Software Developer - Adobe MarTech
Location: Duluth, GA - Hybrid, 2 days onsite weekly
Duration: 6 months
Competencies: 8-10+ years experience
Digital : Adobe Analytics
Essential Skills:
- Overview:
The MarTech Software Developer is responsible for designing, developing, and maintaining marketing technology solutions that power customer engagement, personalization, and data-driven marketing across Macys digital ecosystem.
This role works within the MarTech engineering team to build scalable APIs, data pipelines, and integrations that support CRM, loyalty, journey orchestration, and AI-driven marketing initiatives.
Key Responsibilities:
ADDED 6-9-2026:
Primary Skills
1. AEP Data Ingestion & XDM Modeling
Ingest customer, behavioral, and transactional data into AEP (batch/streaming) and build XDM schemas with identity stitching for RealโTime Customer Profile. Should be able to demonstrate was implemented , what challenges they faces and business value added.
2. Segmentation & Customer Behavior Insights
Create behavioral and lifecycle segments (cart abandonment, lapsed, highโvalue, affinity) and validate customer behavior flows and match rates.
3. Activation Patterns & RealโTime Triggers
Implement activation patterns to AJO, Responsys, Google, Meta, and support realโtime triggers like browse โ email, cart โ journey, purchase โ loyalty update.
4. Microservices & Platform Integrations
Develop Java 21/Spring Boot microservices on GCP (GKE, Docker) and integrate with AEP, AJO, Responsys, and CDP platforms.
5. Data Pipelines, Databases & DevOps
Build BigQuery/Airflow pipelines, optimize MongoDB/PostgreSQL for <500ms latency, and support CI/CD, monitoring, and onโcall reliability operations.