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Senior Digital Demand Generation Manager Jobs (NOW HIRING)

Sitecore

Demand Generation Manager

Salem, NH · On-site

As the leading provider of agentic digital experience software, Sitecore brings together content ... As a Demand Generation Manager, you'll play a critical role in driving pipeline growth through ...

Sitecore

Demand Generation Manager

North Salem, NH

As the leading provider of agentic digital experience software, Sitecore brings together content ... As a Demand Generation Manager, you'll play a critical role in driving pipeline growth through ...

GLORY

Demand Generation Manager

Lisle, IL · On-site +1

We're looking for a dynamic and forward-thinking Demand Generation Manager to join our growing team. This hybrid role is ideal for someone who thrives in top-of-funnel acquisition-building programs ...

Rev.io

Rev.io is looking for a Demand Generation Manager / Digital Marketing Manager to drive pipeline growth through digital campaigns, paid media, SEO, GEO, email marketing, webinars, landing pages ...

TRG Screen

Demand Generation Manager

OR · Remote

Skills and Qualifications 3+ years of experience in B2B SaaS demand generation or digital marketing, with a proven track record of pipeline results in ABM or enterprise account programs A strategic ...

CentralReach

Demand Generation Manager

Holmdel, NJ · Hybrid

We are looking for a Demand Generation Manager to own the strategy and execution of demand gen programs across our target markets. This role is responsible for cross-channel campaign management for ...

Sage

Demand Generation Manager

New York, NY · On-site +1

$140K - $160K/yr

About this Role The Demand Generation Manager will own pipeline-driving marketing efforts at Sage ... Background in healthcare, senior living, or adjacent industries Benefits and Pay Our headquarters ...

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Senior Digital Demand Generation Manager information

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$28.5K

$97.1K

$182.5K

How much do senior digital demand generation manager jobs pay per year?

As of Jun 15, 2026, the average yearly pay for senior digital demand generation manager in the United States is $97,101.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,000.00 and $136,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Senior Digital Demand Generation Manager, and why are they important?

To thrive as a Senior Digital Demand Generation Manager, you need a strong background in digital marketing strategy, lead generation, analytics, and a relevant degree in marketing or business. Proficiency in marketing automation platforms (like HubSpot or Marketo), CRM systems (such as Salesforce), and web analytics tools (like Google Analytics) is typically required, alongside certifications such as Google Ads or HubSpot Inbound Marketing. Exceptional communication, project management, and analytical thinking skills help you collaborate cross-functionally and optimize campaigns. These competencies are crucial for driving qualified leads, maximizing ROI, and aligning marketing efforts with business growth objectives.

What does a Senior Digital Demand Generation Manager do?

A Senior Digital Demand Generation Manager is responsible for developing and executing strategies to create interest in a company's products or services through digital channels. They oversee campaigns across platforms such as email, social media, search engines, and display advertising to generate qualified leads for the sales team. This role involves analyzing data, optimizing campaigns for better performance, and collaborating with marketing and sales teams to ensure consistent messaging and effective lead nurturing. Their ultimate goal is to drive revenue growth by increasing the number of high-quality leads entering the sales pipeline.

How does a Senior Digital Demand Generation Manager typically collaborate with sales and product teams to align marketing campaigns with business goals?

A Senior Digital Demand Generation Manager frequently partners with sales and product teams to ensure marketing campaigns effectively target the right audiences and support overarching business objectives. This includes regular meetings to share insights from marketing analytics, gather feedback on lead quality, and align messaging or campaign timing with product launches. Close collaboration helps refine buyer personas, develop sales enablement materials, and optimize the lead handoff process, fostering a seamless customer journey from awareness to conversion.
Senior Demand Generation Manager

Senior Demand Generation Manager

Bloomberg Industry Group

Arlington, VA • On-site

Full-time

Posted 22 days ago

Job description

The Demand Generation, Senior Manager leads end to end demand generation strategy, overseeing a team of multichannel demand gen specialists responsible for designing data driven, multi-channel campaigns to drive pipeline and bookings. This role is accountable for revenue forecasting, budget and resource allocation, and partnering with Sales to drive the activities needed to meet marketing contribution revenue goals. Role is incentivized to meet pipeline generation goals through a bonus structure.
Key Responsibilities:
  • Develop and own the overall demand creation strategy, including analyzing customer segments, market opportunities, and sales data to develop high-impact campaigns to drive new business and expansion bookings
  • Directing the resources, budget and tactics needed across channels to achieve pipeline targets, ensuring campaigns are executed on time and deliver forecasted results.
  • Lead, mentor, and develop a team of multi-channel demand generation specialists to drive lifecycle nurture and acquisition programs.
  • Set clear goals, priorities, and success metrics for the team, ensuring alignment with business objectives.
  • Determine the ideal mix of digital marketing, content, events, and other marketing programs to maximize impact
  • Use data insights to continually assess and optimize campaign performance, ensuring maximum ROI and effectiveness
  • Forecast, measure, and adjust campaigns throughout the course of the plan, and be responsible for knowing campaign effectiveness KPIs
  • Develop strong relationship with Sales teams to ensure alignment and integration of demand generation efforts with growth goals. Work with sales leaders to ensure qualified leads are assigned, pursued and tracked through the sales funnel

You need to have:
  • Bachelor's degree in marketing or related field, or equivalent work experience
  • 7-10 Years of marketing, or related work experience
  • 5+ Years of demonstrated experience in people management or in coordinating and overseeing the work of multiple contributors on complex projects
  • Experience independently owning complex, multi-channel demand generation campaigns that drive measurable pipeline and revenue impact
  • Experience leading segmentation analysis, targeting strategy, and campaign design to support new business and expansion growth
  • Experience forecasting demand outcomes, owning KPI performance, pipeline contribution, and proactively optimizing programs based on data insights
  • Experience serving as a strategic partner to Sales, influencing alignment on lead quality, funnel management, and growth priorities
  • History of achieving marketing and pipeline goals in a quota-bearing environment.

Equal Opportunity
Bloomberg Industry Group maintains a continuing policy of non-discrimination in employment. It is Bloomberg Industry Group's policy to provide equal opportunity and access for all persons, and the Company is committed to attracting, retaining, developing, and promoting the most qualified individuals without regard to age, ancestry, color, gender identity or expression, genetic predisposition or carrier status, marital status, national or ethnic origin, race, religion or belief, sex, sexual orientation, sexual and other reproductive health decisions, parental or caring status, physical or mental disability, pregnancy or maternity/parental leave, protected veteran status, status as a victim of domestic violence, or any other classification protected by applicable law ("Protected Characteristic"). Bloomberg prohibits treating applicants or employees less favorably in connection with the terms and conditions of employment, in all phases of the employment process, because of one or more Protected Characteristics ("Discrimination").

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