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Remote Insurance Copywriter Jobs in Virginia (NOW HIRING)

Directive

$70K - $95K/yr

Strong understanding of PPC principles, including keyword research, ad copywriting, bid management ... Medical, dental, vision plans, disability, and life insurance coverage for you and your family that ...

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Remote Insurance Copywriter information

What is a remote insurance copywriter?

A Remote Insurance Copywriter is a professional writer who specializes in creating content for insurance companies, such as website copy, articles, marketing materials, and policy descriptions, while working from a location outside of the company's office. They use their expertise in both writing and insurance industry knowledge to produce clear, persuasive, and compliant content that helps educate and attract customers. Remote Insurance Copywriters collaborate with marketing teams, product managers, and legal departments to ensure all materials meet regulatory standards and effectively communicate the benefits of various insurance products.

How does a remote insurance copywriter typically collaborate with underwriters, agents, and marketing teams to ensure content accuracy and compliance?

As a remote insurance copywriter, you will regularly communicate with underwriters, agents, and marketing professionals through email, video calls, and shared project management tools. Collaboration is key to ensuring that your content is not only engaging but also accurate and compliant with industry regulations. You'll frequently review technical documents, clarify policy details, and incorporate feedback from multiple stakeholders. Building strong virtual relationships and being proactive in seeking clarification are essential to maintaining clear, effective communication while working remotely.

What are the key skills and qualifications needed to thrive as a remote insurance copywriter, and why are they important?

To thrive as a Remote Insurance Copywriter, you need strong writing skills, a solid understanding of insurance concepts, and experience in content creation, often supported by a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS), SEO tools, and AP Style or similar writing guidelines is typical for this role. Attention to detail, creativity, and excellent time management are standout soft skills in this position. These abilities ensure clear, accurate, and compelling insurance content that effectively informs and engages clients while meeting industry standards and deadlines.

What is the difference between Remote Insurance Copywriter vs Remote Insurance Content Writer?

AspectRemote Insurance CopywriterRemote Insurance Content Writer
CredentialsWriting experience, insurance knowledgeWriting experience, insurance knowledge
Work EnvironmentFreelance, agency, or in-houseFreelance, agency, or in-house
Industry UsageCommonly used in marketing and advertisingUsed in blogs, articles, and educational content
Search IntentFocus on persuasive, sales-oriented copyFocus on informative, educational content

While both roles involve creating written content related to insurance, a Remote Insurance Copywriter primarily focuses on crafting persuasive and sales-driven copy for marketing materials, advertisements, and product descriptions. In contrast, a Remote Insurance Content Writer produces educational articles, blog posts, and informational content aimed at informing or educating the audience. Both roles require insurance knowledge and strong writing skills but serve different content purposes within the industry.

Remote Insurance Copywriter jobs near you

Freelance Copywriter (Talent Pool)

Mclean, VA • On-site, Remote

Quatrain Creative
See more jobs at Quatrain Creativeexternal

Contractor

Re-posted 17 days ago

Job description

Join Our Talent Pool
Due to cyclical hiring needs, this is a standing posting. Even if we don't have an immediate opening, we're always building relationships with strong freelance writers for upcoming projects.
If you're interested in being considered for current and future opportunities, please apply to join our Talent Pool. As assignments become available, we'll reach out if your experience aligns with the need and you're still available. While we review every application, outreach may occur only when an active project arises.
U.S. applicants only (Eastern Time preferred).
Application Requirements
  • 2-3 samples of relevant B2B short-form content (email, web, social, or other marketing copy)
  • Samples should reflect work in industries such as tech, insurance, finance, healthcare, or education
  • Include your desired rate in your cover letter

Applications without samples and a rate will not be considered.
About the Company
Quatrain is a fully remote, woman-owned content agency that blends strategy, storytelling, and design to create high-impact content. For more than a decade, our team of experienced writers, designers, and content strategists has worked with B2B brands across industries-from education to technology-to craft compelling blog posts, case studies, ebooks, videos, and more.
Position Overview
Quatrain Creative is seeking experienced B2B copywriters for long-term freelance partnerships. This role focuses on short-form, conversion-driven content across multiple client accounts. Assignments may include marketing emails, web copy, landing pages, sales sheets, one-pagers, slide decks, social posts, ads, and other brand and sales enablement materials.
Many of our clients operate in the tech space, so you should be comfortable learning complex concepts and translating them into clear, persuasive messaging. You'll often write for C-suite executives and decision-makers who may not have technical backgrounds.
This is a remote, per-project freelance opportunity. Reliability, proactive communication, and consistent adherence to deadlines are essential.
Responsibilities:
  • Write, edit, and proofread conversion-focused copy across email, web, sales collateral, slide decks, social media, and ads
  • Develop channel-specific messaging tailored to each platform and audience
  • Create compelling, action-oriented copy that aligns with client goals and brand voice
  • Collaborate with client marketing and product teams to ensure messaging accuracy and alignment

The ideal candidate:
  • Has 3-5+ years of experience writing B2B marketing copy (agency experience preferred)
  • Is comfortable working directly with clients and participating in video calls
  • Works independently and can synthesize interviews, briefs, and source materials into strategic messaging
  • Delivers polished, client-ready copy with minimal need for revisions
  • Communicates clearly and collaborates effectively with our content team
  • Adheres to brand voice, tone, and style guidelines (AP Style proficiency required)
  • Asks thoughtful questions and clarifies ambiguity early
  • Quickly builds working knowledge of new or technical subject matter
  • Has experience writing for niche B2B audiences, including senior executives
  • Understands content marketing strategy, buyer journeys, and distribution channels
  • Is fluent in written and spoken English
  • Has working knowledge of SEO best practices and keyword integration
  • Possesses excellent project management, time-management, and communication skills

Preferred qualifications:
  • Agency experience supporting multiple client accounts
  • Experience working with B2B clients in tech, education, finance, or related industries
  • Ability to lead productive client calls and contribute to messaging strategy
  • Familiarity with marketing tools, analytics, and performance metrics

Apply