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Group Product Director, KOL Strategic Engagement and Development (CAPLYTA®)

Location: Titusville, New Jersey, United States of America

Position: Reports to the Director of Marketing, CAPLYTA®. Responsible for setting and executing the overarching KOL strategy across all CAPLYTA® indications (MDD, Bipolar, Schizophrenia). The role will be located in Titusville, NJ and may involve up to 30% travel.

Key Responsibilities

• Set the overarching KOL engagement strategy for existing advocates and develop a pipeline of new and emerging KOLs across all CAPLYTA® indications.
• Own end‑to‑end peer‑to‑peer (P2P) strategy, large speaker bureau management, and program optimization across all indications.
• Create and curate content deployed through TLL field interactions, congress activations, speaker programs, and digital channels.
• Lead congress strategy including booth presence, product theaters, roadshows, and executive KOL encounters.
• Lead advisory board strategy focused on insight generation to inform content development, unmet needs, and clinical perceptions.
• Drive TLL marketing content strategy, development, training, and field insight synthesis in partnership with the TLL National Director.
• Synthesize KOL and field insights to inform brand strategy, competitive positioning, and co‑positioning across the Neuroscience portfolio.
• Ensure coordinated, customer‑centric KOL engagement across the Neuroscience portfolio to maximize impact of peer‑to‑peer content.
• Manage and develop a team of three direct reports: two Product Directors and one Product Manager.
• Partner closely with cross‑functional stakeholders including Medical Affairs, Sales Leadership, Market Access, and Global Commercial teams to ensure strategic alignment.

Required Competencies

• Future‑Oriented: Identify and understand future unmet needs in KOL engagement and medical education; demonstrate capacity for strategic thinking across multiple indications.
• Intellectual Curiosity: Demonstrate learning agility; stay updated with evolving healthcare markets, competitive landscape, and peer‑to‑peer best practices.
• Business Case Development: Drive decisions based on insights; ensure facts and analogues guide the path forward; communicate complex information in simple terms; manage complexity across multiple projects and indications.
• Organizational Alignment, Collaboration and Executional Excellence: Foster collaboration and influence with cross‑functional partners; create one aligned US voice across KOL, P2P, and regional marketing.
• People Leadership: Build, develop, and retain high‑performing teams; foster a culture of accountability, innovation, and inclusion.
• Demonstrated understanding of Marketing Excellence framework and competencies.
• Big picture orientation with attention to detail.

Qualifications / Requirements

• Education: BA/BS required; MBA preferred.
• Minimum of 10 years of relevant commercial experience in the pharmaceutical or healthcare industry, including marketing and/or sales.
• Minimum of 3 years of people‑management experience, including developing and coaching direct reports.
• Demonstrated experience leading KOL engagement, peer‑to‑peer strategy, and/or medical education programs.
• Proven ability to lead and collaborate with cross‑functional teams and drive strategic alignment across matrixed organizations.
• Strong verbal and written communication skills.
• Strong decision‑making skills and ability to manage complexity across multiple projects and indications.
• Preferred: Experience in Psychiatry, Neuroscience, or CNS therapeutic area; launch experience; marketing and sales leadership; speaker bureau and congress strategy management; partnership with R&D, Medical Affairs, Global Marketing, Market Access, Patient Advocacy, and Supply Chain.

Preferred Professional Experience and Skills

• Advertising, Brand Identity, Brand Positioning Strategy, Brand Reputation Management, Budget Management, Business Savvy, Content Management, Customer Intelligence, Data Analysis, Design Mindset, Developing Others, Execution Focus, Financial Analysis, Inclusive Leadership, Innovation, Interpersonal Influence, Leadership, Operational Excellence, Sales Promotions, SOP, Succession Planning, Tactical Planning.

Compensation and Benefits

Anticipated base pay range: $150,000.00 – $258,750.00.

Eligible for the company’s 401(k) plan, long‑term incentive program, and discretionary benefits. 30% travel may be required.

Equal Employment Opportunity Statement

Johnson&Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status, or other characteristics protected under federal, state, or local law. Johnson&Johnson actively seeks qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section503 of the Rehabilitation Act. The company is committed to providing an inclusive interview process for applicants with disabilities; accommodations can be requested via https://www.jnj.com/contact-us/careers.