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Pbr Marketing Jobs (NOW HIRING)

PBR

VP, PBR Teams Service

Fort Worth, TX

$132K - $170K/yr

Its goal is to drive revenue, marketing, innovation and best practices across all PBR Teams. Entering its 5thseason, PBR just announced the second round of expansion, bringing on two new teams in ...

PBR

VP, PBR Teams Service

Fort Worth, TX · On-site

$132K - $170K/yr

Its goal is to drive revenue, marketing, innovation and best practices across all PBR Teams. Entering its 5th season, PBR just announced the second round of expansion, bringing on two new teams in ...

PBR

VP, Brand Strategy & Marketing

Fort Worth, TX · On-site

Who We Are: PBR is the world's premier bull riding organization. More than 1,000 bull riders ... The VP, Brand Strategy & Marketing is responsible for defining and leading the PBR brand and ...

PBR

VP, Brand Strategy & Marketing

Fort Worth, TX

Who We Are: PBR is the world's premier bull riding organization. More than 1,000 bull riders ... The VP, Brand Strategy & Marketing is responsible for defining and leading the PBR brand and ...

PBR

Manager - PBR Columbus

Columbus, OH

PBR Cowboy Bar is an authentic country experience, marrying an electric combination of "cowboy cool ... marketing programs, and participate in and maintain system-wide food and beverage marketing ...

PBR

Manager - PBR Columbus

Columbus, OH · On-site

PBR Cowboy Bar is an authentic country experience, marrying an electric combination of "cowboy cool ... marketing programs, and participate in and maintain system-wide food and beverage marketing ...

PBR

VP, Live Events Presentation

Fort Worth, TX · On-site

Who We Are: PBR is the world's premier bull riding organization. More than 1,000 bull riders ... Collaborate with Marketing, Partnerships, Ticketing, Broadcast, Digital, and Operations to align ...

AEG

VP, PBR Teams Service

Fort Worth, TX · On-site

Its goal is to drive revenue, marketing, innovation and best practices across all PBR Teams. Entering its 5th season, PBR just announced the second round of expansion, bringing on two new teams in ...

PBR

VP, Live Events Presentation

Fort Worth, TX · On-site

Who We Are: PBR is the world's premier bull riding organization. More than 1,000 bull riders ... Collaborate with Marketing, Partnerships, Ticketing, Broadcast, Digital, and Operations to align ...

TKO Group Holdings, Inc.

VP, PBR Teams Service

Fort Worth, TX · On-site

$132K - $170K/yr

Its goal is to drive revenue, marketing, innovation and best practices across all PBR Teams. Entering its 5th season, PBR just announced the second round of expansion, bringing on two new teams in ...

PBR

Senior Director, Tour Operations

Fort Worth, TX · On-site

Who We Are: PBR is the world's premier bull riding organization. More than 1,000 bull riders ... global sports marketing agency; and On Location, a global leader in premium experiential ...

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Pbr Marketing information

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$22K

$42.5K

$57.5K

How much do pbr marketing jobs pay per year?

As of Jun 10, 2026, the average yearly pay for pbr marketing in the United States is $42,485.00, according to ZipRecruiter salary data. Most workers in this role earn between $36,000.00 and $49,500.00 per year, depending on experience, location, and employer.

What is the difference between Pbr Marketing vs Content Marketing Specialist?

AspectPbr MarketingContent Marketing Specialist
Required CredentialsMarketing degree, certifications in digital marketingMarketing or communications degree, content creation certifications
Work EnvironmentAdvertising agencies, marketing firms, corporate marketing teamsMedia companies, digital agencies, corporate marketing teams
Employer & Industry UsageUsed across various industries for marketing campaignsPrimarily in media, advertising, and digital content sectors
Common Search & Comparison IntentUnderstanding marketing roles and responsibilitiesFocus on content creation and strategy

While both roles involve marketing skills, Pbr Marketing typically encompasses broader marketing strategies and campaign management, whereas a Content Marketing Specialist focuses specifically on creating and managing content to engage audiences. The two roles often collaborate but differ in scope and daily tasks.

What is PBR Marketing?

PBR Marketing refers to the marketing strategies and activities associated with Pabst Blue Ribbon (PBR), a well-known American beer brand. PBR Marketing professionals develop campaigns, promotions, and branding initiatives to increase the visibility and sales of Pabst Blue Ribbon products. Their work often involves event sponsorships, social media engagement, and partnerships with artists and musicians to connect with a youthful and creative audience. The goal is to build brand loyalty and maintain PBR's unique position in the beverage industry.

What are the key skills and qualifications needed to thrive as a PBR (Professional Bull Riders) Marketing Specialist, and why are they important?

To excel as a PBR Marketing Specialist, you need strong skills in brand management, digital marketing, event promotion, and a relevant degree in marketing or communications. Familiarity with tools like social media management platforms, email marketing systems, and analytics software is typically required. Creativity, strong communication abilities, and adaptability help professionals build engaging campaigns and foster fan engagement. These skills are essential for effectively promoting events, growing the PBR brand, and driving audience participation in a competitive sports entertainment industry.

How does a PBR Marketing professional typically collaborate with sales and product teams to execute successful campaigns?

As a PBR Marketing professional, you'll work closely with both sales and product teams to align marketing strategies with business goals. This collaboration often involves regular meetings to share insights on customer trends, coordinating promotional materials, and ensuring messaging is consistent across all channels. You'll also gather feedback from sales on campaign effectiveness and work with product teams to highlight new features or offerings. This cross-functional teamwork helps drive brand awareness and supports effective market positioning.
Infographic showing various Pbr Marketing job openings in the United States as of June 2026, with employment types broken down into 90% Full Time, 9% Part Time, and 1% Contract. Highlights an 86% Physical, 2% Hybrid, and 12% Remote job distribution, with an average salary of $42,485 per year, or $20.4 per hour.

Director, Partnership Marketing - PBR

PBR

Fort Worth, TX • On-site

Full-time

Posted 6 days ago

Job description

Who We Are:
PBR is the world's premier bull riding organization. More than 1,000 bull riders compete in more than 200 events annually across the televised PBR Unleash The Beast tour (UTB), which features the top bull riders in the world; the PBR Pendleton Whisky Velocity Tour (PWVT); the PBR Touring Pro Division (TPD); and the PBR's international circuits in Australia, Brazil, and Canada. In 2022, PBR launched the nationally televised PBR Teams league-eight teams of the world's best bull riders competing for a new championship expanding to 10 teams in 2024-as well as the PBR Challenger Series with more than 60 annual events nationwide. The organization's digital assets include PBR RidePass on Pluto TV, which is home to Western sports. PBR is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company. For more information, visit PBR.com, or follow on Facebook at Facebook.com/PBR, X at X.com/PBR, and YouTube at YouTube.com/PBR.TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world's premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world's premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality.
TKO is seeking a Director of Partnership Marketing to join our Global Partnerships team, driving the strategy and flawless execution of PBR (Professional Bull Riders) brand partnerships. This leader will deliver a best-in-class partnership marketing experience for key brand partners, serving as a consultative resource focused on driving measurable partner and business outcomes.
This role will oversee a team responsible for the day-to-day management of brand partnerships, including program execution, strategic planning, and creative development across departments. The ideal candidate is commercially minded, with a proven track record of driving revenue through partnership renewals and developing integrated upsell and cross-sell opportunities.
  • Lead the end-to-end management of commercial partnerships for PBR, delivering against partner brand and business objectives.

  • Drive strategic planning for all assigned partners by identifying growth opportunities aligned with PBR and TKO business goals.

  • Collaborate closely with internal stakeholders including Marketing, Events, Media, PR, Brand, Legal, and Community Relations, serving as a cross-functional project lead to ensure seamless partner activation.

  • Act as the on-site partnership marketing lead at PBR events, overseeing experiential integrations and partner activations.

  • Build and maintain strong relationships with brand partners, including client hosting and relationship development at PBR events.

  • Support revenue growth by contributing to renewals, upsells, and cross-sell opportunities across PBR and the broader TKO enterprise.

  • Support the VP and Senior Director in developing a high-performing, consultative, insight-driven partnerships marketing team.

  • Champion a culture of innovation, proactive partner management, and strategic thinking within the Partnerships Marketing organization.

  • Manage and mentor a high-performing team of strategists and cross-functional contributors, fostering collaboration and professional growth.

You Have These:
  • 10+ years of experience in partnership marketing, marketing strategy, consulting, commercial operations, or related fields, preferably within sports, entertainment, or media.

  • Proven ability to lead cross-functional initiatives and manage complex partnership programs.

  • Strong understanding of brand partnerships, sponsorship marketing, and client service models.

  • Commercial mindset with experience supporting renewals, negotiations, and revenue-generating partnership strategies.

  • Excellent communication, presentation, and stakeholder management skills.

  • Experience managing or mentoring team members in a fast-paced environment.

  • Bachelor's degree in Business, Marketing, Economics, or a related field required; MBA or equivalent experience a plus.

TKO EEO Statement:
TKO is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws regarding non-discrimination in employment. TKO makes employment decisions based on merit and qualifications, without considering an employee's or applicant's race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, marital status, veteran status, or any other basis prohibited under federal, state or local laws governing non-discrimination in employment in every location in which the Company has facilities. TKO also provides reasonable accommodations for qualified individuals with disabilities in accordance with the Americans with Disabilities Act (ADA) and applicable state or local laws. For information about Privacy and Information Security for TKO employment candidates, please review our Privacy Policy. For information regarding Terms of Use for this and other TKO websites, please review our Terms of Use.

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