Paid Ads Specialist
Madison, WI · Remote
The Role We're hiring a full-time, remote Paid Ads Specialist (Meta + Google) to own paid media strategy and execution across our client portfolio. You'll build, launch, and optimize campaigns across ...
Paid Ads Specialist
Madison, WI · Remote
The Role We're hiring a full-time, remote Paid Ads Specialist (Meta + Google) to own paid media strategy and execution across our client portfolio. You'll build, launch, and optimize campaigns across ...
Jr. Marketing Specialist
Madison, WI · On-site +1
Help build, launch, and monitor paid campaigns across platforms like Google Ads and Meta Ads ... Work Environment: Full-time remote Equal Opportunity Employer: The Digital Ring is proud to be an ...
Jr. Marketing Specialist
Madison, WI · On-site +1
Help build, launch, and monitor paid campaigns across platforms like Google Ads and Meta Ads ... Work Environment: Full-time remote Equal Opportunity Employer: The Digital Ring is proud to be an ...
Jr. Marketing Specialist
Madison, WI · Remote
Help build, launch, and monitor paid campaigns across platforms like Google Ads and Meta Ads ... Work Environment: Full-time remote Equal Opportunity Employer: The Digital Ring is proud to be an ...
Jr. Marketing Specialist
Madison, WI · Remote
Help build, launch, and monitor paid campaigns across platforms like Google Ads and Meta Ads ... Work Environment: Full-time remote Equal Opportunity Employer: The Digital Ring is proud to be an ...
Remote Meta Ads information
What is a remote meta ad?
Remote Meta Ads jobs involve managing and optimizing advertising campaigns on Meta platforms, such as Facebook, Instagram, and Messenger, from a remote location. Professionals in these roles may be responsible for creating ad strategies, targeting audiences, analyzing campaign performance, and adjusting budgets to maximize ROI. These jobs typically require knowledge of Meta's advertising tools, analytics, and digital marketing best practices. Working remotely allows employees to perform these tasks from anywhere with internet access, making it a flexible option for digital marketers. Companies often seek candidates with experience in paid social media advertising and strong analytical skills.
What are the key challenges faced by professionals working in remote meta ads roles, and how can they overcome them?
One of the main challenges in a remote Meta Ads role is staying up-to-date with frequent platform changes and updates to Meta’s advertising tools and policies. Additionally, remote professionals may encounter difficulties collaborating with team members across different time zones or communicating campaign performance effectively. Overcoming these challenges involves proactively participating in ongoing training, setting up regular meetings for alignment, and utilizing project management and communication tools to ensure everyone stays informed and coordinated. Building strong digital communication skills and maintaining clear documentation can also greatly enhance remote teamwork and campaign success.
What are the key skills and qualifications needed to thrive as a remote meta ads specialist, and why are they important?
To excel as a Remote Meta Ads Specialist, you need a strong background in digital marketing, knowledge of Meta (Facebook) Ads Manager, and experience with campaign analysis and optimization. Familiarity with tools like Meta Business Suite, analytics platforms, and relevant certifications such as Facebook Blueprint are highly valued. Outstanding communication, data-driven decision-making, and adaptability in a fast-changing environment make candidates stand out. These skills are essential for driving successful ad campaigns, maximizing ROI, and adapting to evolving digital advertising trends.
What is the difference between Remote Meta Ads vs Remote Facebook Ads Specialist?
| Aspect | Remote Meta Ads | Remote Facebook Ads Specialist |
|---|---|---|
| Credentials | Experience with Meta Ads Manager, certifications like Meta Certified Digital Marketing Associate | Similar certifications, focus on Facebook Ads platform |
| Work Environment | Remote, digital marketing teams, advertising agencies | Remote, social media marketing teams, advertising agencies |
| Industry Usage | Used across various industries for broad Meta platform advertising | Primarily in social media marketing and digital advertising |
| Search & Comparison Intent | High overlap, often compared for Meta advertising roles | Similar roles, but more platform-specific |
Remote Meta Ads and Remote Facebook Ads Specialist roles are closely related, with both requiring expertise in Meta's advertising platform and similar certifications. The main difference lies in scope: Remote Meta Ads may encompass advertising across all Meta platforms, while Remote Facebook Ads Specialist focuses specifically on Facebook advertising campaigns. Both roles are prevalent in digital marketing teams working remotely across various industries.
What are the most commonly searched types of Meta Ads jobs in Wisconsin?
The most popular types of Meta Ads jobs in Wisconsin are:
What are popular job titles related to Remote Meta Ads jobs in Wisconsin?
For Remote Meta Ads jobs in Wisconsin, the most frequently searched job titles are:
What job categories do people searching Remote Meta Ads jobs in Wisconsin look for?
The top searched job categories for Remote Meta Ads jobs in Wisconsin are:
What cities in Wisconsin are hiring for Remote Meta Ads jobs?
Cities in Wisconsin with the most Remote Meta Ads job openings:
Full-time
PTO
Re-posted 6 days ago
Job description
About Grandir Solutions
Grandir Solutions is a full-service digital marketing agency specializing in SEO, AEO, and lead generation for home services contractors - roofing, HVAC, plumbing, pest control, and more. We're a lean, fast-growing team, and we need a Paid Ads Specialist who can build and manage campaigns that drive real, measurable leads for our clients.
The Role
We're hiring a full-time, remote Paid Ads Specialist (Meta + Google) to own paid media strategy and execution across our client portfolio. You'll build, launch, and optimize campaigns across Google Ads, Local Services Ads, and Meta - owning performance from budget to booked job. You'll work closely with our account management team to make sure paid results align with client goals.
What You'll Do
- Build and launch campaigns. Set up and manage Google Ads (Search, PMax), Local Services Ads, and Meta campaigns for home services clients across multiple markets.
- Optimize for performance. Monitor spend, CPL, and lead quality daily; adjust bids, budgets, targeting, and creative to hit client cost-per-lead targets.
- Own tracking and reporting. Set up conversion tracking (call tracking, form fills, GA4), maintain clean data, and deliver clear monthly performance reports clients can actually understand.
- Write and test ad creative. Draft ad copy, coordinate creative assets, and run structured A/B tests to improve CTR and conversion rates.
- Manage budgets across accounts. Allocate and pace spend across a portfolio of client accounts without overspending or underdelivering.
- Partner with account managers. Communicate performance, flag issues early, and recommend strategy shifts based on what the data shows.
- Stay sharp. Keep up with platform changes, new ad formats, and what's working in home services lead gen.
What We're Looking For
- 2+ years hands-on experience managing Google Ads campaigns; LSA and Meta experience a strong plus
- Experience in home services, local lead gen, or agency environments is a strong plus
- Comfortable owning accounts end-to-end - strategy, build, optimization, reporting - without heavy hand-holding
- Data-driven; you make decisions based on CPL and lead quality, not vanity metrics
- Strong communicator who can explain performance to non-technical clients and teammates
- High sense of urgency - wasted spend is wasted money, and slow reactions cost clients leads
- Self-starter who thrives in a lean, remote, fast-paced environment
Nice to Have
- Google Ads certification
- Experience with call tracking platforms (CallRail or similar) and GA4
- Familiarity with landing page optimization and CRO basics
- Experience managing $50k+/month in aggregate ad spend
What We Provide
- Growth opportunities in the first 6-12 months
- Remote/hybrid work opportunities
- Paid-time off
- Monthly and quarterly incentives
- Annual company trip(s) - previous locations include Scottsdale & Cancun
- 24/7 gym & sauna access (WI-based only)