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Pr Associate Jobs in Edmonton, AB (NOW HIRING)

Planning and executing public engagement strategies using a variety of tactics, including ... Supporting media relations activities through participation in a rotating on-call schedule and ...

Planning and executing public engagement strategies using a variety of tactics, including ... Supporting media relations activities through participation in a rotating on-call schedule and ...

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Bachelor's degree with preference to an education in Public Relations, Communications or Marketing from a recognized post-secondary institution. * 4-6 years of experience delivering measurable ...

Bachelor's degree with preference to an education in Public Relations, Communications or Marketing from a recognized post-secondary institution. * 4-6 years of experience delivering measurable ...

Bachelor's degree with preference to an education in Public Relations, Communications or Marketing from a recognized post-secondary institution. * 4-6 years of experience delivering measurable ...

Directs and works with employees to verify property guestrooms, public space and employee areas are ... Ensuring Exceptional Customer Service Sets a positive example for guest relations. Understands the ...

He/she is responsible for the day to day poker related events in relation to business development ... Coaches associates for increased effectiveness. * Coordinates and delivers training. * Coordinates ...

Whether delivering guest requests, stocking carts, cleaning rooms and public spaces, or other ... We actively foster an environment where the unique backgrounds of our associates are valued and ...

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Pr Associate information

What is a PR associate?

PR Associates, or Public Relations Associates, are professionals who support the creation and distribution of positive information about an organization to the public and media. They assist in drafting press releases, organizing events, managing media lists, and monitoring public perception. Their work helps maintain a favorable image of the company and ensures effective communication with stakeholders. PR Associates often collaborate with senior PR staff and other departments to implement communication strategies.

How does a PR associate typically collaborate with other departments within an organization?

As a PR Associate, you'll work closely with teams such as marketing, social media, and product management to ensure consistent messaging and effective communication strategies. Collaboration often involves coordinating press releases, supporting event planning, and sharing feedback from media coverage. This cross-functional work helps align public relations goals with broader company objectives and ensures that campaigns are cohesive across all channels. Strong interpersonal and communication skills are essential to manage these collaborations successfully.

What are the key skills and qualifications needed to thrive as a PR associate, and why are they important?

To thrive as a PR Associate, you need strong written and verbal communication skills, media relations experience, and typically a bachelor's degree in public relations, communications, or a related field. Familiarity with PR management tools like Cision, Meltwater, and social media platforms is often required. Creativity, adaptability, and relationship-building are crucial soft skills for engaging diverse audiences and managing multiple projects. These skills and qualities are vital for effectively conveying brand messages, building positive public images, and navigating the fast-paced communications landscape.

What is the difference between Pr Associate vs Public Relations Specialist?

AspectPr AssociatePublic Relations Specialist
Required CredentialsBachelor's degree in communications, marketing, or related field; internships often preferredBachelor's degree in communications, journalism, or related field; certifications like APR can be advantageous
Work EnvironmentAgency or corporate PR teams; fast-paced, deadline-drivenMedia outlets, corporate PR departments, or agencies; involves media interactions and content creation
Employer & Industry UsageCommon in PR agencies, corporations, nonprofitsUsed across similar sectors, often with more client-facing responsibilities

The main difference between a Pr Associate and a Public Relations Specialist lies in experience level and scope. Pr Associates are typically entry-level roles supporting PR campaigns, while Public Relations Specialists often have more experience and handle media relations, content development, and strategic communication. Both roles require similar educational backgrounds and work environments, but the Specialist role usually involves greater responsibility and client interaction.

Are PR associate jobs well paid?

PR associate jobs typically offer entry-level to mid-level salaries that vary by location, experience, and employer size. According to industry data, the median annual salary for public relations associates ranges from $40,000 to $60,000, with potential for higher earnings with experience and specialized skills such as media relations or crisis management.

How much do public relations associates make?

Public relations associates typically earn a median annual salary of around $50,000 to $60,000, depending on experience, location, and the size of the organization. Entry-level positions may start lower, while experienced professionals or those in larger markets can earn higher salaries. Skills in communication, media relations, and social media are often important for higher earning potential.
Infographic showing various Pr Associate job openings in Edmonton, AB as of August 2026, with employment types broken down into 100% Full Time. Highlights an 80% In-person, and 20% Hybrid job distribution.

Senior Advisor, Public Engagement

EPCOR

Edmonton, AB โ€ข On-site

CA$53.92/hr

Full-time

Posted 11 days ago


Job description

Highlights of the job

EPCOR Water Services is hiring a full-time, permanent Public Engagement Senior Advisor, based at the Rossdale Water Treatment Plant (RECAL Building) in Edmonton, AB.

In this strategic role, you'll lead the development and execution of public engagement plans that foster trust, ensure transparent communication, and build strong relationships with stakeholders and communities. You'll provide expert guidance on engagement strategies that meet regulatory requirements, support project timelines, and align with EPCOR's values.

Working closely with internal teams and external partners, you'll use a range of communication tools-from traditional media to digital platforms-to deliver effective engagement. This role also supports issue response and continuous improvement to enhance customer experience.

We welcome applications from internal and external candidates. EPCOR employees are encouraged to apply using their '@epcor.com' email to ensure proper consideration of internal seniority.

What you'd be responsible for

  • Planning and executing public engagement strategies using a variety of tactics, including notifications, consultations, open houses, signage, and digital communications.
  • Supporting community events and leading community liaison groups for the water and wastewater treatment plants.
  • Ensuring compliance with regulatory requirements and alignment with project timelines to support annual construction goals.
  • Conducting research and analyzing data to inform engagement plans and summarize insights for internal stakeholders.
  • Engaging stakeholders by identifying key audiences, assessing concerns, and building trust through proactive communication and relationship management.
  • Creating content that translates technical information into clear, accessible language for a variety of channels, including briefing notes, websites, and social media.
  • Collaborating internally with cross-functional teams, project managers, contractors, and vendors to support engagement activities and project success.
  • Tracking engagement activities using CRM tools (e.g., Borealis) to maintain accurate project records and stakeholder interaction histories.
  • Managing issues and concerns by responding to stakeholder inquiries, preparing media responses, and supporting EPCOR's reputation and community relationships.
  • Reporting outcomes to support decision-making, regulatory submissions, presentations, and public hearings.
  • Identifying and implementing process improvements to enhance engagement strategies, stakeholder experiences, and overall program effectiveness.
  • Supporting media relations activities through participation in a rotating on-call schedule and serving as a spokesperson when required.

What's required to be successful

  • A degree in Business, Communications, Public Relations, Marketing, Social Sciences, or a related field from a recognized post-secondary institution is required
  • 4+ years of progressive experience in public engagement, stakeholder consultation, or communications, with a proven track record of developing and executing strategic engagement plans is required
  • Demonstrated experience developing, leading and executing strategic and effective public/stakeholder engagement activities
  • Strong communication skills, with the ability to convey complex technical information clearly across diverse audiences
  • Exceptional research, writing, and editing abilities for both print and digital platforms.
  • Demonstrated expertise in issues management and conflict resolution
  • Experience managing external vendors (e.g., research, design, printing, distribution).
  • Solid project management and planning capabilities, especially in dynamic, fast-paced environments
  • Strong collaboration and relationship-building skills across all organizational levels.
  • Proficiency in Microsoft Office Suite (including SharePoint), project management tools, CRM systems (e.g., Borealis), and social media platforms
  • IAP2 certification, knowledge of the utility industry, and familiarity with customer experience trends are considered assets

As the successful candidate, you're a skilled communicator who can influence conversations and adapt your message to different audiences. You are highly organized, able to manage competing priorities, and use analytical thinking and sound judgment to make informed decisions. You thrive in a role that offers autonomy, taking ownership of your work and initiatives while contributing to projects that require coordination across teams and functions. You are proactive in identifying opportunities, solving problems, and driving continuous improvement. Adaptable and resilient, you embrace change and new ways of working, while acting with integrity and earning the trust and confidence of those around you.

Other important facts about this job

Jurisdiction: CSU52

Class: P2

Hours of work: 80 hours biweekly

Wage: Starting at $53.92per hour

  • Final Wage and Step will be determined at the time of selection and based on a combination of factors as outlined in the Collective Agreement.

To ensure your application is recognized as internal, please apply using your EPCOR email address.

Learn more about Working at EPCOR!

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Please note the following information:

  • A requirement of working for EPCOR is that you are at least 18 years of age, successfully attained a high school diploma (GED, or equivalent level of secondary education) and legally entitled to work in Canada. (A copy of a valid work permit may be required.)
  • If you are considered for the position, clearance is required on all applicable background checks (which may include criminal, identity, educational, and/or credit) and professional reference checks. Some EPCOR positions require an enhanced level of background assessment, which is dictated by law. These positions require advanced criminal record checks that must also be conducted from time to time after commencement of employment.
  • A technical/practical assessment may be administered during the selection process and this exercise will be used as a part of the selection criterion.
  • To meet the physical demands required of some positions, candidates must be in good physical condition and willing to work in all weather conditions. Clearance on pre-placement medical and drug and alcohol testing may be required.
  • Prior infractions for unsafe driving behaviours will be evaluated and considered for non-selection regardless of current demerits on file.
  • If you are required to provide your own personal reliable vehicle: Successful applicants must provide their own vehicles with appropriate insurance in accordance with EPCOR's Employee Mileage Reimbursement Policy. You will be reimbursed in accordance with EPCOR's Employee Mileage Reimbursement Policy.
  • Use of AI: Our recruitment process may use technology assisted tools, including artificial intelligence, to support application screening and certain assessment steps. All recruitment activities, including hiring decisions, are led by our hiring managers and talent acquisition team.
Employment Type: Permanent Full Time