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Web Copywriter Jobs in Texas (NOW HIRING)

Collaborate with web dev, copywriting, and advertising teams to make sure our customer's social media content is fully integrated into the client's website and advertising campaigns. * Be a champion ...

AI Content Creation

Houston, TX · On-site +1

$42K/yr

Webpage & Digital Content Creation: Assist in the rapid generation and optimization of visually appealing landing pages and web content using AI design assistants. * AI-Powered Copywriting ...

... copywriting, or content marketing experience * Strong writing and editing skills with a sharp eye for brand voice, tone, and consistency * Experience managing content across multiple channels (web ...

... copywriting, or content marketing experience * Strong writing and editing skills with a sharp eye for brand voice, tone, and consistency * Experience managing content across multiple channels (web ...

UI UX Art Director

Frisco, TX · On-site

$113K - $118K/yr

Web and multimedia content design * Email campaigns * Social media assets * Promotional giveaways ... Work collaboratively with copywriters, marketing program managers, project managers, developers ...

Excellent copywriting skills, with the ability to alter writing style to appeal to different ... Strong understanding of SEO and web analytics. * Strong communication and people skills.

Work closely with copywriters, account managers, and web developers from concept to final execution, ensuring designs meet both client objectives and technical requirements. * Incorporate Feedback:

... web experiences. This role owns messaging that helps customers discover, evaluate, and purchase ... Minimum Qualifications: * 4+ years of copywriting experience in ecommerce, D2C, or digital product ...

Work closely with copywriters, account managers, and web developers from concept to final execution, ensuring designs meet both client objectives and technical requirements. * Incorporate Feedback:

... web experiences. This role owns messaging that helps customers discover, evaluate, and purchase ... Minimum Qualifications: * 4+ years of copywriting experience in ecommerce, D2C, or digital product ...

... web, social media, events, and related marketing functions. * Manage external marketing contractors and vendors, including copywriters, designers, developers, agencies, and other outsourced resources ...

Senior Marketing Manager

El Paso, TX · On-site

$90 - $110/hr

... web, social media, events, and related marketing functions. * Manage external marketing contractors and vendors, including copywriters, designers, developers, agencies, and other outsourced resources ...

... web, social media, events, and related marketing functions. * Manage external marketing contractors and vendors, including copywriters, designers, developers, agencies, and other outsourced resources ...

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Web Copywriter information

See Texas salary details

$13

$34

$62

How much do web copywriter jobs pay per hour?

As of Aug 16, 2026, the average hourly pay for web copywriter in Texas is $34.23, according to ZipRecruiter salary data. Most workers in this role earn between $25.96 and $38.75 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a web copywriter, and why are they important?

To thrive as a Web Copywriter, you need strong writing, editing, and research skills, often supported by a degree in communications, marketing, or English. Familiarity with content management systems (CMS), basic HTML, and SEO tools like Google Analytics or SEMrush is highly beneficial. Creativity, attention to detail, and the ability to understand and convey brand voice are valuable soft skills in this role. These skills ensure the creation of compelling, accurate, and optimized web content that drives engagement and achieves business goals.

What is the difference between Web Copywriter vs Content Writer?

AspectWeb CopywriterContent Writer
Primary FocusCreating persuasive, conversion-oriented web contentProducing informative, engaging articles and blog posts
Skills NeededSEO, marketing, concise writingResearch, storytelling, in-depth writing
Work EnvironmentDigital marketing agencies, corporate websitesMedia outlets, blogs, content platforms
Common CertificationsSEO certifications, copywriting coursesJournalism, content marketing certifications

Web Copywriters focus on crafting persuasive content that drives conversions on websites, while Content Writers produce informative and engaging articles for various platforms. Both roles require strong writing skills, but Web Copywriters emphasize marketing and SEO, whereas Content Writers prioritize storytelling and research.

What are some common challenges web copywriters face when balancing creativity with brand guidelines?

Web copywriters often navigate the challenge of producing engaging and original content while strictly adhering to established brand voice and style guidelines. This balance requires a strong understanding of the brand’s tone, audience, and objectives, alongside creative writing skills. Collaborating closely with marketing teams and stakeholders is key, as feedback rounds may be frequent to ensure messaging accuracy and consistency. Staying flexible and receptive to edits helps web copywriters successfully merge creativity with brand requirements.

What is a web copywriter?

A Web Copywriter is a professional who creates written content specifically for websites and online platforms. Their job is to craft clear, engaging, and persuasive copy that encourages visitors to take desired actions, such as making a purchase or signing up for a newsletter. Web Copywriters also optimize their content for search engines (SEO) to help increase website visibility and traffic. They often collaborate with designers, marketers, and developers to ensure that the messaging aligns with the overall brand and marketing goals.

What are the most commonly searched types of Web Copywriter jobs in Texas?

The most popular types of Web Copywriter jobs in Texas are:

What cities in Texas are hiring for Web Copywriter jobs?

Cities in Texas with the most Web Copywriter job openings:

Infographic showing various Web Copywriter job openings in Texas as of August 2026, with employment types broken down into 1% Internship, 83% Full Time, 9% Part Time, 1% Temporary, and 6% Contract. Highlights an 82% Physical, 4% Hybrid, and 14% Remote job distribution, with an average salary of $71,190 per year, or $34.2 per hour.

Copywriter (Full-time, temporary)

Buff City Soap Franchising LLC

Dallas, TX • On-site

Temporary

Posted 24 days ago


Job description

ABOUT THE ROLE

Buff City Soap is looking for a storyteller with an innate curiosity who’s capable of wordsmithing brilliant headlines and telling engaging stories. We have a tight group of creatives that are passionate about the work they produce and the environment they are creating. We are a team at the end of the day and are here to help grow and support each other. We are looking for a hard worker with a go-getter attitude. You must be detail-oriented and able to not only be creative but be a grammar expert and syntax magician.

At Buff, there’s an opportunity to create something truly ownable and unique as well as learn from other creative leads, cross functional areas and join our journey of accelerating brand engagement and awareness in a big way.

**This position is a temporary, full-time assignment expected to run through the end of 2026, with the possibility of an extension**

WHAT YOU'LL DO

  • Social media copy
  • Emails, CRM and website copy
  • Presentation of ideas to internal creative team and key stakeholders
  • Copyedit and proofread all print, web, email, and social media content
  • Maintain a consistent voice throughout all digital and online media properties
  • Maintain, and enforce editorial style guidelines
  • Leaning in to support copy in other creative areas as needs arise including signage, brand activations, etc.

WHAT WE'RE LOOKING FOR

  • Bachelor’s degree in advertising, Communications, English or another relevant field preferred
  • Agency internships or 1-3 years of experience in an agency or internal agency environment
  • Portfolio that demonstrates a high level of creativity, impeccable grammar, and brilliant writing skills (ideally including brand execution of website copy, social media, and email campaigns).
  • Effective communication and presentation skills

WHY YOU'LL LOVE IT HERE

You'll join a team that values creativity, collaboration, and continuous growth. We believe great work happens when talented people support one another, challenge each other to think bigger, and have the freedom to create something meaningful. If you're excited by the opportunity to make an impact, grow your craft, and help shape a brand's story, we'd love to hear from you!