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Sem Manager Jobs in Boston, MA (NOW HIRING)

Who We're Looking For The Search Engine Marketing (SEM) Manager owns strategy, execution, and performance of paid search programs. This role is responsible for driving measurable business outcomes ...

Manager, SEM

Boston, MA · On-site +1

$70K - $90K/yr

Who We're Looking For The Search Engine Marketing (SEM) Manager owns strategy, execution, and performance of paid search programs. This role is responsible for driving measurable business outcomes ...

Manage SEM budgets, forecasts, pacing, and performance against KPIs including CPA, ROAS, revenue, pipeline, conversion volume, and efficiency metrics * Translate business and client objectives into ...

Manager, Marketing

Abington, MA · On-site

$90K - $120K/yr

Own website, SEO/SEM, marketing automation, and analytics (GA4/Search Console); turn insights into ... Excellent writing/editing, project management, and analytical skills; data-driven decision maker.

Manager, Marketing

Abington, MA · On-site

$90K - $120K/yr

Own website, SEO/SEM, marketing automation, and analytics (GA4/Search Console); turn insights into ... Excellent writing/editing, project management, and analytical skills; data-driven decision maker.

Own website, SEO/SEM, marketing automation, and analytics (GA4/Search Console); turn insights into ... Excellent writing/editing, project management, and analytical skills; data-driven decision maker.

This co-op will contribute to autonomous SEM workflows that make characterization more consistent, high-throughput, and less dependent on manual operators. The work sits at the intersection of ...

This co-op will contribute to autonomous SEM workflows that make characterization more consistent, high-throughput, and less dependent on manual operators. The work sits at the intersection of ...

As our SEO Manager , you'll join our Boston-based acquisition marketing team-a fun, fast-paced crew that loves to push the envelope and explore the 'what's next' of digital marketing. In an era where ...

... a Solution Business Manager, Search & Ads Intelligence to bring their performance marketing ... Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) are creating entirely new ...

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Sem Manager information

See Boston, MA salary details

$45.6K

$80.1K

$114.6K

How much do sem manager jobs pay per year?

As of Aug 12, 2026, the average yearly pay for sem manager in Boston, MA is $80,063.00, according to ZipRecruiter salary data. Most workers in this role earn between $67,400.00 and $90,700.00 per year, depending on experience, location, and employer.

What is a SEM manager?

A SEM Manager, or Search Engine Marketing Manager, is responsible for planning, implementing, and managing a company's paid search advertising campaigns. Their main goal is to maximize the return on investment (ROI) from ads on search engines like Google and Bing. SEM Managers analyze keyword trends, optimize ad copy, manage bidding strategies, and track campaign performance to increase website traffic and conversions. They often collaborate with other marketing teams and stay updated on changes in the digital advertising landscape.

What does a SEM manager do?

A SEM manager oversees paid search advertising campaigns, primarily on platforms like Google Ads and Bing Ads. They develop strategies, optimize ad performance, analyze data, and manage budgets to increase online visibility and drive targeted traffic to websites.

How does a SEM manager typically collaborate with other departments to achieve campaign goals?

A SEM Manager regularly works with teams such as marketing, content, design, and analytics to create and optimize paid search campaigns. Collaboration involves aligning on campaign messaging, ensuring landing pages are conversion-friendly, and sharing performance data to refine strategies. Open communication and regular meetings help the SEM Manager coordinate efforts, address challenges, and leverage expertise from different departments to maximize ROI and meet business objectives.

What are the key skills and qualifications needed to thrive as a SEM manager, and why are they important?

To thrive as a SEM Manager, you need expertise in search engine marketing strategies, data analysis, and a strong understanding of PPC platforms, often supported by a degree in marketing or a related field. Familiarity with tools like Google Ads, Bing Ads, Google Analytics, and relevant certifications (such as Google Ads Certification) is typically required. Outstanding analytical thinking, attention to detail, and communication skills help SEM Managers optimize campaigns and collaborate with stakeholders. These competencies are crucial for driving measurable online traffic, maximizing ROI, and achieving business goals in a competitive digital landscape.
What are popular job titles related to Sem Manager jobs in Boston, MA? For Sem Manager jobs in Boston, MA, the most frequently searched job titles are:
What job categories do people searching Sem Manager jobs in Boston, MA look for? The top searched job categories for Sem Manager jobs in Boston, MA are:
What cities near Boston, MA are hiring for Sem Manager jobs? Cities near Boston, MA with the most Sem Manager job openings:
Infographic showing various Sem Manager job openings in Boston, MA as of August 2026, with employment types broken down into 83% Full Time, and 17% Part Time. Highlights an 81% In-person, and 19% Remote job distribution, with an average salary of $80,063 per year, or $38.5 per hour.

Manager, SEM

MarketBridge

Boston, MA • Remote

Full-time

Medical, Life, Retirement, PTO

Posted 7 days ago


Job description

This is a remote role, required to work in EST hours with flexibility to work in PST as needed based on client needs.
Who We Are 

Marketbridge partners with leading B2B brands to create unified Go-to-Market® systems that connect strategy, AI, creativity, activation and measurement. With a team of 350+ across North America and Europe, Marketbridge supports clients worldwide, ranging from Fortune 1000 enterprises to venture-backed, high-growth companies across technology, financial services, healthcare, industrial and consumer sectors. For more information, please visit www.marketbridge.com and follow www.linkedin.com/company/marketbridge/.
Who We're Looking For
The Search Engine Marketing (SEM) Manager owns strategy, execution, and performance of paid search programs. This role is responsible for driving measurable business outcomes, leading campaign strategy, and mentoring team members while aligning search efforts to broader marketing and revenue goals.
Key Responsibilities
  • Develop and lead SEM strategy across Google Ads and other search platforms
  • Oversee campaign structure, scaling strategies, and ongoing optimization
  • Manage budgets, forecasts, and performance against KPIs such as CPA, ROAS, and revenue
  • Translate business goals into measurable paid search strategies and execution plans
  • Lead testing roadmaps including bidding strategies, audience targeting, and creative
  • Analyze performance data and deliver insights to stakeholders and clients
  • Collaborate cross-functionally with strategy, analytics, and creative teams
  • Ensure accurate tracking, attribution, and data integrity across campaigns
  • Mentor and support junior team members
Qualifications
  • 4+ years of SEM / paid search experience
  • Proven ability to manage and scale high-performing campaigns
  • Deep expertise in Google Ads, including bidding strategies and optimization techniques
  • Strong analytical and data interpretation skills
  • Experience managing budgets and forecasting performance
  • Ability to communicate performance insights clearly to stakeholders
  • Experience in an agency environment
  • Experience mentoring or managing team members
  • Familiarity with CRM and marketing automation platforms

Our Culture & Our Core Values

Marketbridge supports Fortune 50 companies and global brands in redefining how they go to market.

How we work together matters just as much as the work itself. Our values shape how we operate day to day. Be Kind means treating teammates with respect and showing up for one another. Be Open reflects how we collaborate, share perspectives, and give clear, honest feedback. Be Real speaks to a culture of authenticity, where people can speak up and be trusted to do their work. Be Brave pushes us to challenge assumptions, think critically, and pursue ideas that lead to real results.

You’ll join a collaborative team focused on solving real problems for complex clients. From day one, you’ll gain hands-on experience, work closely with supportive leaders, and continue developing through meaningful client work and ongoing learning. We value accountability, curiosity, and ownership, and we trust people to take initiative and follow through.

Here, you’ll do meaningful work, alongside smart people, with room to grow as the business grows.


Benefits & Perks
At Marketbridge, we support our team with benefits that prioritize well-being, flexibility, and growth. Here’s what you can look forward to:
  • 🏖️ Time Off & Flexibility – Flexible PTO, summer Fridays, and paid parental leave (up to 16 weeks for birthing parents). Plus, we’re closed from Christmas to New Year’s so you can fully unplug.
  • 💙 Health & Wellness – Comprehensive medical benefits and free premium access to the Calm app for relaxation and mindfulness.
  • 💰 Financial Security – 401(k) with a 3% company contribution* (US Only), life insurance, long-term disability, and AD&D coverage for extra peace of mind.
  • 📚 Learning & Growth – A professional development fund ($500) and continuous learning programs to invest in your career.
  • 💻 Tech & Perks – Company-provided laptop & accessories, monthly Wi-Fi & cell stipend, and exclusive discounts through Perkopolis.
     
Note: This position requires candidates to be eligible to work in the United States, without visa sponsorship. Marketbridge is an Equal Opportunity Employer.
We aim to offer competitive and equitable compensation based on factors such as location, relevant experience, skills, and market benchmarks. The anticipated salary range for this role is $70,000 to $90,000. 
 
Final compensation will be determined based on the successful candidate’s qualifications, and additional flexibility may be considered for candidates whose experience and expertise significantly exceed the role’s core requirements.

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