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Ppc Consulting Jobs in Georgia (NOW HIRING)

INHABIT IQ

Strategic Project Manager

Alpharetta, GA · On-site +1

... consulting, preferably in Marketing Services, PropTech, SaaS, or technology driven environments * Experience navigating GA4, with a strong understanding of SEO, digital advertising (PPC), email ...

Inhabit

Strategic Project Manager

Alpharetta, GA · On-site

... consulting, preferably in Marketing Services, PropTech, SaaS, or technology driven environments * Experience navigating GA4, with a strong understanding of SEO, digital advertising (PPC), email ...

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Ppc Consulting information

What are some common challenges PPC consultants face when managing multiple client campaigns simultaneously?

PPC consultants often manage several client accounts at once, which can make it challenging to keep up with each campaign's performance, budget pacing, and evolving goals. Staying organized, setting clear priorities, and using automation tools are key to efficiently monitoring metrics and making timely optimizations. Additionally, communicating proactively with clients to align on expectations and campaign adjustments is crucial for building trust and ensuring successful outcomes.

What is the difference between Ppc Consulting vs Ppc Specialist?

AspectPpc ConsultingPpc Specialist
CredentialsCertifications like Google Ads Certification, AnalyticsSame certifications often required
Work EnvironmentStrategic planning, client advising, project managementCampaign setup, optimization, reporting
Industry UsageConsultants often work with multiple clients or agenciesIn-house or agency-based campaign execution

While both roles require similar certifications and skills, Ppc Consulting involves strategic advising and managing client relationships, whereas Ppc Specialists focus on executing and optimizing ad campaigns. Consulting is more strategic and client-facing, while specialists handle day-to-day campaign tasks.

What job makes $1,000,000 a year?

In PPC consulting, earning $1,000,000 annually is uncommon and typically requires managing large advertising budgets, high-value clients, or owning a successful agency. Most top earners in digital marketing have extensive experience, advanced skills in campaign optimization, and often generate significant revenue for their clients or companies. Such income levels are more typical for entrepreneurs or agency owners rather than individual consultants.

What is a PPC consultant?

A PPC consultant is a digital marketing professional who specializes in managing pay-per-click advertising campaigns, such as Google Ads or Bing Ads. They analyze data, optimize ad performance, and use tools like keyword research and bid management to improve return on investment for clients or organizations.

How much do PPC specialists make in the US?

PPC specialists in the US typically earn between $50,000 and $80,000 annually, with experienced professionals or those managing large accounts earning higher salaries. Compensation can vary based on experience, certifications, and the complexity of campaigns managed.

Is 30 too old to get into consulting?

PPC consulting is accessible to individuals of any age, including those who are 30 or older. Success in the field depends on skills such as digital marketing, data analysis, and familiarity with advertising platforms like Google Ads, rather than age. Many professionals transition into PPC consulting later in their careers and find opportunities through certifications and experience.

What is PPC consulting?

PPC consulting refers to professional services provided by experts who help businesses manage and optimize their pay-per-click (PPC) advertising campaigns. These consultants analyze existing campaigns, recommend strategies for improving ad performance, and help maximize return on investment by targeting the right audience and using the best keywords. They may also assist with budget allocation, ad copy creation, and ongoing campaign monitoring to ensure continuous improvement. Engaging a PPC consultant can help companies achieve better results from platforms like Google Ads and Bing Ads.

What are the key skills and qualifications needed to thrive as a PPC Consultant, and why are they important?

To thrive as a PPC Consultant, you need a strong grasp of digital marketing principles, data analysis, and paid advertising platforms like Google Ads and Microsoft Advertising, often supported by relevant certifications such as Google Ads Certification. Proficiency with analytics tools like Google Analytics, bid management software, and keyword research systems is also essential. Excellent problem-solving, communication, and client management skills help you build strong relationships and deliver effective campaign strategies. These skills are important to optimize ad performance, maximize ROI, and ensure client satisfaction in a competitive digital landscape.
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What cities in Georgia are hiring for Ppc Consulting jobs? Cities in Georgia with the most Ppc Consulting job openings:
Ppc Consulting jobs near you

Director, Performance Marketing

Upswell, LLC

Marietta, GA • On-site

Full-time

Re-posted 3 days ago

Job description

The Director of Performance Marketing is responsible for leading and scaling the Performance Marketing function within the Digital Marketing department. This role oversees a team of ~ 8 digital coordinators, search and social PPC managers, and Digital Success Managers, ensuring the successful execution, optimization, and continuous improvement of client performance programs. This position serves as the center of excellence for performance marketing strategy, operations, and delivery-driving results through strong leadership, data-driven decision-making, cross-functional collaboration, and operational excellence.
Essential Functions:
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • Lead, mentor, and develop a high-performing team of copywriters, digital coordinators, and Digital Success Managers.
  • Establish clear performance expectations, workflows, and accountability across the performance marketing function.
  • Provide ongoing coaching, training, and professional development to strengthen team capabilities and elevate performance.
  • Design and optimize internal processes, workflows, and tools to improve efficiency, quality, and scalability.
  • Identify gaps, risks, and opportunities within performance operations and implement solutions.
  • Own the overall performance marketing strategy and framework across client programs.
  • Serve as the senior subject matter expert for performance marketing platforms, including Google Ads and Meta (Facebook/Instagram).
  • Oversee and coach team who's primary responsibility is to analyze performance data and translate insights into actionable recommendations for optimization and growth for client campaigns.
  • Establish KPIs, dashboards, and reporting standards to measure team and campaign effectiveness.
  • Drive continuous testing, learning, and optimization across channels and programs.
  • Partner with Sales leadership and sales team members to support performance planning and budget recommendations for client campaigns.
  • Participate in enterprise-level new business pitches and contribute to solution design.
  • Stay current with industry trends, platform updates, and emerging best practices.
  • Own and be accountable for the digital team's revenue performance, including achieving and exceeding assigned sales and performance quotas for digital products and services.
  • Partner with Sales and Marketing Consultants to forecast digital revenue, monitor pipeline, and drive strategies to meet or exceed monthly and quarterly targets.

Requirements
  • Bachelor's degree in Marketing, Business, Communications, or related field.
  • 10+ years of experience in performance marketing, digital marketing, or growth marketing roles.
  • 3+ years of people management experience leading digital or performance teams.
  • Deep expertise in paid media platforms (Google Ads, Meta, and related ecosystems).
  • Strong analytical skills with the ability to interpret performance data and drive strategic decisions.
  • Proven ability to lead cross-functional teams in a fast-paced, agency or high-growth environment.
  • Excellent communication, leadership, and stakeholder management skills.
  • Experience working with CRM and marketing platforms (HubSpot or similar) preferred.
  • Occasional travel may be required

Apply