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Pay Per Click Jobs in Detroit, MI (NOW HIRING)

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Pay Per Click information

See Detroit, MI salary details

$13

$24

$40

How much do pay per click jobs pay per hour?

As of Aug 19, 2026, the average hourly pay for pay per click in Detroit, MI is $24.01, according to ZipRecruiter salary data. Most workers in this role earn between $18.80 and $26.63 per hour, depending on experience, location, and employer.

What is a pay per click (PPC) specialist?

A Pay Per Click (PPC) specialist is a digital marketing professional responsible for managing online advertising campaigns where advertisers pay a fee each time their ad is clicked. They typically work with platforms like Google Ads, Bing Ads, and social media networks to create, optimize, and analyze paid ad campaigns. Their goal is to maximize return on investment (ROI) by selecting the right keywords, writing effective ad copy, setting budgets, and monitoring performance. PPC specialists use data analysis to continually improve campaign effectiveness and ensure that advertising spend delivers measurable results.

What are the key skills and qualifications needed to thrive as a pay per click (PPC) specialist?

To thrive as a Pay Per Click (PPC) Specialist, you need strong analytical skills, a solid understanding of digital marketing principles, and experience with paid advertising platforms—often backed by a marketing degree or relevant certifications. Proficiency in tools like Google Ads, Microsoft Advertising, Google Analytics, and campaign management software is essential. Attention to detail, creativity, and effective communication help you optimize campaigns and collaborate with clients or teams. These skills ensure efficient ad spend, high campaign performance, and measurable business results in a competitive online environment.

What are some common challenges faced by pay per click (PPC) specialists, and how can they overcome them?

PPC specialists often face challenges such as maintaining a high Quality Score, optimizing ad spend, and staying ahead of competitors' strategies. Managing multiple campaigns across different platforms can also be demanding, requiring strong organizational and analytical skills. To overcome these challenges, PPC professionals regularly monitor campaign performance, A/B test ad copy and landing pages, and stay updated on platform algorithm changes. Collaboration with content creators and data analysts is key to refining targeting and maximizing ROI.

What is the difference between Pay Per Click vs Search Engine Marketing Specialist?

AspectPay Per ClickSearch Engine Marketing Specialist
CredentialsBasic digital marketing knowledge, certifications like Google AdsAdvanced knowledge of SEM, certifications, analytics skills
Work EnvironmentDigital advertising campaigns, online platformsStrategy development, campaign management, analytics
Industry UsageAdvertising agencies, online retailers, brandsMarketing agencies, corporate marketing teams

Pay Per Click (PPC) focuses specifically on managing paid advertising campaigns on platforms like Google Ads. A Search Engine Marketing Specialist encompasses PPC but also includes broader SEM strategies, including SEO integration and analytics. While PPC is more campaign execution-oriented, SEM specialists develop comprehensive strategies to improve overall search engine visibility.

What are popular job titles related to Pay Per Click jobs in Detroit, MI?

For Pay Per Click jobs in Detroit, MI, the most frequently searched job titles are:

What job categories do people searching Pay Per Click jobs in Detroit, MI look for?

The top searched job categories for Pay Per Click jobs in Detroit, MI are:

What cities near Detroit, MI are hiring for Pay Per Click jobs?

Cities near Detroit, MI with the most Pay Per Click job openings:

Pay Per Click jobs near you
Infographic showing various Pay Per Click job openings in Detroit, MI as of August 2026, with employment types broken down into 1% As Needed, 68% Full Time, 24% Part Time, and 7% Contract. Highlights an 94% Physical, 1% Hybrid, and 5% Remote job distribution, with an average salary of $49,938 per year, or $24 per hour.

Manager, Advertising

Central Garden & Pet

Franklin, MI

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 11 days ago

Central Garden & Pet rating

7.7

Company rating: 7.7 out of 10

Central Garden & Pet

Based on 42 frontline employees who took The Breakroom Quiz

7.4

Company rating compared to similar companies: 7.4 out of 10

Manufacturers average

Based on 75,610 frontline employees who took The Breakroom Quiz

The best things about working at Central Garden & Pet

  • 94%

    94% say it is easy to take sick days

    say it is easy to take sick days

  • 94%

    94% say they don’t worry about hours

    say they don’t worry about hours

  • 94%

    94% say they get paid breaks

    say they get paid breaks

Featured by Central Garden & Pet, based on 42 Breakroom Quiz responses from their frontline employees

Job description

Description

Reporting to the Director of Marketing & Advertising, the Manager, Advertising will hold an essential position in the continued growth of our eCommerce presence at Central Home Brands. This role leads campaign development, ad creation, and execution of the brand strategy across all platforms. Responsibilities include developing campaign concepts, collaborating with cross-functional teams to maintain brand voice, and ensuring all resources understand the advertising and merchandising objectives. The role oversees the planning, execution, and performance measurement of online advertising and promotional campaigns, while regularly reporting results and KPI progress to the Marketing Director and eCommerce team to drive growth and achieve business goals.
 
PRIMARY RESPONSIBILITIES:
  • Create successful ad campaigns that can be scaled and supported on all platforms.
  • Organize and manage photo and video shoots with the studio to realize and attain assets for campaigns.
  • Manage provided budget to ensure we are not over or underspending.
  • Maximize return on investment of promotional and advertising activities across all key retail accounts.  Including, but not limited to pay per click, search engine marketing and display advertising, leveraging creativity and analytics.
  • Establish and execute the global advertising schedules for optimum results including data driven analysis to accurately measure results.
  • Perform SEO research and analysis.
  • Execute the organic social media and affiliate relationship strategies.
  • Coordinate activities with other departments as needed and perform other duties as required to support management and company initiatives.
  • Report financial performance for advertising & promotional activities by account.
  • Host monthly live shopping events on Amazon Live and Instagram Live
PROFESSIONAL QUALIFICATIONS: 
  • Bachelor’s degree in a business, marketing or eCommerce field.
  • Minimum 3+ years’ work experience in a related field.
  • Proficient in Facebook Ads Manager, Pinterest Ads management, AMS, and Google Ads.
  • Familiarity with Adobe Photoshop and other Creative Cloud tools.
  • Ability to communicate professionally and effectively both internally and externally.
  • Ability to lead in a collaborative long distance team environment; self-directed, motivated and highly flexible.
  • Creative and analytic thinker who can easily manage multiple tasks and prioritize work within tight, concurrent deadlines. 
  • Proficient in MS Office Suite (Excel and PowerPoint experience required). 
BENEFITS PACKAGE & EMPLOYEE PROGRAMS: 
  • Comprehensive Medical, Dental, and Vision Insurance
  • Free Life Insurance
  • Health and Dependent Care Flexible Spending Accounts
  • 401k with company match 
  • Paid vacation, holidays and sick time
  • Employee Assistance Program
  • Access to thousands of free online courses
  • Discounts on cell phones, movie tickets, gym memberships, and more!
  • Education Assistance (both college degrees and professional certifications)
  • Paid parental leave
 
Central Garden & Pet Company (NASDAQ: CENT) (NASDAQ: CENTA) is a leading consumer goods company in the pet and garden industries. Guided by the belief that home is central to life, the Company's purpose is to proudly nurture happy and healthy homes. For over 45 years, its innovative and trusted solutions have helped lawns grow greener, gardens bloom bigger, pets live healthier, and communities grow stronger. Central is home to a diversified portfolio of market-leading brands including Amdro®, Aqueon®, Best Bully Sticks®, Cadet®, C&S®, Farnam®, Ferry-Morse®, Kaytee®, Nylabone®, Pennington®, Sevin® and Zoёcon®. With fiscal 2025 net sales of $3.1 billion, Central has strong manufacturing and logistics capabilities supported by a passionate, entrepreneurial growth culture. The Company is headquartered in Walnut Creek, California, and employs over 6,000 people, primarily across North America. Visit www.central.com to learn more.
 
We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law. 

Working at Central Garden & Pet

Perks for frontline workers

From Central Garden & Pet, via Breakroom

  • Safety is a top priority!

  • Paid Vacation

  • Paid Holidays

  • Paid Sick Time

  • Paid Breaks

  • Consistent shift and schedule

  • Comprehensive Health Insurance

  • 401k with Company Match

  • Referral Program with Cash Bonus

  • Education Assistance

  • Paid Parental Leave

About Central Garden & Pet, in their own words

From Central Garden & Pet

Our leading consumer and professional brands provide forward-thinking, high quality products to care for your lawn, garden, pets and community. We are committed to helping lawns grow greener, gardens bloom bigger, pets live healthier and communities grow stronger.

Company values

From Central Garden & Pet

The Central Way | We Do the Right Thing | We Strive to be the Best | We are Entrepreneurial | We Win Together | We Grow Every Day | We are Passionate

Diversity and inclusion statement

From Central Garden & Pet

Central Garden & Pet is committed to building a great place to work that embraces diversity as a key pillar of our culture. This is a journey, and we are committed to listening, learning and doing the work to move forward together.

What Central Garden & Pet employees say

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