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Wayfinding Design Jobs in West Virginia (NOW HIRING)

EXPERIENCE: 1. Two years of experience with design, imaging, and other multi-media programs. 2. Two ... wayfinding issue due to designers expertise with type and legibility. 6. Produces and designs ...

Wayfinding Design information

What is wayfinding design?

A Wayfinding Design job involves creating navigational systems that help people efficiently move through physical spaces like airports, hospitals, campuses, and urban environments. Wayfinding designers use signage, maps, symbols, colors, and digital interfaces to guide individuals while enhancing user experience and accessibility. This role requires a mix of graphic design, architecture, psychology, and urban planning to develop clear and intuitive wayfinding solutions.

What are common challenges faced by professionals in wayfinding design?

One of the main challenges in Wayfinding Design is creating solutions that are intuitive and effective for people with diverse needs, including those with disabilities or limited language skills. Designers often need to balance aesthetic considerations with strict functionality and regulatory compliance, especially in complex spaces like hospitals, airports, or urban centers. They must frequently coordinate with architects, facility managers, and other stakeholders to ensure signage and navigation cues integrate seamlessly. Adapting to changing building layouts and continually improving systems based on user feedback are also integral parts of the role.

What are the key skills and qualifications needed to thrive in wayfinding design, and why are they important?

To thrive in Wayfinding Design, you need strong skills in graphic design, spatial planning, and an understanding of user experience (UX), often supported by a degree in graphic design, environmental design, or a related field. Familiarity with design software such as Adobe Creative Suite, CAD programs, and relevant signage standards or accessibility guidelines is typically necessary. Creativity, attention to detail, and effective communication are essential soft skills for collaborating with clients and multidisciplinary teams. These skills ensure that wayfinding systems are clear, accessible, and effectively guide people through complex environments.

What are popular job titles related to Wayfinding Design jobs in West Virginia? For Wayfinding Design jobs in West Virginia, the most frequently searched job titles are:
What job categories do people searching Wayfinding Design jobs in West Virginia look for? The top searched job categories for Wayfinding Design jobs in West Virginia are:
Infographic showing various Wayfinding Design job openings in West Virginia as of August 2026, with employment types broken down into 1% Internship, 83% Full Time, 11% Part Time, and 5% Contract. Highlights an 85% Physical, 4% Hybrid, and 11% Remote job distribution.

Full-time

Posted 29 days ago


West Virginia University rating

6.9

Company rating: 6.9 out of 10

Based on 61 frontline employees who took The Breakroom Quiz

457th of 616 rated colleges and universities


Job description

Welcome! We're excited you're considering an opportunity with us! To apply to this position and be considered, click the Apply button located above this message and complete the application in full. Below, you'll find other important information about this position.This position provide expertise in graphic arts and visual standards. Works staff and leaders to help shape the visual image of hospital and sometimes the affiliates. Designs major institutional marketing pieces. Assures the high quality appearance of publications, advertisements, videos, and Internet communications

MINIMUM QUALIFICATIONS:

EDUCATION, CERTIFICATION, AND/OR LICENSURE:

1. Bachelor's degree in graphic design, visual arts, fine arts or related field.

EXPERIENCE:

1. Two years of experience with design, imaging, and other multi-media programs.

2. Two years of experience with Adobe print and imaging software (e.g. InDesign, Photoshop, Illustrator).

CORE DUTIES AND RESPONSIBILITIES:The statements described here are intended to describe the general nature of work being performed by people assigned to this position. They are not intended to be constructed as an all-inclusive list of all responsibilities and duties. Other duties may be assigned.

1. Responsible for publications, advertisements and other printed pieces, digital billboards, signage, video, and photo acquisition. This position is an integral part of the Marketing and Communications team.

2. The graphic designer determines how multiple elements including text and art can best communicate the message of a particular piece.

3. The designer arranges selected elements to communicate the messages of WVU Medicine in a literate, well-organized, and attractive manner. Audiences include the public, internal and external physicians, patients, and employees.

4. Placements of the designer's work include 4-color magazines with statewide circulation, newspapers, television, internal communications vehicles, and the Internet.

5. Offers advice to institutional leaders on signage and wayfinding issue due to designers expertise with type and legibility.

6. Produces and designs publications, advertisements, and other pieces that reflect and further the image of WVU Medicine.

7. Produces and designs products that meet the highest national standards.

8. Assist other departments in achieving and maintaining standards of excellence in design.

9. Must coordinate work of external service bureaus, photographers, and printers to ensure high quality products.

PHYSICAL REQUIREMENTS:The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

1. Ability to sit for long periods of time.

2. Ability to lift, push or pull 10-15 pounds.

WORKING ENVIRONMENT:The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

1. Exposed to high levels of stress and anxiety.

2. Experiences constant interruptions.

SKILLS AND ABILITIES:

1. Knowledge of and skill using Macintosh and PC computers

2. Skill in the acquisition and processing of digital images

3. Knowledge of printing process and pre-press technology

4. Knowledge of web design and video editing programs

5. Strong creative, oral, and written skills

Additional Job Description:

Scheduled Weekly Hours:

40

Shift:

Exempt/Non-Exempt:

United States of America (Exempt)

Company:

BMC Berkeley Medical Center

Cost Center:

512 UH Marketing

Address:

2500 Hospital DriveMartinsburgWest Virginia

Equal Opportunity Employer

West Virginia University Health System and its subsidiaries (collectively "WVUHS") is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. WVUHS strictly prohibits and does not tolerate discrimination against employees, applicants, or any other covered persons because of race, color, religion, creed, national origin or ancestry, ethnicity, sex (including gender, pregnancy, sexual orientation, and gender identity), age, physical or mental disability, citizenship, past, current, or prospective service in the uniformed services, genetic information, or any other characteristic protected under applicable federal, state, or local law. All WVUHS employees, other workers, and representatives are prohibited from engaging in unlawful discrimination. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, training, promotion, discipline, compensation, benefits, and termination of employment.


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