Drive ongoing testing initiatives aimed at enhancing user acquisition, such as A/B creative tests ... QUALIFICATIONS: * 7+ years in strategy/brand management/video game marketing roles. * Experience ...
Drive ongoing testing initiatives aimed at enhancing user acquisition, such as A/B creative tests ... QUALIFICATIONS: * 7+ years in strategy/brand management/video game marketing roles. * Experience ...
Desktop Support Technician
Orlando, FL · On-site
$18 - $23/hr
... video game industry, and others. Our work can be experienced in theme parks, museums, zoos ... Installing, configuring, testing computer hardware, operating systems, applications, and drivers.
Desktop Support Technician
Orlando, FL · On-site
$18 - $23/hr
... video game industry, and others. Our work can be experienced in theme parks, museums, zoos ... Installing, configuring, testing computer hardware, operating systems, applications, and drivers.
... of video conference and chat technology coupled with innovative gaming and gifting functions ... testing, code reviews, documentation) Sounding-board for the definition of product development ...
... of video conference and chat technology coupled with innovative gaming and gifting functions ... testing, code reviews, documentation) Sounding-board for the definition of product development ...
... video conference and chat technology coupled with innovative gaming and gifting functions. • ... unit testing, code reviews, documentation) • Sounding-board for the definition of product ...
... video conference and chat technology coupled with innovative gaming and gifting functions. • ... unit testing, code reviews, documentation) • Sounding-board for the definition of product ...
Social Media Specialist
Orlando, FL · On-site
This position will capture video and create content that aligns with and expands the Orlando Magic ... Capture compelling content at all home games and events as required. * Track and analyze social ...
Social Media Specialist
Orlando, FL · On-site
This position will capture video and create content that aligns with and expands the Orlando Magic ... Capture compelling content at all home games and events as required. * Track and analyze social ...
BENEFITS ARE THE GAME CHANGER! We offer a comprehensive benefits package designed to assist our ... References, Background Check, Drug Screen Testing, Valid Driver's License. Responsibilities: Field ...
BENEFITS ARE THE GAME CHANGER! We offer a comprehensive benefits package designed to assist our ... References, Background Check, Drug Screen Testing, Valid Driver's License. Responsibilities: Field ...
BENEFITS ARE THE GAME CHANGER! We offer a comprehensive benefits package designed to assist our ... References, Background Check, Drug Screen Testing, Valid Driver's License. Responsibilities: Field ...
Quick apply
BENEFITS ARE THE GAME CHANGER! We offer a comprehensive benefits package designed to assist our ... References, Background Check, Drug Screen Testing, Valid Driver's License. Responsibilities: Field ...
BENEFITS ARE THE GAME CHANGER! We offer a comprehensive benefits package designed to assist our ... References, Background Check, Drug Screen Testing, Valid Driver's License. Responsibilities: Field ...
BENEFITS ARE THE GAME CHANGER! We offer a comprehensive benefits package designed to assist our ... References, Background Check, Drug Screen Testing, Valid Driver's License. Responsibilities: Field ...
Video Game Testing information
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$5
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What is the difference between Video Game Testing vs Quality Assurance Tester?
| Aspect | Video Game Testing | Quality Assurance Tester |
|---|---|---|
| Credentials | Basic gaming knowledge, sometimes certifications in testing | Same as game testing, often with QA certifications |
| Work Environment | Game studios, testing labs, remote options | Game studios, software companies, QA departments |
| Industry Usage | Primarily in gaming industry | Broader software industry, including gaming |
| Job Focus | Finding bugs, gameplay issues, reporting defects | Ensuring overall quality, process compliance, bug tracking |
Video Game Testing and Quality Assurance Tester roles share many credentials and work environments, with game testing focusing more on bug identification during gameplay, while QA testers oversee broader quality processes. Both roles are essential in the gaming industry for delivering polished products.
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$113K - $148K/yr
Full-time
Re-posted 19 days ago
Job description
Location: EA Orlando, United States
Hybrid (Tues-Thurs)
The EA SPORTS Publishing team blends Commercial, Marketing, Communications, and Creative disciplines into a unified powerhouse. The combined strength enables us to accelerate our long-term EA SPORTS ambition to be a leading Sports Entertainment Brand by Championing a New Culture of Play and redefining the future of sports fandom and participation.
Across many experiences, platforms, and geographies, we drive ambitious 5-year growth strategies, oversee consumer growth, and deliver go-to-market plans that foster product and experience engagements amongst our beloved fan communities.
PRODUCT MARKETING AT ELECTRONIC ARTS:
The Sr. Manager of Live Service Product Marketing will play a crucial role in partnering with product, marketing, and commercial teams to grow EA SPORTS' American Football product ecosystem. This role requires both business and creative thinking to connect various inputs and translate them into actionable strategies. The ideal candidate can define opportunities for consumer engagement and growth through target audiences, player/fan motivations, and trends. They will deliver a unified strategy in collaboration with accountable teams to make interconnected strategic decisions that delight our players.
OVERVIEW:
The Sr. Manager will guide the marketing strategy framework, connecting long-term goals to go-to-market activities. This role supports the development and execution of strategies aimed at expanding market share and enhancing consumer engagement for the EA SPORTS American Football business
KEY RESPONSIBILITIES:
Support the development team in creating player-centric product features through market and consumer research.
Drive ongoing testing initiatives aimed at enhancing user acquisition, such as A/B creative tests, landing page evaluations, and audience analysis.
Support the American Football businesses annual strategic planning process with accountability for increased levels of effectiveness, cohort planning and ongoing optimization.
Establish foundational business insights to enable go-to-market planning and execution. Then lead cross functional teams (direct and indirect) to achieve goals.
Analyze broad ranges of market data, including sales and in-game data and competitive analysis to inform opportunities and challenges, then create strategies and tactics to drive results to optimize our in and out of game experiences, our marketing funnel and our commercial health.
Establish Objectives and Key Results (OKRs) related to user acquisition and growth metrics.
Design a robust go-to-market strategy from pre-launch through launch and live service.
Develop and implement user acquisition strategies designed for a game-as-a-service model.
Grow consumer engagement through live service marketing and ecosystem development by implementing "always-on" marketing plans for a game-as-a-service model.
Partner with internal studio partners and external athletes and brands to curate in-game live events connected to out-of-game marketing activities.
QUALIFICATIONS:
7+ years in strategy/brand management/video game marketing roles.
Experience with user acquisition in game-as-a-service environments.
Strong expertise in targeted marketing and brand positioning.
Thorough understanding of marketing performance metrics critical for business success, including CPA and ROAS
Proven ability to design and implement effective go-to-market strategies.
Experience planning and supporting live service marketing initiatives.
Ability to create and manage partnerships and budgets strategically.
Strong leadership skills with the ability to influence and galvanize cross-functional teams.
Experience in analyzing market data and consumer insights to inform strategy.
Understanding of the sports, gaming, or entertainment field.
About Electronic Arts
Sourced by ZipRecruiter
Industry
Pc games
Company size
10,000+ Employees
Headquarters location
Redwood City, CA, US
Year founded
1982