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Public Relations Associate Jobs in Massachusetts

Allen & Gerritsen

Senior Manager, PR

Boston, MA · On-site

$90 - $135/hr

Mentor and help coach Associates and Managers, and manage PR interns. * Actively contribute to fostering a collaborative, high-performance, and inclusive agency culture. What You Bring: * You have 4 ...

Allen & Gerritsen

Senior Manager, PR

Boston, MA · On-site

$75K - $85K/yr

Mentor and help coach Associates and Managers, and manage PR interns. * Actively contribute to fostering a collaborative, high-performance, and inclusive agency culture. What You Bring: * You have 4 ...

Allen & Gerritsen

Senior Manager, PR

Boston, MA · On-site

$75K - $85K/yr

Mentor and help coach Associates and Managers, and manage PR interns.Actively contribute to fostering a collaborative, high-performance, and inclusive agency culture.What You Bring:You have 4-6 years ...

Allen & Gerritsen

Senior Manager, PR

Boston, MA · On-site

Mentor and help coach Associates and Managers, and manage PR interns. * Actively contribute to fostering a collaborative, high-performance, and inclusive agency culture. What You Bring: * You have 4 ...

New Balance

NA Public Relations Manager

Boston, MA · On-site

$100K - $129K/yr

We foster a culture in which every associate feels welcomed and respected, where leaders and ... The North America (NA) Public Relations Manager is responsible for driving brand heat, cultural ...

New Balance

Global Lifestyle PR Manager

Boston, MA · On-site

$100K - $129K/yr

We foster a culture in which every associate feels welcomed and respected, where leaders and ... The Global Lifestyle PR Manager plays a critical role in shaping how New Balance shows up at the ...

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Public Relations Associate information

See Massachusetts salary details

$14

$30

$79

How much do public relations associate jobs pay per hour?

As of Aug 22, 2026, the average hourly pay for public relations associate in Massachusetts is $30.23, according to ZipRecruiter salary data. Most workers in this role earn between $17.84 and $33.61 per hour, depending on experience, location, and employer.

What is a public relations associate?

A public relations associate meets with the press to create and develop a favorable image of an organization. Responsibilities include the design of advertising materials on a variety of platforms including social media. You must have experience with marketing and ad campaigns along with knowledge of analytics, media relations strategies, and current technologies to succeed in this job. Excellent verbal and communication skills are imperative to implement the vision of a client with creative solutions. Duties also involve advanced written documentation such as case studies, media talking points, and presentations. Work is full-time with most employers preferring individuals with experience in public relations.

What does a public relations associate do?

A Public Relations Associate helps manage and improve the public image of a company or organization. They assist with writing press releases, coordinating media outreach, managing social media presence, and organizing events. Their goal is to foster positive relationships with the media and the public, ensuring that their employer’s message is communicated effectively. Public Relations Associates often work closely with other communications professionals to develop and implement PR strategies.

What are the key skills and qualifications needed to thrive as a public relations associate, and why are they important?

To thrive as a Public Relations Associate, you need strong written and verbal communication skills, media relations experience, and typically a bachelor’s degree in communications, public relations, or a related field. Familiarity with media monitoring tools, press release distribution platforms, and social media management systems is often required. Creativity, adaptability, and relationship-building are essential soft skills in this role. These abilities ensure effective brand messaging, positive media coverage, and successful collaboration in a fast-paced environment.

How does a public relations associate typically collaborate with other departments within an organization?

As a Public Relations Associate, you'll frequently work with teams such as marketing, social media, and customer service to ensure consistent messaging and effective communication strategies. Collaboration often involves coordinating on campaigns, sharing media insights, and preparing unified responses to public inquiries or crises. Building strong working relationships across departments helps enhance the organization's reputation and ensures that all external communications align with broader business goals. Expect regular meetings and cross-functional projects to be a core part of your routine.

How much do public relations associates make?

Public relations associates typically earn a median annual salary of around $50,000 to $60,000, depending on experience, location, and industry. Entry-level positions may start lower, while experienced professionals or those in larger markets can earn higher salaries. Skills in communication, media relations, and familiarity with PR tools can influence earning potential.
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Public Relations Associate jobs near you
Infographic showing various Public Relations Associate job openings in Massachusetts as of August 2026, with employment types broken down into 1% As Needed, 74% Full Time, 23% Part Time, 1% Temporary, and 1% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $62,887 per year, or $30.2 per hour.

Public Relations Associate

Alphabe Insight Inc

Lawrence, MA • On-site

$47K - $52K/yr

Full-time

Posted 9 days ago

Job description

Company Description
Lumina Agency INC is a growing organization committed to maintaining efficient, organized, and reliable operations. We believe that strong teams are built through collaboration, consistency, and opportunities for professional growth.
Job Description
Lumina Agency INC is seeking a confident and motivated Public Relations Associate to join our team in Lawrence, MA.
In this role, you will support public relations and outreach initiatives, assist with brand representation, and help create positive experiences for clients and the public. The ideal candidate is personable, organized, professional, and comfortable communicating with a variety of people.
This position is an excellent opportunity for someone looking to develop valuable skills in public relations, communication, client relations, and brand representation while growing within an expanding company.
Responsibilities
  • Represent Lumina Agency INC and its clients in a professional and positive manner.
  • Assist with public relations, outreach, and brand awareness initiatives.
  • Build and maintain positive relationships with clients, customers, and community members.
  • Communicate key information clearly and professionally.
  • Support the planning and execution of promotional and public-facing activities.
  • Collaborate with team members to achieve campaign and organizational goals.
  • Assist with client communications and relationship management.
  • Maintain a strong understanding of current client initiatives and objectives.
  • Provide feedback and observations to help improve outreach strategies.
  • Participate in training, team meetings, and professional development activities.

Qualifications
  • Strong verbal and written communication skills.
  • Professional, approachable, and confident demeanor.
  • Excellent interpersonal and relationship-building abilities.
  • Strong organizational and time-management skills.
  • Ability to work effectively both independently and as part of a team.
  • Adaptable and comfortable working in a fast-paced environment.
  • Positive attitude with a willingness to learn.
  • Strong attention to detail and problem-solving abilities.
  • Interest in public relations, communications, client relations, or brand representation.

Additional Information
  • Competitive Salary: $47,000 - $52,000 annually.
  • Full-Time Position with opportunities to take on increasing responsibilities.
  • Career Growth Opportunities within a growing organization.
  • Professional training and ongoing development.
  • Opportunities to develop valuable communication, leadership, and client-management skills.
  • Supportive and collaborative team environment.
  • Hands-on exposure to public relations and brand representation.
  • Opportunities for internal advancement based on performance and professional development

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