Senior Content Developer Jobs in Amherst, MA (NOW HIRING)

• Optimizely CMS Development (Backend & Architecture) 

• • Component & Template Build: Design, develop, and maintain reusable blocks, page templates, and content models within Optimizely CMS (formerly Episerver) to empower marketing teams to launch pages quickly. 

• • Platform Architecture: Ensure the CMS architecture is scalable, secure, and optimized for performance (Core Web Vitals). 

• • Integrations: Build and maintain API integrations between Optimizely CMS and our broader enterprise tech stack (e.g., Salesforce, Marketo, Adobe Commerce, and custom internal systems). 

• Experimentation & Personalization (Frontend Execution) 

• • Complex Test Engineering: Code and deploy complex A/B, split, and multivariate tests within Optimizely Web Experimentation. Handle advanced scenarios that go beyond basic WYSIWYG editing, requiring deep DOM manipulation and dynamic content rendering. 

• • Personalization Deployment: Engineer targeted, brand-compliant personalization campaigns tailored to specific B2B user segments and account-based marketing (ABM) lists. 

• • AI-Assisted Engineering: Actively leverage AI coding assistants (e.g., GitHub Copilot, ChatGPT) to write, debug, and optimize frontend code, drastically reducing the time it takes to deploy complex experiments. 

• • Server-Side Testing: Collaborate on server-side testing initiatives and feature flagging using Optimizely Feature Experimentation (Full Stack) when frontend execution is insufficient. 

• Quality Assurance & Code Governance 

• • Technical QA: Conduct rigorous cross-browser and cross-device testing for all CMS deployments and active experiments to ensure a flawless user experience without layout shifts or flicker. 

• • Code Quality & Best Practices: Establish and document technical best practices, coding standards, and governance rules for our Optimizely environments. 

• Cross-Functional Collaboration 

• • Partner with CRO & Product: Work hand-in-hand with the Senior Product Manager, Senior Manager of CRO, and Manager of CRO to evaluate the technical feasibility of proposed tests, CMS features, and rapidly prototype solutions. 

• • Collaborate with UX/UI: Partner with design teams to translate wireframes and Figma prototypes into pixel-perfect, interactive digital experiences. 

• Requires sitting or standing at will while performing work on a computer (or any other physical requirements).  

Qualifications: 

• Experience: 5+ years of full-stack web development experience, with at least 3+ years of dedicated, hands-on experience developing within the Optimizely ecosystem. 

• CMS Backend (Critical): Deep expertise in C#, .NET Core / MVC, and backend architecture specifically for Optimizely CMS (Episerver). 

• Experimentation Frontend (Critical): Advanced proficiency in HTML5, CSS3/SASS, and JavaScript (Vanilla, ES6+, jQuery, React/Vue) to build complex DOM manipulations and dynamic web experiences for Optimizely Web Experimentation. 

• AI & Speed: A forward-thinking, "go fast" mentality with demonstrated experience using AI development tools to accelerate coding, debugging, and testing workflows. 

• Optimizely Intricacies: Deep understanding of Optimizely's specific platform nuances, including Project JS, visual tags, audience targeting logic, anti-flicker snippets, and caching behaviors. 

• B2B Web Experience: Experience developing for complex enterprise B2B websites, including lead generation funnels and gated content workflows. 

• Version Control & CI/CD: Strong experience using Git and modern CI/CD pipelines (e.g., Azure DevOps, GitHub Actions) for seamless code deployment. 

• Certifications (Bonus): Active Optimizely Developer certifications (CMS or Web Experimentation) are highly preferred. 

What We Offer: 

• A great Team and culture - please see our colleague video. 

• An exciting career as an integral part of a world-leading software company providing solutions for architecture, engineering, and construction - watch this short documentary about how we got our start. 

• An attractive salary and benefits package. 

• A commitment to inclusion, belonging and colleague wellbeing through global initiatives and resource groups. 

• A company committed to making a real difference by advancing the world's infrastructure for better quality of life, where your contributions help build a more sustainable, connected, and resilient world. Discover our latest user success stories for an insight into our global impact. 

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