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Web Development Jobs in Pottstown, PA (NOW HIRING)

Senior Optimizely CMS Developer

Lansdale, PA ยท Remote

$111K - $146K/yr

Skills * 5+ years of full-stack web development experience. * At least 3+ years of hands-on experience working within the Optimizely ecosystem. * Strong backend development skills with C# and .NET ...

Senior .NET Developer Optimizely

Lansdale, PA ยท Remote

$52.75 - $69.75/hr

Skills * 5+ years of full-stack web development experience. * At least 3+ years of hands-on experience working within the Optimizely ecosystem. * Strong backend development skills with C# and .NET ...

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Web Development information

See Pottstown, PA salary details

$16

$43

$70

How much do web development jobs pay per hour?

As of Aug 17, 2026, the average hourly pay for web development in Pottstown, PA is $43.86, according to ZipRecruiter salary data. Most workers in this role earn between $33.65 and $53.03 per hour, depending on experience, location, and employer.

What is web development?

Web development is the process of creating, building, and maintaining websites or web applications that are accessed through the internet. It involves a combination of programming, design, and content creation to ensure that sites are functional, user-friendly, and visually appealing. Web development can range from creating simple static web pages to complex dynamic web applications, and typically includes both front-end (client-side) and back-end (server-side) development.

What are some common challenges web developers face when working on cross-functional teams?

Web developers often collaborate with designers, project managers, and backend engineers, which can present challenges such as aligning on project requirements, maintaining clear communication, and balancing priorities. Differences in technical understanding between team members can sometimes lead to misinterpretations or delays. To overcome these challenges, developers benefit from strong communication skills, the ability to explain technical concepts in simple terms, and proactive participation in team meetings to ensure that everyone stays on the same page.

What are the key skills and qualifications needed to thrive as a web developer, and why are they important?

To thrive as a Web Developer, you need strong proficiency in programming languages like HTML, CSS, JavaScript, and often a relevant degree or certifications. Familiarity with frameworks such as React or Angular, version control systems like Git, and web hosting platforms is typically expected. Creative problem-solving, attention to detail, and effective teamwork are valuable soft skills in this role. These skills ensure that high-quality, responsive, and maintainable websites or applications are built efficiently and meet both user and business needs.

What is the difference between Web Development vs Web Design?

AspectWeb DevelopmentWeb Design
Primary FocusBuilding and coding websites, including backend and frontend developmentCreating visual layouts, user interface, and overall aesthetics
Skills & CertificationsHTML, CSS, JavaScript, backend languages, frameworksDesign tools (Adobe XD, Photoshop), UX/UI principles
Work EnvironmentDevelopers often work in coding environments, collaborating with designers and clientsDesigners focus on visual and user experience aspects, often working in creative studios
Industry UsageWeb development is used across all industries for website creation and maintenanceWeb design is essential for branding, marketing, and user engagement

Web development involves coding and building websites, focusing on functionality and technical aspects. Web design emphasizes visual aesthetics and user experience. Both roles often collaborate but require different skill sets and tools.

Can I be a web developer with no experience?

Web development is accessible to beginners, and many entry-level positions do not require prior experience. Learning skills such as HTML, CSS, and JavaScript through online courses or tutorials can help you start a career in web development, often alongside building a portfolio to demonstrate your abilities.

Is web development a good career?

Web development is a viable career that offers opportunities in designing, coding, and maintaining websites and applications. It typically requires skills in programming languages like HTML, CSS, and JavaScript, and can provide flexible work environments and strong job demand. Career growth depends on continuous learning and adapting to new technologies.

What jobs can a web development do?

Web development skills can lead to roles such as front-end developer, back-end developer, full-stack developer, web designer, and UI/UX designer. These jobs involve building, maintaining, and improving websites and web applications using programming languages like HTML, CSS, JavaScript, and frameworks such as React or Angular. Certifications and experience with development tools are often required for these positions.

What cities near Pottstown, PA are hiring for Web Development jobs?

Cities near Pottstown, PA with the most Web Development job openings:

Infographic showing various Web Development job openings in Pottstown, PA as of August 2026, with employment types broken down into 1% As Needed, 82% Full Time, 15% Part Time, and 2% Contract. Highlights an 90% Physical, 3% Hybrid, and 7% Remote job distribution, with an average salary of $91,219 per year, or $43.9 per hour.

Senior .NET Developer Optimizely

Horizontal Talent

Conshohocken, PA โ€ข Remote

$53.75 - $70.75/hr

Full-time

This job post hasย expired today.ย Applications are no longer accepted.


Job description

Join a fast-moving digital marketing team that is investing heavily in modern web technology, experimentation, and data-driven growth. This Senior Optimizely Developer role is a great fit for someone who enjoys building scalable CMS solutions, launching sophisticated experiments, and using AI-assisted tools to work faster and smarter.

Responsibilities
  • Build and maintain reusable components, page templates, and content models within Optimizely CMS to help marketing teams launch web pages efficiently.
  • Design CMS architecture that supports scalability, security, and strong performance, including Core Web Vitals optimization.
  • Develop and support integrations between Optimizely CMS and enterprise platforms such as Salesforce, Marketo, Adobe Commerce, and internal systems.
  • Create and deploy advanced A/B, split, and multivariate tests in Optimizely Web Experimentation, including custom DOM manipulation and dynamic content changes.
  • Implement personalized web experiences for targeted B2B audiences and account-based marketing campaigns.
  • Partner on server-side testing and feature flagging when frontend testing is not the best fit.
  • Perform thorough cross-browser and cross-device testing to help ensure smooth, consistent user experiences with minimal flicker or layout shift.
  • Define and document best practices, technical standards, and governance guidelines for Optimizely-related work.
  • Collaborate closely with CRO, product, and design teams to evaluate ideas, prototype solutions, and translate designs into polished digital experiences.
  • Use AI-assisted development tools to accelerate coding, debugging, testing, and experimentation workflows.
Skills
  • 5+ years of full-stack web development experience.
  • At least 3+ years of hands-on experience working within the Optimizely ecosystem.
  • Strong backend development skills with C# and .NET Core/MVC, especially in Optimizely CMS environments.
  • Advanced frontend experience with HTML5, CSS3/SASS, and JavaScript, including Vanilla JS, ES6+, jQuery, React, or Vue.
  • Deep understanding of Optimizely platform concepts such as Project JS, visual tags, audience targeting, anti-flicker approaches, and caching behavior.
  • Experience building for complex B2B websites, including lead generation and gated content workflows.
  • Strong Git knowledge and familiarity with modern CI/CD workflows such as Azure DevOps or GitHub Actions.
  • Ability to work independently while also partnering effectively with cross-functional teams.
  • A proactive, solution-oriented mindset with a focus on speed, quality, and continuous improvement.
Preferred Skills
  • Active Optimizely Developer certification in CMS or Web Experimentation.
  • Experience supporting server-side experimentation and feature flagging initiatives.
  • Familiarity with UX/UI collaboration and translating wireframes or Figma designs into interactive experiences.
  • Comfort using AI tools such as GitHub Copilot or ChatGPT to support development efficiency.
  • Experience working in remote-first environments and collaborating across multiple locations.

Horizontal is committed to fostering an inclusive environment where all qualified candidates can thrive. We value diversity, equity, and inclusion as essential to building strong teams, better ideas, and better outcomes.

By applying for this position, you acknowledge and agree that Horizontal Talent may contact you regarding your application using automated technology, including phone calls, SMS/text messages, or email, which may be delivered by our virtual AI recruiter, Alex.