The programmatic media strategist will work closely with programmatic traders from campaign strategy development to execution. Responsibilities: * Develop and lead multi-channel programmatic ...
The programmatic media strategist will work closely with programmatic traders from campaign strategy development to execution. Responsibilities: * Develop and lead multi-channel programmatic ...
Programmatic Campaign Manager
Newark, NJ · On-site
The programmatic media strategist will work closely with programmatic traders from campaign strategy development to execution. Responsibilities: * Develop and lead multi-channel programmatic ...
Programmatic Campaign Manager
Newark, NJ · On-site
The programmatic media strategist will work closely with programmatic traders from campaign strategy development to execution. Responsibilities: * Develop and lead multi-channel programmatic ...
Director, Programmatic
Parsippany, NJ · On-site
Act as the top domain expert in leading programmatic platforms like The Trade Desk, sharing your knowledge and expertise to elevate our entire team. * Forge Strategic Partnerships: Initiate, build ...
Quick apply
Director, Programmatic
Parsippany, NJ · On-site
Act as the top domain expert in leading programmatic platforms like The Trade Desk, sharing your knowledge and expertise to elevate our entire team. * Forge Strategic Partnerships: Initiate, build ...
Act as the top domain expert in leading programmatic platforms like The Trade Desk, sharing your knowledge and expertise to elevate our entire team. * Forge Strategic Partnerships: Initiate, build ...
Quick apply
Act as the top domain expert in leading programmatic platforms like The Trade Desk, sharing your knowledge and expertise to elevate our entire team. * Forge Strategic Partnerships: Initiate, build ...
Director, Programmatic
$90K - $180K/yr
Act as the top domain expert in leading programmatic platforms like The Trade Desk, sharing your knowledge and expertise to elevate our entire team. * Forge Strategic Partnerships: Initiate, build ...
Director, Programmatic
$90K - $180K/yr
Act as the top domain expert in leading programmatic platforms like The Trade Desk, sharing your knowledge and expertise to elevate our entire team. * Forge Strategic Partnerships: Initiate, build ...
Director, Programmatic
$90K - $180K/yr
Act as the top domain expert in leading programmatic platforms like The Trade Desk, sharing your knowledge and expertise to elevate our entire team. * Forge Strategic Partnerships: Initiate, build ...
Director, Programmatic
$90K - $180K/yr
Act as the top domain expert in leading programmatic platforms like The Trade Desk, sharing your knowledge and expertise to elevate our entire team. * Forge Strategic Partnerships: Initiate, build ...
Director, Programmatic
$90K - $180K/yr
Act as the top domain expert in leading programmatic platforms like The Trade Desk, sharing your knowledge and expertise to elevate our entire team. * Forge Strategic Partnerships: Initiate, build ...
Director, Programmatic
$90K - $180K/yr
Act as the top domain expert in leading programmatic platforms like The Trade Desk, sharing your knowledge and expertise to elevate our entire team. * Forge Strategic Partnerships: Initiate, build ...
Director, Programmatic
$90K - $180K/yr
Act as the top domain expert in leading programmatic platforms like The Trade Desk, sharing your knowledge and expertise to elevate our entire team. * Forge Strategic Partnerships: Initiate, build ...
Director, Programmatic
$90K - $180K/yr
Act as the top domain expert in leading programmatic platforms like The Trade Desk, sharing your knowledge and expertise to elevate our entire team. * Forge Strategic Partnerships: Initiate, build ...
Associate Director, Programmatic
$70K - $140K/yr
Oversee planning and execution across platforms such as The Trade Desk, DV360, and others. * Act as ... Evaluate and evolve our programmatic technology stack and supplier partnerships. * Provide ...
Associate Director, Programmatic
$70K - $140K/yr
Oversee planning and execution across platforms such as The Trade Desk, DV360, and others. * Act as ... Evaluate and evolve our programmatic technology stack and supplier partnerships. * Provide ...
Associate Director, Programmatic
$70K - $140K/yr
Oversee planning and execution across platforms such as The Trade Desk, DV360, and others. * Act as ... Evaluate and evolve our programmatic technology stack and supplier partnerships. * Provide ...
Associate Director, Programmatic
$70K - $140K/yr
Oversee planning and execution across platforms such as The Trade Desk, DV360, and others. * Act as ... Evaluate and evolve our programmatic technology stack and supplier partnerships. * Provide ...
Analyst, Programmatic
Cherry Hill, NJ · On-site
Trade Desk experience is preferred. * Excellent communication and collaboration skills. * Healthcare industry experience (preferred but not required). If you are passionate about programmatic ...
Quick apply
Analyst, Programmatic
Cherry Hill, NJ · On-site
Trade Desk experience is preferred. * Excellent communication and collaboration skills. * Healthcare industry experience (preferred but not required). If you are passionate about programmatic ...
Analyst, Programmatic
Cherry Hill, NJ · On-site
$40K - $75K/yr
Trade Desk experience is preferred. * Excellent communication and collaboration skills. * Healthcare industry experience (preferred but not required). If you are passionate about programmatic ...
Analyst, Programmatic
Cherry Hill, NJ · On-site
$40K - $75K/yr
Trade Desk experience is preferred. * Excellent communication and collaboration skills. * Healthcare industry experience (preferred but not required). If you are passionate about programmatic ...
Associate Director, Programmatic
$70K - $140K/yr
Oversee planning and execution across platforms such as The Trade Desk, DV360, and others. * Act as ... Evaluate and evolve our programmatic technology stack and supplier partnerships. * Provide ...
Associate Director, Programmatic
$70K - $140K/yr
Oversee planning and execution across platforms such as The Trade Desk, DV360, and others. * Act as ... Evaluate and evolve our programmatic technology stack and supplier partnerships. * Provide ...
Associate Director, Programmatic
$70K - $140K/yr
Oversee planning and execution across platforms such as The Trade Desk, DV360, and others. * Act as ... Evaluate and evolve our programmatic technology stack and supplier partnerships. * Provide ...
Associate Director, Programmatic
$70K - $140K/yr
Oversee planning and execution across platforms such as The Trade Desk, DV360, and others. * Act as ... Evaluate and evolve our programmatic technology stack and supplier partnerships. * Provide ...
Analyst, Programmatic
$40K - $75K/yr
Trade Desk experience is preferred. * Excellent communication and collaboration skills. * Healthcare industry experience (preferred but not required). If you are passionate about programmatic ...
Analyst, Programmatic
$40K - $75K/yr
Trade Desk experience is preferred. * Excellent communication and collaboration skills. * Healthcare industry experience (preferred but not required). If you are passionate about programmatic ...
Analyst, Programmatic
Parsippany, NJ · On-site
Trade Desk experience is preferred. * Excellent communication and collaboration skills. * Healthcare industry experience (preferred but not required). If you are passionate about programmatic ...
Quick apply
Analyst, Programmatic
Parsippany, NJ · On-site
Trade Desk experience is preferred. * Excellent communication and collaboration skills. * Healthcare industry experience (preferred but not required). If you are passionate about programmatic ...
Analyst, Programmatic
$40K - $75K/yr
Trade Desk experience is preferred. * Excellent communication and collaboration skills. * Healthcare industry experience (preferred but not required). If you are passionate about programmatic ...
Analyst, Programmatic
$40K - $75K/yr
Trade Desk experience is preferred. * Excellent communication and collaboration skills. * Healthcare industry experience (preferred but not required). If you are passionate about programmatic ...
Analyst, Programmatic
Parsippany, NJ · On-site
$40K - $75K/yr
Trade Desk experience is preferred. * Excellent communication and collaboration skills. * Healthcare industry experience (preferred but not required). If you are passionate about programmatic ...
Analyst, Programmatic
Parsippany, NJ · On-site
$40K - $75K/yr
Trade Desk experience is preferred. * Excellent communication and collaboration skills. * Healthcare industry experience (preferred but not required). If you are passionate about programmatic ...
Supervisor, Programmatic
$70K - $140K/yr
As the Supervisor, Programmatic you will be the day to day account lead on assigned Programmatic ... Trade Desk, DV360, PulsePoint, or similar • Strong analytical and problem-solving skills • ...
Supervisor, Programmatic
$70K - $140K/yr
As the Supervisor, Programmatic you will be the day to day account lead on assigned Programmatic ... Trade Desk, DV360, PulsePoint, or similar • Strong analytical and problem-solving skills • ...
Supervisor, Programmatic
Cherry Hill, NJ · On-site
$70K - $140K/yr
As the Supervisor, Programmatic you will be the day to day account lead on assigned Programmatic ... Trade Desk, DV360, PulsePoint, or similar • Strong analytical and problem-solving skills • ...
Supervisor, Programmatic
Cherry Hill, NJ · On-site
$70K - $140K/yr
As the Supervisor, Programmatic you will be the day to day account lead on assigned Programmatic ... Trade Desk, DV360, PulsePoint, or similar • Strong analytical and problem-solving skills • ...
Programmatic Trading information
What is the difference between Programmatic Trading vs Programmatic Buying?
| Aspect | Programmatic Trading | Programmatic Buying |
|---|---|---|
| Definition | Managing automated digital ad transactions through trading platforms. | The process of purchasing digital ad inventory automatically via software. |
| Focus | Execution, optimization, and management of ad campaigns. | Purchasing ad space efficiently using programmatic platforms. |
| Credentials | Knowledge of ad tech, data analysis, and trading platforms. | Understanding of digital advertising, media buying, and data. |
Programmatic Trading involves managing and optimizing automated ad transactions, often requiring skills in trading platforms and data analysis. Programmatic Buying focuses on the actual purchase of ad inventory through automated systems. While related, Programmatic Trading emphasizes the management and strategy, whereas Programmatic Buying centers on the purchasing process.
How much do programmatic traders make?
Programmatic traders typically earn a median annual salary ranging from $70,000 to $120,000, depending on experience, location, and the complexity of the trading environment. Senior or specialized traders with advanced skills in data analysis and trading platforms can earn higher compensation, often supplemented with bonuses based on performance.
What does a programmatic trading do?
A programmatic trader uses automated systems and algorithms to buy and sell digital advertising space in real-time. They analyze data, optimize campaigns, and use tools like demand-side platforms (DSPs) to execute trades efficiently and at scale. This role requires knowledge of digital advertising, data analysis, and programming skills.
What are popular job titles related to Programmatic Trading jobs in New Jersey?
For Programmatic Trading jobs in New Jersey, the most frequently searched job titles are:
What job categories do people searching Programmatic Trading jobs in New Jersey look for?
The top searched job categories for Programmatic Trading jobs in New Jersey are:
Full-time
Medical, Dental, Vision, Life, Retirement, PTO
Re-posted 2 hours ago
Job description
WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.
Job Summary:
The Programmatic Campaign Manager is an integral member of our programmatic advertising team. They focus on developing, executing, managing, and optimizing programmatic campaigns for clients in the healthcare sector. This includes strategic guidance in optimizing advertising campaigns across clients. The programmatic media strategist will work closely with programmatic traders from campaign strategy development to execution.
Responsibilities:
- Develop and lead multi-channel programmatic strategies across display, video, OTT, DOOH, audio, and native to drive campaign performance and ROI, with a focus on healthcare markets. Manage the full campaign lifecycle-from planning and setup to optimization and reporting. Negotiate and manage direct and PMP deals, identify efficient data segments, and oversee audience uploads in DMPs.
- Execute, monitor, and optimize programmatic campaigns to meet client goals, ensuring brand safety, viewability, and accurate attribution. Collaborate with analytics, ad ops, and creative teams for tag management, creative recommendations, and performance insights. Troubleshoot complex issues using deep platform knowledge.
- Serve as a primary contact for clients and media partners, delivering performance insights and reports. Collaborate across teams to share programmatic learnings and enhance cross-channel efforts. Partner with data teams to integrate reporting tools such as Dataroma and Tableau.
- Mentor junior team members, review campaign builds, and share best practices. Stay current on programmatic trends, DSP innovations, and creative opportunities to continually refine strategies
- Support new business initiatives through strategic input and pitch deliverables.
Qualifications:
- 3+ years of hands-on experience in programmatic media buying and planning across multiple channels, with a track record of successful campaign management.
- Strong grasp of digital media metrics, audience segmentation, and targeting, with the ability to translate data into actionable insights.
- Proficient in DSPs (Yahoo DSP, The Trade Desk), DMPs, and ad tech tools such as Liveramp, ad verification, attribution, and tagging systems.
- Skilled in Google Analytics, Excel, and other reporting platforms; able to communicate complex data clearly.
- Experienced in executing emerging channels like DOOH and OTT, and managing tracking pixels, conversion, and attribution models.
- Strong organizational, analytical, and project management skills with proven problem-solving abilities.
- Collaborative, proactive, and adaptable team player with a passion for mentoring junior staff.
- Experience in healthcare marketing and familiarity with HIPAA compliance preferred.
- Committed to continuous learning and staying current with programmatic advertising trends.
Compensation: $85,000 - $95,000
Bonus Eligible:
This position is also eligible for a discretionary company bonus, based upon business results.
Benefits:
Employees in this position are eligible to participate in the company sponsored benefit programs, including the following within the first 12 months of employment:
- Health Insurance (medical, dental, and vision coverage)
- Paid Time Off (including vacation, sick leave, and flexible holiday days)
- 401(k) Retirement Plan with employer matching
- Life and Disability Insurance
- Employee Assistance Program (EAP)
- Commuter and/or Transit Benefits (if applicable)
Eligibility for specific benefits may vary based on job classification, schedule (e.g., full-time vs. part-time), work location and length of employment.
About WebMD
Sourced by ZipRecruiter
Company size
1,001 - 5,000 Employees
Headquarters location
New York, NY, US
Year founded
1996