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Social Media Marketing Jobs in Decatur, AL (NOW HIRING)

AMETEK, Inc.

Director, Marketing

Huntsville, AL · On-site

$150 - $200/hr

Manage media relations, social media, and PR efforts to enhance the company's reputation and manage crisis communications. * Develop and distribute press releases, thought leadership articles, and ...

Ametek

Director of Marketing

Huntsville, AL

As the Director of Marketing, you will have a strategic global leadership role responsible for ... Manage media relations, social media, and PR efforts to enhance the company's reputation and manage ...

Ametek

Director of Marketing

Huntsville, AL · On-site

Manage media relations, social media, and PR efforts to enhance the company's reputation and manage ... Manage and oversee Marketing Qualified Lead generation, email campaigns, website content ...

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Showing results 1-20

All JobsSocial Media Marketing JobsSocial Media Marketing Jobs in Decatur, AL

Social Media Marketing information

See Decatur, AL salary details

$23K

$60.8K

$102.7K

How much do social media marketing jobs pay per year?

As of Sep 8, 2026, the average yearly pay for social media marketing in Decatur, AL is $60,789.00, according to ZipRecruiter salary data. Most workers in this role earn between $44,500.00 and $71,700.00 per year, depending on experience, location, and employer.

What is social media marketing?

Social media marketing is the process of creating and sharing content on social media platforms to promote a brand, product, or service. It involves strategies such as posting text and image updates, videos, and other content that drives audience engagement. Social media marketing also includes paid advertising, analytics, and interacting with followers to build a loyal community. The goal is to increase brand awareness, generate leads, and foster customer loyalty.

What are the key skills and qualifications needed to thrive as a social media marketing professional?

To thrive as a Social Media Marketing professional, you need a solid understanding of digital marketing principles, content creation, analytics, and typically a degree in marketing, communications, or a related field. Familiarity with platforms like Facebook, Instagram, LinkedIn, Hootsuite, and tools such as Google Analytics or Meta Business Suite is essential. Creativity, adaptability, and strong written communication skills help you craft engaging campaigns and connect with diverse audiences. These skills are crucial for building brand presence, driving engagement, and achieving measurable business results in a rapidly evolving digital landscape.

How does a social media marketing professional typically collaborate with other departments within a company?

Social Media Marketing professionals regularly work cross-functionally with teams such as content creation, graphic design, customer service, and sales. They coordinate with content creators to ensure messaging aligns with brand voice, partner with designers for engaging visuals, and collaborate with customer service to address inquiries and feedback received through social channels. Additionally, they may work with sales to develop campaigns that drive conversions and track performance metrics. This collaborative approach ensures consistency and maximizes the impact of social media strategies across the organization.

What is the difference between Social Media Marketing vs Content Marketing?

AspectSocial Media MarketingContent Marketing
Primary FocusPromoting products/services through social media platformsCreating and distributing valuable content to attract and engage audiences
Skills NeededSocial media management, advertising, analyticsContent creation, storytelling, SEO
Work EnvironmentDigital, social media platforms, marketing teamsBlogs, videos, articles, websites
Common UsageBrand awareness, engagement, lead generationThought leadership, customer education, SEO ranking

While both roles involve digital marketing, Social Media Marketing focuses on leveraging social platforms to engage audiences and promote brands, whereas Content Marketing emphasizes creating valuable content to attract and retain customers across various channels.

Can I do social media marketing with no experience?

Social media marketing roles often do not require prior experience, as many employers value skills like creativity, communication, and familiarity with social platforms. Entry-level positions may provide on-the-job training, and gaining certifications in tools like Facebook Ads or Google Analytics can improve your prospects. Building a portfolio of your own social media projects can also help demonstrate your abilities to employers.

Is social media marketing a good career?

Social media marketing is a growing field that involves creating and managing content across platforms like Facebook, Instagram, and LinkedIn. It requires skills in content creation, analytics, and familiarity with marketing tools, making it a viable career option with opportunities for advancement and specialization.

What do social media marketing professionals do?

Social media marketing professionals develop and implement strategies to promote brands, products, or services across social media platforms. They create content, manage posting schedules, analyze engagement metrics, and use tools like analytics software to optimize campaigns and reach target audiences.

What jobs can you do with social media marketing?

With social media marketing skills, you can pursue roles such as social media manager, content creator, digital marketing specialist, community manager, and social media analyst. These jobs involve developing strategies, creating content, managing online communities, and analyzing engagement metrics using tools like Hootsuite or Buffer.

What job categories do people searching Social Media Marketing jobs in Decatur, AL look for?

The top searched job categories for Social Media Marketing jobs in Decatur, AL are:

What cities near Decatur, AL are hiring for Social Media Marketing jobs?

Cities near Decatur, AL with the most Social Media Marketing job openings:

Social Media Marketing jobs near you
Infographic showing various Social Media Marketing job openings in Decatur, AL as of August 2026, with employment types broken down into 1% As Needed, 70% Full Time, 26% Part Time, 2% Contract, and 1% Nights. Highlights an 76% Physical, 2% Hybrid, and 22% Remote job distribution, with an average salary of $60,789 per year, or $29.2 per hour.

Social Media Specialist

Athens State University

Athens, AL • On-site

Full-time

Posted 11 days ago

Key responsibilities

  • Develop and implement a comprehensive social media strategy aligned with institutional goals.

  • Create, curate, and publish engaging content across university social media channels and collaborate with internal stakeholders.

  • Monitor social media channels, respond to comments and messages, and analyze performance metrics to improve engagement and reach.

Job description

Posting Details
Position Information
Department/College
Public Relations, Marketing & Publications
Position Title
Social Media Specialist
Job Category
Staff
Posting Number
00550
FLSA
Exempt
Full or Part Time
Full-Time
Other
Temporary
No
If Temporary, number of months
Position Summary Information
Duties
The Social Media Specialist/Coordinator is responsible for developing and executing a comprehensive social media strategy that advances Athens State University's goals related to audience engagement, brand awareness, and enrollment growth. This role will manage the University's primary social media channels while coordinating a network of campus partners and brand ambassadors to ensure a cohesive, consistent, and compelling institutional voice across all platforms.
ESSENTIAL FUNCTIONS:
Strategy & Planning
  • Develop and implement a strategic, data-informed social media plan aligned with institutional priorities, including enrollment marketing, student engagement, and brand positioning
  • Establish measurable goals, KPIs, and benchmarks for social media performance
  • Monitor trends, platform updates, and higher education best practices to continuously refine strategy

Content Development & Execution
  • Create, curate, and publish engaging, platform-appropriate content (text, graphics, photography, and video) across university social media channels
  • Collaborate with internal stakeholders to highlight academic programs, student success stories, faculty expertise, and campus events
  • Maintain a consistent brand voice, tone, and visual identity across all platforms

Audience Engagement & Community Management
  • Actively monitor social media channels, responding to comments, messages, and mentions in a timely and professional manner
  • Foster meaningful engagement with prospective students, current students, alumni, and community stakeholders
  • Identify opportunities for real-time content and storytelling

Enrollment Marketing Support
  • Partner with Admissions and Enrollment teams to support recruitment campaigns through targeted and organic social media efforts
  • Assist in developing campaigns that drive inquiries, applications, and campus visits
  • Utilize paid social media advertising to support enrollment goals, as appropriate

Campus Coordination & Brand Ambassador Program
  • Serve as the primary liaison for social media efforts across campus departments and programs
  • Develop guidelines, training, and resources to support decentralized social media account managers
  • Coordinate and manage a network of student and/or staff brand ambassadors to expand the reach and authenticity of content
  • Ensure alignment with institutional branding and messaging standards

Analytics & Reporting
  • Track, analyze, and report on social media performance using platform analytics and third-party tools
  • Provide regular insights and recommendations to improve engagement, reach, and conversion
  • Present performance reports to leadership and key stakeholders
  • Perform other duties as assigned

Qualifications
QUALIFICATIONS REQUIRED:
  • Bachelor's Degree from an accredited college in marketing, public relations, advertising, graphic design, journalism, or a related field
  • Experience planning and coordinating social media marketing strategies for an organization or brand (higher education experience preferred)
  • Demonstrated experience creating engaging content across multiple platforms(e.g., Instagram, Facebook, LinkedIn, YouTube, TikTok, X)
  • Strong written and verbal communication skills
  • Knowledge of social media analytics and reporting tools

OTHER QUALIFICATIONS AND JOB REQUIREMENTS:
  • Experience in higher education marketing or enrollment marketing
  • Experience managing or contributing to paid social media campaigns
  • Basic photography, videography, and graphic design skills (e.g., Adobe Creative Suite, Canva)
  • Basic photography, videography, and graphic design skills (e.g., Adobe Creative Suite, Canva)
  • Knowledge of Microsoft Office (Word, Excel, PowerPoint, Outlook) and basic use of office equipment
  • Ability to work with a variety of constituents, including outside vendors
  • Ability to oversee and manage numerous projects and meet strict deadlines
  • Ability to multitask with exceptional organizational skills
  • Excellent proofreader and careful attention to detail
  • Ability to work flexible hours - because the responsibilities of this position may require attendance at various events and meetings, the daily schedule may vary and include nights and weekends

WORKING CONDITIONS:
  • 75% of time spent sitting and/or standing
  • May occasionally need to spend time in low postures such as crouching or kneeling
  • Occasionally tasked with moving from one worksite to another
  • Must be able to occasionally adjust or move objects up to 20 pounds in all directions
  • Frequently communicates with others to exchange information
  • Frequently tasked with repeating motions that may include wrists, hands, and/or fingers
  • Frequently uses a computer to create, edit, and review digital content
  • May occasionally work outdoors for campus events
  • Occasionally tasked with working after hours, including nights and weekends

Salary Schedule
Salary Band: P85
To view salary schedules visit: https://www.athens.edu/about/offices/human- resources/salary-schedule-tables/
Salary will be commensurate with experience and qualifications.
Posting Detail Information
University Information
Located in historic Athens, Alabama, Athens State University offers junior and senior-level coursework to community college graduates and transfer students holding sufficient credits from other institutions. Approximately 3,000 students each semester have selected Athens State because of its neighborly environment where over 50 majors and degree programs are offered, with courses taught by a supportive and exceptional faculty. Approximately 95% of the students are enrolled in at least one online course. The typical student is a working adult who commutes. Recently, the University was named the Most Affordable College in Alabama by The Best Schools, as well as a 2024 Great College to Work For by ModernThink. Athens State offers undergraduate degree programs in Liberal Arts, Teacher Preparation, and Business. The University employs more than 392 full and part-time employees with approximately 88 full-time faculty members in three colleges: College of Arts and Sciences, College of Business, and College of Education. 83% of the full-time faculty members hold a terminal degree. Athens State is accredited by the Southern Association of Colleges and Schools Commission on Colleges.
Athens, Alabama is located in North Alabama equidistant between Nashville, TN and Birmingham, AL. Athens is home to several events and festivals that have been featured as the Southeast Tourism Society's "Top 20 Events in the Southeast" including the Athens Storytelling Festival and the Tennessee Valley Old Time Fiddlers Convention.
EEO Statement
Non-Discrimination Policy Statement Athens State University, as an equal opportunity/affirmative action institution, complies with all applicable federal and state laws regarding nondiscrimination and affirmative action. Athens State University does not discriminate on the basis of race, color, national origin, age, marital status, gender, gender identity, gender expression, pregnancy, sexual orientation, disability, religion, genetic information, or veteran status in employment, or admissions to or participation in educational programs and activities. Inquiries or concerns may be addressed to the Office of the Provost/Vice President of Academic Affairs and Student Services, 300 N. Beaty St., Athens, AL 35611, 256- 233-8175.
Background Check Statement
In accordance with Athens State University Policy and guidelines, the applicant chosen for employment will be required to sign a consent form for a criminal background check. Employment will be contingent upon the receipt of a clearance notification from that criminal background check.
Close Date
Open Until Filled
Yes
Special Instructions to Applicants
Unofficial transcripts should be from the college or university which verifies qualifications for the position.
Note: Credential evaluations are needed for all transcripts obtained outside the U.S. before uploading and submitting an application. (Credential evaluators should provide course-by-course evaluations and transcribed in English.)
Upon an offer of employment, official transcripts from all colleges and universities attended must be submitted. Continued employment is contingent upon receipt of transcripts from all colleges and universities attended.
Additional Information
Athens State University participates in the E-verify System to verify employment eligibility for all newly-hired employees.
To apply or view details, visit https://jobs.athens.edu/
Review of applications will begin as soon as possible and remain "open until filled".
For assistance, contact the Human Resources Office at 256-216-3333 or email us at employment@athens.edu.

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