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Personal Shopping Assistant Jobs in Rochester, NY

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Personal Shopping Assistant information

See Rochester, NY salary details

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$22

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How much do personal shopping assistant jobs pay per hour?

As of Aug 15, 2026, the average hourly pay for personal shopping assistant in Rochester, NY is $22.89, according to ZipRecruiter salary data. Most workers in this role earn between $16.39 and $25.67 per hour, depending on experience, location, and employer.

What is a personal shopping assistant?

A Personal Shopping Assistant is a professional who helps clients select and purchase items, such as clothing, accessories, or gifts, tailored to their preferences, needs, and budget. They offer personalized advice, keep up with current trends, and often work in stores, boutiques, or as independent consultants. Their goal is to make shopping more efficient and enjoyable for clients while ensuring purchases align with the client's style or requirements.

How do you get into a personal shopping assistant career?

To become a personal shopping assistant, gaining experience in retail, customer service, or fashion is helpful. Developing strong communication, organization, and sales skills, along with knowledge of current trends and tools like POS systems, can improve job prospects. Some positions may require a high school diploma or equivalent, and certifications in fashion or customer service can be advantageous.

What is the difference between Personal Shopping Assistant vs Retail Sales Associate?

AspectPersonal Shopping AssistantRetail Sales Associate
CredentialsHigh school diploma; customer service experienceHigh school diploma; customer service experience
Work EnvironmentLuxury stores, boutiques, online platformsDepartment stores, retail outlets, malls
Employer & IndustryFashion, luxury, specialty retailGeneral retail, department stores
Primary FocusPersonalized shopping, styling adviceProduct sales, customer assistance

While both roles involve customer interaction and sales skills, a Personal Shopping Assistant specializes in providing personalized styling and shopping experiences, often in luxury or boutique settings. In contrast, a Retail Sales Associate handles general sales and customer service in broader retail environments. The roles share similar credentials but differ in focus and work environment.

What are the key skills and qualifications needed to thrive as a personal shopping assistant?

To thrive as a Personal Shopping Assistant, you need a strong understanding of fashion trends, exceptional customer service skills, and often a background in retail or sales. Familiarity with inventory management systems, point-of-sale (POS) software, and client relationship databases is typically required. Outstanding communication, attention to detail, and adaptability help you build rapport and tailor recommendations to each client’s preferences. These skills are vital for delivering personalized shopping experiences, ensuring customer satisfaction, and driving sales success.

How does a personal shopping assistant collaborate with clients to understand and fulfill their preferences?

Personal Shopping Assistants work closely with clients to identify their style preferences, budget, and specific needs through consultations—either in person, over the phone, or online. They often create personalized shopping plans, suggest suitable products, and provide expert advice on trends and fit. Building trust and maintaining clear communication are vital, as the assistant must balance the client’s tastes with practical recommendations while ensuring a seamless and enjoyable shopping experience. This role also involves ongoing follow-up to ensure client satisfaction and to nurture long-term relationships.

What cities near Rochester, NY are hiring for Personal Shopping Assistant jobs?

Cities near Rochester, NY with the most Personal Shopping Assistant job openings:

Infographic showing various Personal Shopping Assistant job openings in Rochester, NY as of August 2026, with employment types broken down into 75% Full Time, and 25% Part Time. Highlights an 100% In-person job distribution, with an average salary of $47,621 per year, or $22.9 per hour.

Personal Assistant to CEO

Brothers International

Rochester, NY • On-site

Full-time

Re-posted 25 days ago


Job description

About Brothers International

At Brothers International, we are passionate about creating high-quality food products that enrich lives and bring people together. Our Ingredients division supplies every major food and beverage manufacturer in North America with the fruits from the best growing regions in the world. Our Consumer-Packaged Goods (CPG) division sells market-leading branded and private label freeze-dried fruits to retailers nationwide.


Position Summary

The Personal Assistant to the CEO manages daily household operations, errands, scheduling, and logistics to help the CEO streamline both professional and personal obligations. Key responsibilities may include childcare support, home organization, vendor management, travel planning, and administrative tasks. This hybrid role demands high discretion, flexibility, and strong organizational skills.


Duties and Responsibilities

  • Scheduling and Calendar Management: Manage a unified calendar that integrates professional commitments with family priorities such as school, children’s activities, appointments, and family vacations.
  • Child and Family Support: Manages school pick-ups/drop-offs, and planning/transporting children to activities or appointments. Plans and prepares simple meals or lunches for the family.
  • Personal Assistance: Responsible for grocery and/or personal shopping, coordinating automotive service, answering calls/emails, and booking personal or work-related travel.
  • Household Support: Handles household bills, organizing, doing laundry, and light cleaning. Acts as the point of contact for household staff (nannies, housekeepers, contractors) to ensure the home runs like a well-oiled machine.
  • Pet Care: Responsible for feeding, walking, and scheduling vet visits for pets. 
  • C-Suite Support: May be requested to draft memos, manage an inbox, and help prepare the CEO for a high-volume meeting schedule.


Required Experience

  • 5+ years of experience supporting C-suite executives or high-net-worth individuals.
  • Experience coordinating complex multi-city or international travel with last-minute changes
  • Experience managing household staff, vendors, and personal family scheduling
  • Experience managing an onslaught of requests and triaging appropriately.


Knowledge, Skills, and Abilities

  • Bachelor’s degree in business administration, communications, English, public relations, or psychology
  • Expert written and verbal communication skills.
  • Exceptional technology and calendar management skills, including Microsoft 365 and project management tools
  • Ability to independently manage shifting priorities, dynamic schedules, and complex logistical tasks.
  • Strong regard for confidentiality, and ability to sensitively and discreetly handle financial, legal, and/or personal family information.
  • Exceptional intuition and ability to anticipate and resolve issues before they arise.
  • Strong interpersonal skills to liaise with vendors, teachers, and household staff.
  • A "get it done" mindset, including flexible availability for early mornings, late evenings, weekends, and occasional travel
  • A valid driver's license and a clean driving record are required, as primary duties include transporting family members, running time-sensitive errands, and managing vehicle maintenance.


Physical Requirements

The successful candidate must possess the physical stamina to maintain a high level of activity throughout a non-standard workday. This role requires a "boots-on-the-ground" approach, involving frequent movement between a corporate office, a private residence, and various off-site locations. The assistant must be comfortable standing or walking for extended periods—whether coordinating a large-scale event, overseeing household vendors, or navigating busy airports—and must be able to transition quickly from sedentary desk work to physically demanding errands.

Manual dexterity and moderate physical strength are essential for daily success. You should be capable of lifting and carrying up to 50 lbs to manage heavy luggage, grocery hauls, office supplies, and child-related equipment (such as strollers or car seats). The role also requires the ability to bend, stoop, and reach to assist with household organization, tech setup, or emergency "fixes" around the home and office.

Furthermore, this position entails significant time spent driving in varying traffic and weather conditions. You must be physically capable of operating a vehicle safely for extended durations, which includes the loading and unloading of passengers and cargo. Beyond the muscular requirements, the role demands high sensory awareness and the ability to remain physically poised and calm under the neurological stress of tight deadlines and shifting priorities.


Compensation: In the spirit of pay transparency, the starting pay for this role is between $60k - $70k per year.

The range listed above represents a good-faith anticipated range for this position. The actual compensation offered will carefully consider a wide range of factors, including your skills, qualifications, and experience. Please keep in mind that this range is the base pay only and does not consider other components that make up the total rewards package for the position. 


This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position.  Employees will be required to follow any other job-related instructions and to perform any other job-related duties as assigned.   All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. 


Brothers International is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, age, veteran status, or other characteristics.