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Public Relations Agency Jobs (NOW HIRING)

BPM-PR Firm Is Hiring

PR Director

Manhattan, NY · On-site

$85K - $115K/yr

BPM-PR Firm is an award winning PR Agency dedicated to crafting impactful communication strategies for a diverse clientele. With an unwavering commitment to excellence, we prioritize building ...

Margo Siegel PR

Fashion PR Intern Spring 2018

New York, NY

$16.50 - $22/hr

Company Description We are a bi-coastal PR Agency that specializes in jewelry and celebrity placement. Margo Siegel PR's New York Office is seeking full time interns to start in January for at least ...

Reflex Media, Inc.

PR Specialist

$80K - $100K/yr

... agency or in-house), journalism, or communications • Bachelor's degree in Public Relations, Communications, Marketing, Journalism, or related field, or equivalent professional track record • ...

Holland & Knight

Public Relations Manager

Portland, OR · On-site

$146K - $219K/yr

Serves as a liaison and provides insight to the Firm's outside public relations agency. * Special projects and additional duties as assigned. Qualifications: * At least 5 - 7 years of experience in ...

Holland & Knight

Public Relations Manager

Washington, DC · On-site

$146K - $219K/yr

Serves as a liaison and provides insight to the Firm's outside public relations agency. * Special projects and additional duties as assigned. Qualifications: * At least 5 - 7 years of experience in ...

Holland & Knight

Public Relations Manager

Nashville, TN · On-site

$146K - $219K/yr

Serves as a liaison and provides insight to the Firm's outside public relations agency. * Special projects and additional duties as assigned. Qualifications: * At least 5 - 7 years of experience in ...

The Baddish Group

Summer Public Relations Intern

New York, NY · On-site

$16.50 - $22/hr

Company Description Public Relations Agency specializing in Food, Fashion and Spirits for a Public Relations and Marketing intern at their NYC office. The candidate will be expected to familiarize ...

Holland & Knight

Public Relations Manager

Denver, CO · On-site

$146K - $219K/yr

Serves as a liaison and provides insight to the Firm's outside public relations agency. * Special projects and additional duties as assigned. Qualifications: * At least 5 - 7 years of experience in ...

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How much do public relations agency jobs pay per year?

As of Aug 15, 2026, the average yearly pay for public relations agency in the United States is $83,626.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,000.00 and $97,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in a public relations agency, and why are they important?

To excel in a Public Relations Agency, you need strong written and verbal communication skills, a background in public relations or communications, and often a relevant degree. Familiarity with media monitoring tools, press release distribution platforms, and social media management systems is typically required. Creativity, adaptability, and relationship-building skills help professionals stand out in agency environments. These abilities are essential for crafting effective campaigns, managing client reputations, and navigating the fast-paced, ever-changing media landscape.

What are some common challenges faced by public relations professionals working in an agency setting?

Public relations professionals in agency settings often juggle multiple clients simultaneously, which can lead to fast-paced and sometimes unpredictable workdays. Balancing the unique needs and expectations of each client while adhering to tight deadlines is a frequent challenge. Additionally, staying updated on media trends and managing crisis communications requires adaptability and strong communication skills. Effective teamwork and clear client communication are essential to overcoming these challenges and delivering successful PR campaigns.

What is a public relations agency?

A public relations agency is a company that specializes in managing and improving the public image and communications of its clients, which can include businesses, organizations, or individuals. These agencies help clients build positive relationships with the media, the public, and other stakeholders through strategic communication, media outreach, event planning, crisis management, and reputation building. By crafting and sharing key messages, public relations agencies aim to shape public perception, enhance brand reputation, and support their clients' overall goals.

What is the difference between Public Relations Agency vs Public Relations Specialist?

AspectPublic Relations AgencyPublic Relations Specialist
CredentialsAgency credentials, certifications vary by staffBachelor's degree in PR, Communications, or related field
Work EnvironmentAgency office, client sites, remoteCompany or organization, media outlets, agencies
Employer & IndustryServes multiple clients across industriesWorks for a specific organization or company
Search & Comparison IntentCompare agency services vs in-house rolesCompare in-house PR roles vs agencies

Public Relations Agencies provide services to multiple clients, managing media relations, campaigns, and branding. Public Relations Specialists work in-house for a single organization, focusing on internal communication and brand management. Both roles require strong communication skills and media knowledge, but agencies offer broader client exposure, while specialists focus on their organization's reputation.

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Infographic showing various Public Relations Agency job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 15% Part Time, 1% Temporary, and 3% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $83,626 per year, or $40.2 per hour.

Sales & Marketing | Director of Public Relations

Fontainebleau

Miami Beach, FL • On-site

Full-time

Re-posted 21 days ago

Job description

Overview
"IF YOU CREATE THE STAGE SETTING AND IT IS GRAND, EVERYONE WHO ENTERS WILL PLAY THEIR PART."
- Morris Lapidus
A spectacular blend of Golden Era glamour and modern luxury, Fontainebleau today reinvents the original vision of legendary architect Morris Lapidus - a stage where everyone plays their unique part. At Fontainebleau, striking design, contemporary art, music, fashion and technology merge into a vibrant new kind of guest experience. Guests are invited to enter a world where they are free to play, shop, dine, spa, meet or simply relax - however they define a perfect day. Situated on oceanfront Collins Avenue in the heart of Millionaire's Row, Fontainebleau Miami Beach is one of the most historically and architecturally significant hotels on Miami Beach. Opened in 1954 and designed by Morris Lapidus, it was the most luxurious hotel on Miami Beach, and is thought to be the most significant building of Lapidus' career.
Responsibilities
The Director of Public Relations is responsible for helping to create a sustainable competitive advantage by effectively reaching key audiences with carefully crafted messaging that positively shapes attitudes, perceptions, reputation and actions towards the resort. This position is accountable for defining, leading and executing critical aspects of Public Relations, messaging strategy, state and local government relations, as well as crisis communications. The position works closely with key internal and external clients and business partners to execute this work. The Director of Public Relations also serves as the "voice" of Fontainebleau Miami Beach and is tasked with favorably shaping and managing the marketplace dialogue, while concurrently building strong and value-added top media relationships. Role and responsibilities to evolve based on business needs.
The Director of Public Relations helps oversee and manages an internal public relations team (PR/Social Coordinator) and external public relations agencies (National Lifestyle, Food & Beverage, Social Media, as applicable). The position is responsible for the tactical execution of major strategic events, initiatives and programs on property relative to both Public Relations and Social Media (as needed).
Examples of Duties, includes but is not limited to the following:
  1. DEVELOP ONGOING PUBLIC RELATIONS STRATEGIC/TACTICAL PLANS 40%
    • Leverage results and Public Relations learning's year-over-year to provide objectives and set direction for the PR agencies in the development of ongoing PR and messaging plans
    • Evaluate and optimize PR agency plans to form a cohesive, integrated strategy for Fontainebleau, while making changes throughout the year as opportunities unfold
    • Oversee/participate in plan execution with a keen focus on driving results and constantly looking for overall resort opportunities
    • Provide formal agency performance review annually, as well as ongoing feedback that is timely and constructive
    • Conceptualize and create new programming for resort revenue generating outlets through fresh and innovative ideas.
    • Manage resort-wide and partner program launches throughout the course of the year
    • Manage critical PR aspects of Fontainebleau Miami Beach which include:
    • Oversight of PR agency strategies and activities
    • Media conferences
    • Special events
    • Managing media relations
    • Adding value to launch events and determining ROI
    • Analysis and formal presentation of PR efforts to senior leadership, as needed
    • Evaluate return on investments

    OVERSEE DAY-TO-DAY PR OPERATIONS 55%
    • Ensure that routine tasks are executed with excellence, on time and within budget, including:
    • Build and maintain the media contact sheet
    • Respond to general media queries promptly
    • Leverage queries to increase brand awareness and equity
    • Advise senior leadership on best approach for handling issues
    • Monitor and distribute media coverage internally
    • Lead media training for executives and orchestrate public speaking opportunities
    • Manage the media library (media kits, images, content)
    • Develop content for print, broadcast and electronic media production
    • Continue to build relationships with various departments to maximize key objectives

    MANAGE STATE AND LOCAL GOVERNMENT RELATIONS 5%
    • Conduct an assessment of both industry and government issues; craft and activate a strategy to proactively address challenges while keeping senior management informed
    • Secure crisis-management resources where appropriate
    • Build strong relationships with industry and government officials to position resort on the forefront of future programming, by working with Greater Miami Convention & Visitors Bureau (GMCVB)
    • Establish as an expert to participate and lead local travel industry committees

    PERFORMANCE MEASURES
    • Contribute to improved financial performance via various measurable PR efforts (Yield, Revenue, EBITDA)
    • Generate significant growth year-over-year in awareness, preference, trial and key initiatives for the brand
    • Grow year-over-year in earned media placements/mentions across all planned communication channels
    • Maintain a positive working relationship with key internal and external clients
    • Generate significant audience and engagement growth across all social channels
    • Improvement of customer response rates and satisfaction via social media

    CRITICAL OPERATING RELATIONSHIPS
    • Executive Vice President / Managing Director
    • VP of Operations, Rooms
    • VP of Operations, Food & Beverage
    • VP of Culinary Operations
    • VP of Sales & Marketing
    • Executive Board/Advisory Team

Qualifications
  • Strong writing and communication skills
  • Technology-driven with ability to assimilate new software systems quickly
  • Effective leadership, supervisory management
  • Well-organized and demonstrates strong problem-solving skills
  • Ability to work in a high-paced work environment, handling multiple initiatives and tasks simultaneously
  • Proficiency in Microsoft Office products
  • Proficiency in Adobe Suite products
  • Very strong sense of the social media landscape
  • Robust media relationships that help gain publicity for the resort

EDUCATION AND EXPERIENCE
  • Bachelor's degree in public relations, marketing, hospitality or combination of relevant education and experience.
  • 5-7 years of public relations and social media experience with lifestyle brands, hospitality preferred.

Apply