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Wallaroo Media Jobs (NOW HIRING)

Wallaroo Media

Email Marketing Manager

Provo, UT

About the Role Wallaroo Media is looking for a sharp, data-driven Email Marketing Manager to own our email channel from strategy through execution. You'll be the architect of lifecycle campaigns ...

Wallaroo Media

Account Manager

Provo, UT

$80K/yr

The Role We're looking for a proactive, relationship-driven Account Manager to serve as the primary point of contact between Wallaroo Media and our clients. You'll own the day-to-day client ...

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How much do wallaroo media jobs pay per year?

As of Jun 17, 2026, the average yearly pay for wallaroo media in the United States is $83,601.00, according to ZipRecruiter salary data. Most workers in this role earn between $75,500.00 and $92,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Digital Marketing Specialist at Wallaroo Media, and why are they important?

To thrive as a Digital Marketing Specialist, you need expertise in SEO, PPC advertising, content strategy, and analytics, typically supported by a relevant degree or digital marketing certifications. Familiarity with tools like Google Analytics, Facebook Ads Manager, SEMrush, and marketing automation platforms is essential. Strong communication, creativity, and adaptability help you craft compelling campaigns and work effectively with clients and team members. Mastering these skills ensures you can drive measurable results, meet client goals, and stay ahead in the constantly evolving digital marketing landscape.

What is Wallaroo Media?

Wallaroo Media is a digital marketing agency that specializes in services such as social media advertising, search engine optimization (SEO), content marketing, and web design. The company works with businesses to help them grow their online presence, drive more traffic to their websites, and increase conversions. Wallaroo Media is known for its data-driven strategies and tailored marketing solutions for clients across various industries.

What are the typical collaboration dynamics for digital marketing specialists at Wallaroo Media?

Digital marketing specialists at Wallaroo Media often work within cross-functional teams, collaborating closely with content creators, designers, account managers, and data analysts. This collaborative environment ensures that marketing campaigns are both creative and data-driven, allowing specialists to contribute ideas and quickly adapt strategies based on real-time feedback. Regular meetings and project management tools help facilitate communication, making it important for team members to be proactive and open to feedback. This structure not only fosters professional growth but also exposes specialists to a broad range of digital marketing skills and strategies.
What cities are hiring for Wallaroo Media jobs? Cities with the most Wallaroo Media job openings:
Email Marketing Manager

Email Marketing Manager

Wallaroo Media

Provo, UT

Full-time

Posted 9 days ago

Job description

About the Role

Wallaroo Media is looking for a sharp, data-driven Email Marketing Manager to own our email channel from strategy through execution. You'll be the architect of lifecycle campaigns, automated flows, and broadcast sends that drive real revenue for our clients and internal brands alike.
This is a high-ownership role. You'll work at the intersection of creativity and analytics — crafting compelling copy one moment and interrogating A/B test results the next. We want someone who's as comfortable in a Klaviyo flow builder as they are in a brainstorming session, and who genuinely gets excited about open rates, deliverability, and the art of the subject line.

What You'll Do
  • Own the end-to-end strategy and execution of email marketing programs across multiple client accounts and Wallaroo's own brand portfolioBuild, optimize, and maintain automated flows in Klaviyo — welcome series, abandoned cart, post-purchase, win-back, VIP segments, and more
  • Write and edit compelling email copy that converts, from subject lines to CTAs, balancing brand voice with performance goals
  • Design and manage A/B tests on content, send times, segmentation, and flows; report on results with actionable takeaways
  • Leverage AI tools to accelerate copy generation, personalization, segmentation logic, and performance analysis
  • Monitor list health, deliverability, bounce rates, and compliance (CAN-SPAM, GDPR) — and take proactive action when metrics drift
  • Collaborate with design, paid media, and content teams to ensure email is tightly integrated into broader campaign strategies
  • Develop and present monthly and quarterly performance reports with clear insights and forward-looking recommendations
  • Stay current on email marketing trends, ESP features, and AI tools that can improve results


Requirements

Klaviyo Expertise
  • 3+ years of hands-on Klaviyo experience managing high-volume ecommerce or DTC accounts
  • Deep fluency with flows, segmentation, conditional logic, and dynamic content blocks
  • Familiarity with Klaviyo's predictive analytics, product recommendations, and CDPs
  • Experience with Klaviyo integrations (Shopify, WooCommerce, Recharge, etc.)

AI Fluency
  • Practical, day-to-day experience using AI tools (ChatGPT, Claude, Jasper, or similar) to accelerate copy and ideation workflows
  • Ability to write effective prompts that produce on-brand, on-brief content efficiently
  • Comfort using AI for data summarization, segmentation hypotheses, and performance narrative generation
  • A clear POV on where AI helps and where human judgment still leads

Content Creation
  • Proven ability to write high-performing email copy — promotional, transactional, and narrative-driven — across a variety of brand voices
  • Strong editorial instincts: you catch grammar, inconsistency, and off-brand phrasing before it sends
  • Experience briefing and collaborating with designers on email creative
  • Portfolio or examples of emails you've written and the results they drove

Analytics & Strategy
  • 4+ years of email marketing experience with measurable revenue or engagement results
  • Comfort with performance data: revenue attributed, open rate, CTR, CTOR, conversion rate, unsubscribe rate, and deliverability metrics
  • Experience running and interpreting A/B and multivariate tests
  • Familiarity with UTM tagging and cross-channel attribution


Nice to Have
  • Experience with SMS platforms (Attentive, Postscript, or similar) alongside email
  • Familiarity with HTML/CSS for email template customization
  • Agency experience managing multiple client accounts simultaneously
  • Background in ecommerce, retail, or subscription businesses
  • Experience with other ESPs: HubSpot, Mailchimp, Iterable, or Braze

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