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Seo Product Jobs (NOW HIRING)

Product Knowledge Focus: * Overseeing technical aspects of SEO and recommending fixes, including ... site structure, crawlability, indexing, internal linking, metadata and core web vitals * Conduct ...

You'll own organic search strategy and technical SEO infrastructure across Anthropic's web properties - including claude.ai, docs.anthropic.com, and anthropic.com - ensuring our products and ...

SEO Specialist, Chicago, IL We have an exciting SEO Specialist opportunity to join an established company's team developing a brand new website promoting a new product line. This is a contract to ...

SEO Specialist

Redlands, CA · On-site

$22 - $27/hr

Since 2016, we have launched new brands, introduced innovative food products, and connected with thousands of retailers and distributors worldwide. Job Overview We are seeking a SEO Strategist who ...

This position combines SEO planning, product collaboration, prioritization, and data analysis. They will collaborate closely with Product, Engineering, Design and GTM teams to ensure Firefly launches ...

SEO Strategist

Manhattan, NY · On-site

$85K - $95K/yr

Content production and planning * Link building * Website UX/UI best practices * CRO & CRM Strategy | Drive impact beyond pure-play SEO by maximizing the value of every session and user. Analyze ...

I am looking for a Search Engine Optimization (SEO) Manager who aspires to work in a full service integrated marketing agency setting and has a passion for online marketing. Qualifications Minimum of ...

This position combines SEO planning, product collaboration, prioritization, and data analysis. They will collaborate closely with Product, Engineering, Design and GTM teams to ensure Firefly launches ...

Job Title: SEO Specialist Job Location: Madison, NJ Job Type: Contract * Manage and improve organic search engine performance and goalsetting based on clickthrough rates traffic and conversions Work ...

The SEO Specialist is responsible for driving comprehensive SEO strategies to enhance website ... We manufacture and distribute multiple brands of heated apparel and related products, with national ...

I am looking for a Search Engine Optimization (SEO) Manager who aspires to work in a full service integrated marketing agency setting and has a passion for online marketing. Qualifications Minimum of ...

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Seo Product information

See salary details

$41.5K

$112.9K

$164.5K

How much do seo product jobs pay per year?

As of Jun 14, 2026, the average yearly pay for seo product in the United States is $112,891.00, according to ZipRecruiter salary data. Most workers in this role earn between $93,500.00 and $129,500.00 per year, depending on experience, location, and employer.

What are SEO Product roles?

SEO Product roles are specialized positions focused on integrating search engine optimization strategies into digital products or platforms. Professionals in these roles work closely with product, engineering, and SEO teams to ensure that products are designed and developed with best practices for search visibility, user experience, and discoverability in mind. They analyze data, identify opportunities for organic growth, and help shape product roadmaps to maximize search performance. This role often bridges the gap between technical SEO and product management, ensuring that SEO considerations are built into the product lifecycle from the start.

How does a SEO Product Manager typically work with cross-functional teams to drive product improvements?

A SEO Product Manager regularly collaborates with engineering, design, marketing, and content teams to ensure that SEO best practices are integrated into product development. This involves prioritizing technical SEO requirements, aligning stakeholders on SEO goals, and translating complex SEO concepts into actionable tasks. Effective communication and project management skills are essential, as the role often requires balancing competing priorities and coordinating efforts across multiple departments for maximum impact.

What is the difference between Seo Product vs Seo Specialist?

AspectSeo ProductSeo Specialist
CredentialsCertifications in SEO tools, digital marketingCertifications in SEO, analytics, content marketing
Work EnvironmentProduct teams, marketing departmentsAgency settings, in-house marketing teams
Industry UsageTech, e-commerce, SaaS companiesVarious industries including retail, tech, healthcare
Primary FocusDeveloping SEO features for productsOptimizing website content and rankings

Seo Product roles focus on integrating SEO strategies into product development, ensuring features are optimized for search engines. Seo Specialists primarily work on optimizing website content and improving search rankings. While both roles require SEO knowledge and certifications, Seo Product professionals are more involved in product design, whereas Seo Specialists focus on content and site optimization.

What are the key skills and qualifications needed to thrive as an SEO Product Manager, and why are they important?

To thrive as an SEO Product Manager, you need a solid understanding of SEO principles, product management methodologies, data analysis, and often a background in digital marketing or computer science. Familiarity with SEO tools like Google Analytics, SEMrush, Ahrefs, and experience with content management systems and A/B testing platforms is essential. Strong communication, cross-functional collaboration, and problem-solving skills help you align teams and prioritize impactful SEO strategies. These skills are crucial for driving organic growth, ensuring product visibility, and achieving business goals in a competitive digital landscape.
Director, SEO

Full-time

Posted 23 days ago


Guitar Center rating

5.8

Company rating: 5.8 out of 10

Based on 172 frontline employees who took The Breakroom Quiz

391st of 714 rated retailers


Job description

The Guitar Center Company is a leading and dynamic retailer, known for its commitment to delivering exceptional products and services to customers nationwide. With a strong online presence, we are seeking a highly skilled and experienced Director of Search SEO to increase the visibility and organic traffic / revenue to our ecommerce business. You will oversee leading a team of SEO specialists and overseeing both on-site and off-site SEO optimization.

As Director of SEO, your tasks will include performing keyword research, setting performance metrics, devising SEO strategies and content marketing campaigns, analyzing the results of past and ongoing SEO strategies and identifying potential areas of improvement. The ideal candidate will have a strong background in SEO, data analysis, and team leadership.

Leadership and Strategy:

  • Develop and execute a comprehensive SEO strategy, including a roadmap of initiatives to drive growth
  • Supervise a team of SEO specialists and oversee the implementation of on-site and off-site SEO strategies
  • Recommend changes to website architecture to improve SEO performance and pass Core Web Vitals
  • Develop strategies to improve the quality and relevance of website content for both users and search engines.
  • Ensure SEO team stays on top of SEO industry changes, social trends and search engine updates
  • Drive Local SEO excellence by using 3rd party tools for location aggregation across platforms
  • Lead and scale an SEO Content team responsible for developing and optimizing content across product detail pages (PDPs), product listing pages (PLPs), buying guides, and other key site sections to drive organic traffic and revenue
  • Define the SEO content strategy, including keyword targeting, content prioritization, and production roadmap aligned to business goals
  • Establish content standards and governance to ensure consistency, quality, and SEO best practices across all ecommerce content.

Product Knowledge Focus:

  • Overseeing technical aspects of SEO and recommending fixes, including site structure, crawlability, indexing, internal linking, metadata and core web vitals
  • Conduct market and keyword research to develop content plans
  • Optimize website content and landing pages using data collected from SEO analysis and research
  • Lead and mentor the SEO content team and broader copy organization on writing for both users and search engines
  • Direct off-page optimization projects (g. link-building)
  • Keeping abreast of search engine algorithm updates, industry trends, and emerging SEO techniques to adapt strategies accordingly.
  • Oversee the creation and optimization of SEO-driven content for PDPs, PLPs, and category pages, ensuring alignment with keyword strategy and user intent
  • Own content briefs, workflows, and performance feedback loops for the SEO content team
Performance Metrics:
  • Set SEO performance goals and measure them using KPIs such as organic traffic, search rankings, search engine visibility, and click-through rate
  • Monitor and analyze ongoing SEO campaigns to identify problem areas and suggest ways to improve
  • Create robust reports and insights on SEO performance to be shared with key stakeholders

Collaboration and Communication:

  • Collaborate with IT teams to address technical issues that may impact search engine rankings.
  • Work closely with content creators to optimize on-page elements, including meta tags, headings, and content structure.
  • Collaborate with cross-functional teams, including content, Taxonomy, and paid search, to integrate SEO into overall digital strategies.
  • Communicate SEO strategies and results effectively to key stakeholders, ensuring alignment with broader business goals.
  • Collaborate with other departments, such as IT, product management, and UX, to implement cross-functional initiatives.

What Guitar Center employees say

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About Guitar Center

Sourced by ZipRecruiter

The Guitar Center Company embodies the world of creativity and music by encouraging our teammates to find their own individual sound. Our mission is to develop and nurture lifelong musicians and make a difference in the world by enabling musicians and non-musicians alike to experience the joy that comes from creating music. We believe in putting our customers first, engaging with respect and integrity and fulfilling our mission with passion. The Guitar Center Company operates through several business divisions. Guitar Center is the world's largest retailer of guitars, amplifiers, drums, keyboards, recording, live sound, DJ, and lighting equipment, with more than 290 stores across the United States. 2014 marked the milestone 50th anniversary of the Guitar Center Company as the organization continues to help people make music from coast to coast.

Industry

Retail

Company size

10,000+ Employees

Headquarters location

Westlake Village, CA, US

Year founded

1964