Get candidates faster – use a generic job title

Want candidates faster? Think about whether you’re using language in the job title that  all candidates  will understand.

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Two companies posted effectively the same role on ZipRecruiter, but chose very different job titles.  Here’s the candidate count for each:

Senior Advertising Products Analyst   — (6  candidates)

Marketing Pro(33 candidates)

By creating a short online interview through ZipRecruiter, high applicant volume becomes a positive. Make sure you’re casting the widest net possible.

Written by

Ian Siegel is ZipRecruiter’s CEO and Co-founder.

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