered by what makes us different, as well as by how we are alike. 

2U is committed to providing reasonable accommodations during our recruitment process. If you need assistance or accommodations, please reach out to us at: recruitingaccommodations@2u.com. 

About 2U

2U partners with the world's top universities and companies to develop and deliver education programs that accelerate careers and transform lives. Through partnerships with the world's leading colleges, universities, and companies, 2U delivers thousands of online programs to millions of learners worldwide on edX, its global learning platform. From executive education and professional credentialing to master's degree programs and free, open courses, 2U transforms how top institutions deliver workforce-aligned online education, enabling professionals to advance without pausing their careers. Learn more at 2U.com.

The above statements are intended to describe the general nature and level of work performed by individuals assigned to this position, and are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required. All employees may be required to perform duties outside of their normal responsibilities from time to time, as needed.

2U is an equal opportunity employer that does not discriminate against applicants or employees and ensures equal employment opportunity for all persons regardless of their race, creed, color, religion, sex, sexual orientation, gender identity, pregnancy, national origin, age, marital status, disability, citizenship, military or veterans' status, or any other classifications protected by applicable federal, state or local laws. 2U's equal opportunity policy applies to all terms and conditions of employment, including but not limited to recruiting, hiring, training, promotion, job benefits and pay.