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Seo Writing Jobs in Delaware (NOW HIRING)

Forbes Advisor

SEO Director (Remote)

Wilmington, DE · On-site +1

We are seeking an experienced SEO Director to lead our Small Business, LLM optimization and growth initiatives, reporting to the VP of Growth. In this role you will lead SEO teams and work closely ...

Forbes Advisor

SEM Specialist (Remote)

Wilmington, DE · On-site +1

Forbes Advisor boasts decades of experience across dozens of geographies and teams, including Content, SEO, Business Intelligence, Finance, HR, Marketing, Production, Technology and Sales. The team ...

Forbes Advisor

Senior SEM Specialist (Remote)

Wilmington, DE · On-site +1

$75K - $93K/yr

Forbes Advisor boasts decades of experience across dozens of geographies and teams, including Content, SEO, Business Intelligence, Finance, HR, Marketing, Production, Technology and Sales. The team ...

Forbes Advisor

PPC Specialist (Remote)

Wilmington, DE · On-site +1

Forbes Advisor boasts decades of experience across dozens of geographies and teams, including Content, SEO, Business Intelligence, Finance, HR, Marketing, Production, Technology and Sales. The team ...

Codebridge

Chief Marketing Officer (Dover)

Dover, DE · On-site

Oversee digital marketing efforts, including website optimization, search engine optimization (SEO) ... Advanced English, both written and spoken. * Excellent communication skills with the ability to ...

Forbes Advisor

Senior PPC Specialist (Remote)

Wilmington, DE · On-site +1

$75K - $93K/yr

Forbes Advisor boasts decades of experience across dozens of geographies and teams, including Content, SEO, Business Intelligence, Finance, HR, Marketing, Production, Technology and Sales. The team ...

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Seo Writing information

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How much do seo writing jobs pay per hour?

As of Aug 31, 2026, the average hourly pay for seo writing in Delaware is $38.98, according to ZipRecruiter salary data. Most workers in this role earn between $28.89 and $47.16 per hour, depending on experience, location, and employer.

What is SEO writing?

SEO writing is the practice of creating content that is optimized for search engines, with the goal of ranking higher in search results and attracting more organic traffic. It involves using relevant keywords, structuring content for readability, and following best practices like including meta descriptions and internal links. SEO writers balance the needs of search engines with providing valuable, engaging information for readers.

How does an SEO writer typically collaborate with other teams to ensure content aligns with broader marketing goals?

SEO Writers often work closely with marketing strategists, content managers, and web developers to ensure that written content not only ranks well in search engines but also fits within the overall brand strategy. This collaboration may involve regular meetings to align on topics, keyword priorities, and campaign goals, as well as sharing feedback on performance metrics. Effective communication with designers and social media teams also helps ensure that content is visually engaging and shareable, maximizing its reach and impact.

What are the key skills and qualifications needed to thrive as an SEO writer, and why are they important?

To thrive as an SEO Writer, you need strong writing and editing skills, a solid understanding of SEO principles, and experience with keyword research. Familiarity with content management systems (like WordPress), SEO tools (such as SEMrush, Ahrefs, or Google Analytics), and basic HTML is often required. Attention to detail, creativity, and adaptability help an SEO Writer produce engaging, optimized content that meets changing search trends. These skills are crucial for improving website visibility, driving organic traffic, and achieving marketing objectives.

What is the difference between Seo Writing vs Content Writing?

AspectSeo WritingContent Writing
FocusOptimizing content for search engines to improve rankingsCreating engaging, informative content for audiences
SkillsKeyword research, SEO best practices, technical understandingCreativity, storytelling, audience engagement
Work EnvironmentDigital marketing, SEO agencies, online platformsBlogs, websites, social media, marketing teams
CredentialsSEO certifications, writing experienceWriting portfolio, creativity skills

Seo Writing and Content Writing share overlapping skills but serve different primary purposes. Seo Writing emphasizes search engine optimization to boost visibility, while Content Writing focuses on engaging audiences through compelling narratives. Both roles are vital in digital marketing, often working together to create effective online content.

How much do SEO writers make?

SEO writers typically earn between $15 and $50 per hour, depending on experience, skill level, and whether they work freelance or full-time. Entry-level writers may start at lower rates, while experienced professionals with specialized knowledge can command higher salaries or project fees.

How to become a SEO writer?

To become an SEO writer, develop strong writing skills and learn about search engine optimization techniques, including keyword research and content structuring. Gaining experience through practice, building a portfolio, and familiarizing yourself with SEO tools like Google Analytics or SEMrush can improve your prospects. Many SEO writers also pursue relevant certifications or courses to enhance their knowledge and credibility.
Seo Writing jobs near you
Infographic showing various Seo Writing job openings in Delaware as of August 2026, with employment types broken down into 1% As Needed, 73% Full Time, 23% Part Time, and 3% Contract. Highlights an 85% Physical, 3% Hybrid, and 12% Remote job distribution, with an average salary of $81,071 per year, or $39 per hour.

SEO and GEO Manager

HALSTEAD MEDIA GROUP LLC

Middletown, DE • Remote

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 14 days ago

Job description

We're hiring a strategic, curious, and forward-thinking SEO Manager to help shape the future of organic search and AI visibility at Halstead Media Group.

This role is for someone who gets excited about where search is going-not just where it's been. AI-driven search, evolving SERPs, local visibility, entity optimization, changing user behavior, and new tools are creating a huge opportunity for marketers who know how to adapt quickly and turn change into results.

As SEO Manager, you'll own SEO strategy and performance across a portfolio of clients, identify opportunities for growth, and work closely with our copywriters, designers, developers, Project Managers, and leadership team to turn strategy into execution.

You won't simply follow an SEO checklist. You'll analyze what's happening, determine what matters, prioritize the highest-impact opportunities, test new approaches, and continuously improve how we help our clients get found and generate qualified leads.

This role is 99% remote, with optional annual travel for training or team planning.

About Halstead

Halstead Media Group helps landscape and outdoor living companies eliminate instability, fuel growth, and build sustainable marketing systems.

As a StoryBrand Certified Agency, we combine clear messaging, strong creative, smart strategy, and measurable performance to help our clients grow.

Our clients trust us because we think strategically, move quickly, embrace change, and approach their businesses with the same level of care and ownership we would our own.

What You'll DoSEO Strategy & Client Growth
  • Own SEO and GEO strategy and performance across an assigned portfolio of clients
  • Build annual, quarterly, and monthly SEO priorities based on client goals, opportunities, and performance
  • Identify the highest-impact opportunities across content, local SEO, technical SEO, UX, and conversion
  • Turn SEO data into clear recommendations and actionable next steps with SEO implementation that you would handle on your own and with other team members, including copy and design team members.
  • Continuously evaluate what is and isn't working and adjust strategies accordingly
  • Identify opportunities to increase qualified organic traffic, visibility, leads, and revenue
  • Help ensure SEO strategy aligns with each client's broader marketing and business goals
AI, Search Innovation & Experimentation
  • Stay ahead of how AI-driven search, AI Overviews, answer engines, zero-click search, and evolving SERPs are changing organic visibility
  • Explore strategies for increasing client visibility across both traditional search engines and AI-powered search experiences
  • Test new SEO tools, workflows, technologies, and optimization approaches
  • Experiment with structured data, schema, entity optimization, content formats, internal linking, and topical authority strategies
  • Identify meaningful changes in search behavior and translate them into practical strategies for our clients
  • Help develop internal SEO playbooks, processes, and best practices based on what we learn
  • Bring ideas to the table and actively challenge outdated SEO assumptions when the data points somewhere new
Content & On-Page SEO
  • Develop content strategies based on search demand, topical authority, client priorities, competitive opportunities, and conversion potential
  • Provide strategic direction for service pages, location pages, blogs, landing pages, and other organic content
  • Create clear SEO briefs and recommendations for copywriters
  • Review and optimize page structure, metadata, internal linking, headings, schema, and content hierarchy
  • Identify content gaps and opportunities to strengthen topical and entity relevance
  • Collaborate with design and development teams on UX improvements that support both search performance and conversions
  • Ensure content is created for real people first while giving search engines and AI systems the context they need to understand it
Local SEO & Google Business Profile
  • Own local SEO strategy across Google Business Profiles, location pages, reviews, citations, and local authority signals
  • Identify opportunities to improve visibility in Google Maps and local search results
  • Evaluate geographic expansion opportunities and develop strategies for entering or strengthening visibility in new markets
  • Build scalable approaches for location-based content without sacrificing quality
  • Monitor local search performance and adjust strategies as markets and SERPs evolve
Technical SEO
  • Identify, prioritize, and implement technical SEO issues based on their actual impact
  • Partner with developers to address indexing, crawling, site architecture, redirects, canonicals, schema, Core Web Vitals, and other technical considerations
  • Provide SEO direction during website builds, redesigns, migrations, and launches
  • Help ensure new websites are built with strong organic foundations from the beginning
Performance, Analysis & Reporting
  • Monitor rankings, organic traffic, local visibility, conversions, leads, and other meaningful performance indicators
  • Look beyond surface-level metrics to understand why performance is changing
  • Identify patterns, opportunities, risks, and anomalies in SEO data
  • Translate complex SEO findings into clear insights for Project Managers, leadership, and clients
  • Help evolve our reporting as search changes, including AI visibility and other emerging measures of organic performance
  • Train and support team members in understanding SEO performance and communicating it clearly to clients
Cross-Functional Collaboration
  • Work closely with copywriters, designers, developers, Project Managers, and leadership to make sure SEO strategy is executed effectively
  • Partner with our Paid Media team to uncover cross-channel opportunities, including keyword insights, conversion trends, landing page performance, and market demand
  • Provide SEO guidance during client onboarding, strategy development, website projects, and ongoing marketing campaigns
  • Clearly communicate priorities so other teams understand not just what needs to happen, but why
  • Help strengthen SEO knowledge across the agency
You'll Thrive in This Role If You:
  • Have 2+ years of hands-on SEO experience and understand how strong SEO strategies are actually executed
  • Think strategically but are comfortable getting into the details when needed
  • Are genuinely excited about how AI is changing search and want to help figure out what comes next
  • Understand content, local, technical, UX, and on-page SEO as interconnected parts of a larger strategy
  • Know how to prioritize opportunities based on potential impact rather than simply completing tasks
  • Are comfortable analyzing data and turning it into decisions
  • Communicate clearly and confidently with both SEO experts and non-technical teammates
  • Are proactive and don't need someone else to identify every opportunity for you
  • Enjoy testing ideas, measuring results, and changing direction when the data tells you to
  • Are naturally curious and continually learning
  • Like building processes and frameworks that make great work repeatable
  • Care about business results-not just rankings and traffic
Bonus Skills
  • Experience with AI search optimization, entity SEO, schema, NLP, semantic SEO, or topical authority strategies
  • Experience with landscaping, home services, B2B, multi-location businesses, or similar industries
  • Experience with tools such as Semrush, Ahrefs, Screaming Frog, Google Search Console, GA4, Local Falcon, BrightLocal, Surfer, Clearscope, or similar platforms
  • Experience using ChatGPT or other AI tools to improve SEO research, analysis, workflows, or productivity
  • Understanding of UX and conversion rate optimization
  • Experience collaborating directly with developers on technical SEO
  • Experience with website migrations or redesigns
Details & Perks
  • 99% remote
  • Equipment reimbursement
  • Monthly perks, including snack and coffee/tea subscriptions
  • Flexible hours with a results-first mindset
  • Paid training and professional development
  • 15 days PTO to start, plus paid holidays
  • 401(k) with company match
  • Medical, dental, and vision insurance
  • 100% of the employee medical premium paid by Halstead
  • Cash medical opt-out benefit if you have qualifying insurance elsewhere

Apply