Director of Marketing
Louisville, KY · Remote
... remote position. You will own creating and executing the companyas marketing plan. This will ... and printed collateral. * Researches, develops, and recommends pricing strategies for the ...
Director of Marketing
Louisville, KY · Remote
... remote position. You will own creating and executing the companyas marketing plan. This will ... and printed collateral. * Researches, develops, and recommends pricing strategies for the ...
Remote Marketing Collateral information
What is the difference between Remote Marketing Collateral vs Remote Content Writer?
| Aspect | Remote Marketing Collateral | Remote Content Writer |
|---|---|---|
| Primary Role | Designing and developing marketing materials like brochures, flyers, and product sheets | Creating written content such as articles, blog posts, and website copy |
| Skills & Certifications | Graphic design, branding, marketing strategy | Writing, editing, SEO knowledge |
| Work Environment | Collaborates with marketing teams, often uses design software | Works independently or with content teams, primarily uses writing tools |
| Industry Usage | Marketing, advertising, branding | Publishing, digital media, marketing |
While both roles support marketing efforts, Remote Marketing Collateral focuses on creating visual and physical marketing materials, whereas Remote Content Writer specializes in producing written content. Understanding these differences helps employers and job seekers target the right skills and responsibilities for each position.
What are the most commonly searched types of Marketing Collateral jobs in Kentucky?
The most popular types of Marketing Collateral jobs in Kentucky are:
What are popular job titles related to Remote Marketing Collateral jobs in Kentucky?
For Remote Marketing Collateral jobs in Kentucky, the most frequently searched job titles are:
What job categories do people searching Remote Marketing Collateral jobs in Kentucky look for?
The top searched job categories for Remote Marketing Collateral jobs in Kentucky are:
What cities in Kentucky are hiring for Remote Marketing Collateral jobs?
Cities in Kentucky with the most Remote Marketing Collateral job openings:
Full-time
Medical, Dental, Vision, Retirement, PTO
Re-posted 4 days ago
Job description
Job Summary
Sierra Interactive helps real estateprofessionals close more deals. Ourscalable, easy to use platform helps our customers leverage best in classmarketing technology to manage and grow their businesses. We are looking for a Director of Marketing tohelp us move to our next phase of expansion. This role will report to the CEO. They will partner with our Director of Product, Sales Team and CustomerSuccess to establish a marketing plan which will enable Sierra Interactive toreach their growth and market recognition targets.
The Ideal Candidate
The ideal candidate will have thefollowing experience in marketing and real estate:
- 10+ years leading a Marketing function,ideally with both in a SaaS or similar business
- 2+ years in real estate or a related market
This candidate will also align withour culture, specifically our values:
Itas about progress, not perfection...
Weare continuously identifying pain points and solutions tomake our product and our company better
Building positive, lasting relationships...
We lead with respect and empathy, always seeking to do theright thing
We own it together...
We help each other, learn from each other, and hold ourselvesaccountable. We succeed only when we do it together.
a for ourselves and our customers
Description / Job Function
This is a full-time, fully remote position.
You will own creating and executing the companyas marketing plan. This will include creating, analyzing andimproving metrics around market recognition, market penetration, partnerprograms, vendor programs, and customer metrics (wallet share, acquisition,retention).
Specifically, you will:
- Work with key stakeholders to develop and execute Sierra Interactiveas marketing plan
- Gather customer feedback and insights, sharing these with the broader Sierra team where it makes sense
- Partner with Director of Product on new product feature requests, development and customer roll out
- Plans and oversees the organization's advertising and promotion activities including online ads, partner promotions, vendor promotions, managing outside marketing resources and printed collateral.
- Researches, develops, and recommends pricing strategies for the organization
- Works closelywith vendor partners to strengthen businessrelationships and identify opportunities to increase sales and/or gross margin
- Conductsmarketing surveys on current and new product concepts, and provides feedbackfor future product development
Requirements
NecessaryExperience:
- 10+ years leadinga Marketing function, ideally with both in a SaaS or similar business
- 2+ years in realestate or a related market
- Demonstrated ability to lead the marketing function
- BS/BA in related function
Necessary Leadership Competencies:
- Internally motivated to act as a servant leader
- Entrepreneurial mindset to initiate and drivenew business opportunities
- Ability to act as an informal leader with peers and other stakeholders
- Adept at listening to needs and input from the legacy team and negotiating and teaching to gain alignment with the team. This person excels at negotiating to get to a short list and then communicating/using influence and teaching the team, so they understand why some things made it onto the list and other things did not
- Ability to think strategically, specifically about future impacts of proposed or pending changes
- Ability to effectively communicate new and complex ideas to all levels within the company
- Ability to self-manage, holding themselves accountable and managing perceptions with their stakeholders
- Ability to motivate others to do their best work
Benefits
Benefits are available contingent uponcompletion of a 30 day on-boarding period and include:
- Fully paid medical, dental, and vision coverage for full-time employees
- Paid holidays and paid time off
- Matching retirement plan contributions up to 4% of base salary for full-time employees
About Us
Sierra Interactive builds tools forreal estate professionals to grow their businesses. As a tech company that'sbeen around for 10+ years, we are financially stable, friendly, fast moving andhigh growth. Our customer focus resultsin customers who rely on our products as an essential part of their day-to-dayoperations. Their referrals show theresults of this commitment.
Employment Type: FULL_TIME