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Sem Jobs in Rochester, MN (NOW HIRING)

Selling Digital Marketing solutions through a partnership selling model * Websites, Search Ads, Display Ads, Reviews & Reputation Management, Social Ads, and SEO * Cold calling business owners and ...

Content design, UX writing, and the basics of digital marketing, search engine optimization, and content strategy. Exemption Status Exempt Compensation Detail $85,467.20 - $128,252.80 / year Benefits ...

Sem information

See Rochester, MN salary details

$116.4K

$127.1K

$135.7K

How much do sem jobs pay per year?

As of Aug 27, 2026, the average yearly pay for sem in Rochester, MN is $127,061.00, according to ZipRecruiter salary data. Most workers in this role earn between $122,000.00 and $132,100.00 per year, depending on experience, location, and employer.

What is a SEM specialist?

SEM specialists, or Search Engine Marketing specialists, are professionals who manage and optimize paid advertising campaigns on search engines like Google and Bing. Their main goal is to increase website visibility and drive targeted traffic by using strategies such as pay-per-click (PPC) advertising, keyword research, and ad copywriting. SEM specialists analyze campaign performance, adjust bids and budgets, and ensure ads reach the right audience. They often work closely with SEO and digital marketing teams to maximize return on investment (ROI) and achieve marketing objectives.

What are the key skills and qualifications needed to thrive as a SEM specialist?

To thrive as an SEM Specialist, you need expertise in digital marketing strategies, keyword research, campaign management, and typically a bachelor's degree in marketing or a related field. Familiarity with platforms such as Google Ads, Bing Ads, Google Analytics, and relevant certifications (e.g., Google Ads Certification) are crucial. Strong analytical thinking, attention to detail, and effective communication skills set top performers apart. These skills are vital for optimizing ad performance, maximizing ROI, and ensuring campaigns align with business objectives.

What are some common challenges faced by SEM specialists when managing multiple campaigns across different platforms?

SEM specialists often encounter challenges such as balancing budget allocations, maintaining consistent messaging, and keeping up with rapidly changing algorithms across platforms like Google Ads and Bing Ads. Managing multiple campaigns requires strong organizational skills to monitor performance metrics, optimize keywords, and ensure compliance with each platform's policies. Additionally, effective communication with clients or other departments is essential to align SEM strategies with broader marketing goals.

What is the difference between Sem vs SEO Specialist?

AspectSemSEO Specialist
Required CredentialsMarketing certifications, digital advertising experienceSEO certifications, web analytics knowledge
Work EnvironmentPaid advertising campaigns, PPC managementWebsite optimization, organic search strategies
Employer & Industry UsageAdvertising agencies, digital marketing firmsBusinesses with online presence, marketing agencies
Search & Comparison IntentPaid search, advertising strategiesOrganic search, website ranking improvements

Sem (Search Engine Marketing) focuses on paid advertising campaigns like PPC, while SEO Specialist concentrates on organic search optimization to improve website rankings. Both roles are essential in digital marketing but differ in methods and tools used.

How to become a search engine marketing specialist?

To become a search engine marketing (SEM) specialist, you should gain knowledge of digital marketing, learn how to use tools like Google Ads and analytics platforms, and develop skills in keyword research, ad copywriting, and campaign management. Earning certifications such as Google Ads Certification can enhance credibility, and gaining hands-on experience through internships or personal projects is valuable for building expertise.

What is a search engine marketing job?

A search engine marketing (SEM) job involves creating and managing paid advertising campaigns on search engines like Google and Bing to increase website visibility. SEM professionals use tools such as Google Ads and Bing Ads, analyze performance metrics, and optimize campaigns to improve return on investment.

What cities near Rochester, MN are hiring for Sem jobs?

Cities near Rochester, MN with the most Sem job openings:

Infographic showing various Sem job openings in Rochester, MN as of August 2026, with employment types broken down into 88% Full Time, 10% Part Time, and 2% Contract. Highlights an 85% Physical, 4% Hybrid, and 11% Remote job distribution, with an average salary of $127,061 per year, or $61.1 per hour.

Senior Field Service Engineer (SEM/LDB)

Thermo Fisher Scientific

Rochester, MN

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 19 days ago


Thermo Fisher Scientific rating

7.8

Company rating: 7.8 out of 10

Based on 429 frontline employees who took The Breakroom Quiz

173rd of 544 rated manufacturers


Job description

Work Schedule

Standard (Mon-Fri)

Environmental Conditions

Able to lift 40 lbs. without assistance

Job Description

Opportunities: 

We have multiple opportunities to join our Field Service Engineering team at different levels within the upper 48 states: Field Service Engineer II, III, and Senior. Qualifications for each level will be dependent on education and years of experience. We will be hiring candidates throughout the year in different regions.

How You Will Make an Impact: 

As a Field Service Engineer, you will provide advanced technical support and assistance, ensuring the efficient performance of sophisticated equipment and systems, specifically for our Materials and Structural Analysis (MSD) Electron Microscopy (EM) business that designs, manufactures, and supports the broadest range of high-performance microscopy workflow solutions that provide images and answers in the micro-, nano-, and picometer scales.

You will lead high-complex problem-solving efforts and help your Supervisor and/or Service Manager to upgrade the technical skills of all Field Service Engineers in your assigned scope to a higher level.


KEY RESPONSIBILITIES:

  • Ensure overall service delivery meets / exceeds client expectations and contractual obligations.
  • Provide strategic feedback and technical advice to senior management.
  • Engage with internal and external customers to align service offerings with business needs.
  • Foster a collaborative and innovative team environment.
  • Support the professional technical development and career growth of the engineering team.
  • Drive continuous improvement initiatives within the department.


MINIMUM EDUCATION & EXPERIENCE

  • Bachelor’s degree or higher in mechatronics, mechanical/electrical/electronic engineering, or equivalent.
  • 8+ years of experience in SEM, FIB, LDB or in a related field.
  • Extensive experience in repairing high-tech systems and advanced problem solving skills.


KNOWLEDGE, SKILLS, ABILITIES

  • Strong mentoring skills.
  • Ability to travel frequently.
  • Excellent communication skills in English


PHYSICAL REQUIREMENTS / WORK ENVIRONMENT 

  • Excellent hand-eye coordination and manual dexterity.


BENEFITS
We offer competitive remuneration, annual incentive plan bonus, healthcare, and a range of employee benefits. Thermo Fisher Scientific offers employment with an innovative, forward-thinking organization, and outstanding career and development prospects. We offer an exciting company culture that stands for integrity, intensity, involvement, and innovation!

Compensation and Benefits

The hourly pay range estimated for this position Sr Engineer, Field Service based inCalifornia is $49.58–$74.37.

This position may also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes:

  • A choice of national medical and dental plans, and a national vision plan, including health incentive programs

  • Employee assistance and family support programs, including commuter benefits and tuition reimbursement

  • At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy

  • Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan

  • Employees’ Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount

For more information on our benefits, please visit: https://jobs.thermofisher.com/global/en/total-rewards


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