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PlanetArt

Senior Paid Search Marketing Manager

Pleasanton, CA · On-site

$95K - $115K/yr

The company's brands include the popular FreePrints and FreePrints Photobooks apps and the industry leading Simply to Impress card and stationery site, as well as Personal Creations, CafePress and ...

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What is the typical career path for someone at Simply To Impress?

At Simply To Impress, employees often start in entry-level customer service, production, or design roles, where they develop expertise with personalized products and e-commerce systems. With experience and strong performance, there are opportunities to advance into supervisory roles, quality assurance, team leadership, or positions in marketing and e-commerce management. The company values cross-functional collaboration, so employees may also gain exposure to other departments and learn new skills within the organization. Advancement is influenced by a combination of demonstrated skill, initiative, and a commitment to customer satisfaction.

What are the key skills and qualifications needed to thrive in the Simply To Impress position, and why are they important?

To thrive at Simply To Impress, candidates typically need a background in customer service, e-commerce operations, and an eye for detail, often supported by experience in online retail or personalized products. Familiarity with order management systems, digital design platforms, and CRM software is often required. Outstanding communication, creative problem-solving, and multitasking abilities are valuable soft skills for excelling in this environment. These skills are crucial for delivering high-quality personalized products, ensuring customer satisfaction, and maintaining an efficient workflow in a fast-paced retail setting.

What is a Simply To Impress?

A Simply To Impress job typically refers to roles at Simply to Impress, an online retailer specializing in custom photo cards and gifts. Employees may work in customer service, graphic design, marketing, or production to help create and deliver high-quality personalized products. The company values creativity, attention to detail, and customer satisfaction. Positions may be remote or in-office, depending on the role.

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Infographic showing various Simply To Impress job openings in the United States as of July 2026, with employment types broken down into 9% As Needed, 48% Full Time, 41% Part Time, 1% Contract, and 1% Nights. Highlights an 99% Physical, and 1% Remote job distribution.

Senior Paid Search Marketing Manager

PlanetArt

Pleasanton, CA • On-site

$95K - $115K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 14 hours ago

Posted today

Job description

Company and Vision

PlanetArt’s vision is to be the leading seller of personalized and make-on-demand products worldwide. We provide consumers with unmatched tools and content and an unparalleled end-to-end customer experience that result in high-quality, meaningful finished products and memorable celebrations of life events.
The company’s brands include the popular FreePrints and FreePrints Photobooks apps and the industry leading Simply to Impress card and stationery site, as well as Personal Creations, CafePress and ISeeMe! Visit www.planetart.com to learn more about our brands.
We have more than 500 team members across multiple offices, primarily in Calabasas CA, San Diego CA, Woodridge IL, Minneapolis, MN and Pleasanton, CA. We also have team members in two company-owned offices in China, as well as in Europe.

Job Overview

PlanetArt is looking for a Senior Paid Search Marketing Manager to support the company’s Marketing Department.

PLEASE NOTE: Candidates must be local to or willing to relocate to the Pleasanton area as we operate on a hybrid work model (3 days onsite, 2 remote)

What You’ll Do
Key Responsibilities

  • Take ownership for the paid search results of a selection of PlanetArt businesses.
  • Optimize and grow campaigns on Google Ads and Microsoft Ads - growing revenue and maximizing Return on Ad Spend.
  • Initiate and execute tests. Collect and analyze data, identify trends and insights in order to achieve maximum ROI.
  • Manage campaign expenses and stay on budget.
  • Optimize landing pages and the sales funnel.
  • Work closely with our dedicated Google account team and try out all the new Google Betas – staying at the cutting edge of Search Engine Marketing.

Requirements

What You Should Have
Skills, Qualifications, and Requirements

  • 5+ years of experience managing paid search marketing campaigns.
  • Strong Google Ads and Microsoft Ads skills.
  • Excellent understanding of marketing & customer acquisition.
  • Strong analytical skills.
  • Excellent communication & teamwork skills.
  • Bachelor’s Degree.

What You Can Expect
Working Conditions

  • Work is performed in an office environment with low to moderate noise levels.
  • Position requires regular, continuous use of a computer.
  • Position requires regular sitting and standing.
  • Position requires regular interaction with team members through the following methods: in-person,
  • phone, Zoom, Slack, or email.
  • May require occasional travel.
  • This is a hybrid position; employees are expected to be in the office three days per week (Monday,
  • Tuesday, and Thursday) with the option of working remotely two days (Wednesday and Friday).

Benefits

The compensation range for this position is $95,000 - $115,000 annual salary.

PlanetArt offers a comprehensive benefits package, including:

  • Health, Dental, and Vision Insurance
  • Life Insurance
  • 401(k) with matching
  • Pet Insurance
  • Mental Health Benefits
  • Comprehensive Time Off Program, including Vacation, Sick Days, Paid Holidays, and Floating Holidays
  • Employee Product Discounts