Workfront Business Analyst Jobs (NOW HIRING)

CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

The Team:

The Global Brands & Commercial IT team enables Mattel’s global Creative, Brand, Marketing, and Commercial organizations by delivering scalable digital platforms that power the end-to-end content supply chain. We support creative workflows, digital asset management, enterprise content platforms, and large-scale transformation initiatives across Mattel’s global portfolio of brands.

Operating within a scaled Agile model, each Business Analyst serves as a functional or release train lead—owning prioritization, stakeholder partnership, and requirements delivery for their domain.

The Opportunity: 

Mattel is seeking an IT Business Analyst  to partner with Creative and Business teams to modernize content operations and support enterprise transformation. This role acts as a strategic liaison between IT and the business, driving improvements across the content lifecycle—from asset creation and management through publishing, localization, and governance.

This position reports to the Global Brands & Commercial Senior Manager.

What Your Impact Will Be: 

Creative & Content Supply Chain Enablement 

• Partner with Creative teams to understand current-state content workflows and define scalable future-state enterprise processes.
• Lead requirements definition for Digital Asset Management, Content Management Systems, Workflow Systems (Airtable, Workfront) and other creative tooling platforms not specifically named.
• Design and document enterprise workflows that improve efficiency, governance, content reuse, and global scalability.
• Define user stories, acceptance criteria, metadata structures, and workflow requirements that enable automation and streamlined content operations.
• Identify and drive process optimization opportunities that improve speed-to-market and creative effectiveness.

Enterprise Workflow Design & Transformation

• Serve as functional or release train lead for assigned initiatives, owning backlog prioritization and business alignment.
• Lead discovery sessions and workshops to assess current-state operations and design future-state enterprise workflows.
• Translate strategic transformation goals into actionable product roadmaps and measurable outcomes.
• Champion organizational change management, including documentation, playbooks, training support, and adoption tracking.
• Ensure enterprise governance, compliance, and scalability considerations are incorporated into solution design.

Agile Delivery & Execution

• Manage and maintain product backlogs in alignment with Agile/SAFe practices.
• Coordinate cross-functional teams including UX, engineering, QA, DevOps, and external partners.
• Lead User Acceptance Testing (UAT) to ensure solutions meet creative and business requirements.
• Ensure compliance with PMO, Security, Legal, and Data Privacy standards.
• Partner with Client Services and support teams to ensure operational continuity post-launch.

Stakeholder & Business Partnership

• Act as the primary liaison between IT and assigned creative and business stakeholders.
• Provide consultative guidance on emerging content technologies and workflow improvements.
• Build trusted relationships that enable prioritization decisions aligned to business value and capacity.

What We’re Looking For:

• Bachelor’s Degree or equivalent experience.
• 3+ years of experience in Business Analysis, Product Ownership, or related digital platform roles.
• Demonstrated experience designing and implementing enterprise-level workflows and business process transformations.
• Experience supporting creative teams, marketing organizations, or content production environments.
• Strong expertise in requirements definition, user story development, and backlog ownership within Agile/SAFe frameworks.
• Experience with enterprise digital content ecosystems including DAM, CMS, and workflow automation platforms.
• Proven ability to lead initiatives independently as a functional or release lead.
• Strong facilitation, communication, and executive stakeholder engagement skills.
• Proficiency with JIRA, Microsoft Office, and process modeling tools.

HIGHLY PREFERRED:

• Experience with Adobe platforms, including Adobe Creative Cloud, Adobe Experience Manager (AEM), or related Adobe content ecosystem tools.
• Experience defining metadata strategies, taxonomy models, and content governance frameworks.
• Knowledge of web analytics platforms.
• Experience supporting cloud-based environments
• Background in media, entertainment, consumer brands, or global content operations.

*The pay range is indicative of projected hiring range, however base pay will be determined based on a candidate’s work location, skills and experience. Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential. 

Don’t meet every single requirement? At Mattel, we are dedicated to an inclusive workplace and a culture of belonging. If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we still encourage you to apply. You may be just the right candidate for this or other roles. Join Mattel's Talent Community and start receiving exciting updates about our company, our employees, and our culture. Also, interested in signing up for job alerts? Do so here!
How We Work:
We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:

• We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
• We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
• We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

Who We Are:
Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.

Mattel’s award-winning workplace culture has been recognized by Forbes, Fast Company, Newsweek, Great Place to Work, TIME, and more.

Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.
Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran and protected veteran status, disability status, and or any other basis protected by applicable federal, state or local law.

Pursuant to the Los Angeles Fair Chance Ordinance and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for employment.

Videos to watch:
The Culture at Mattel
Corporate Philanthropy