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Optimization Jobs in Cary, NC (NOW HIRING)

Execute tactical SEO work, including technical SEO, on-page optimization, and content strategy. * Analyze performance data and create in-depth reports that effectively communicate results and ...

SEO / GEO / AEO Strategist We're looking for a search strategist who understands that "SEO" isn't just about rankings anymore. This role sits at the intersection of traditional search, generative ...

SEO / GEO / AEO Strategist We're looking for a search strategist who understands that "SEO" isn't just about rankings anymore. This role sits at the intersection of traditional search, generative ...

SEO / GEO / AEO Strategist We're looking for a search strategist who understands that "SEO" isn't just about rankings anymore. This role sits at the intersection of traditional search, generative ...

Drive optimization of digital experiences for both traditional search engines and AI powered platforms such as ChatGPT, Gemini, Perplexity, and Copilot * Lead keyword, topic cluster, and entity based ...

Develop optimized US market access strategies, forecasts, assumptions, and solutions for assigned pipeline candidates and business development targets, ensuring alignment with brand strategy and ...

EDA Workflow Optimization Engineer

Durham, NC · Hybrid

$107K - $127K/yr

As an engineer in our EDA Workflow Optimization team, you will partner closely with our engineering teams worldwide. You will understand workflows covering the full chip design process from inception ...

SEO/GEO Content Specialist

Raleigh, NC · On-site

$70K - $85K/yr

We are looking for an SEO/GEO Content Specialist eager for a new challenge and ready to make a real impact for a diverse portfolio of clients. Your Impact Search is still the most powerful way ...

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Optimization information

See Cary, NC salary details

$37

$55

$75

How much do optimization jobs pay per hour?

As of Aug 17, 2026, the average hourly pay for optimization in Cary, NC is $55.26, according to ZipRecruiter salary data. Most workers in this role earn between $40.10 and $68.12 per hour, depending on experience, location, and employer.

What is an optimization job?

Optimization jobs refer to roles that focus on improving systems, processes, or products to achieve the best possible performance, efficiency, or outcomes. These positions can be found in various industries, including engineering, data science, logistics, and business operations. Professionals in optimization analyze data, identify inefficiencies, and develop solutions using mathematical models, algorithms, or process improvements. Their goal is to maximize value while minimizing costs or resource use. Common job titles in this field include Optimization Engineer, Data Optimization Analyst, and Operations Research Analyst.

What is the difference between Optimization vs Data Analyst?

AspectOptimizationData Analyst
Required CredentialsOften requires degrees in mathematics, statistics, or related fields; certifications like Google Data Studio or Six SigmaTypically requires degrees in statistics, computer science, or related fields; certifications like Microsoft Excel or Tableau
Work EnvironmentPrimarily analytical, project-based, often in marketing, e-commerce, or manufacturingData-driven, reporting-focused, in various industries including finance, healthcare, and tech
Employer & Industry UsageUsed by companies aiming to improve processes, efficiency, and performanceUsed by organizations to interpret data, generate reports, and support decision-making

While both roles involve data analysis, Optimization focuses on improving processes and performance through analytical techniques, whereas Data Analysts primarily interpret data and generate reports to inform business decisions.

What are the key skills and qualifications needed to thrive as an optimization specialist, and why are they important?

To thrive as an Optimization Specialist, you need strong analytical skills, a background in mathematics or engineering, and experience with data-driven decision-making. Familiarity with optimization software (such as Gurobi or CPLEX), programming languages like Python or R, and relevant certifications in operations research or analytics are typically required. Attention to detail, problem-solving abilities, and effective communication are essential soft skills for interpreting results and collaborating with stakeholders. These skills and qualities are crucial for identifying optimal solutions, improving efficiency, and delivering measurable business value.

What are some common challenges faced by professionals in optimization roles, and how can they be addressed?

Professionals in optimization roles often encounter challenges such as dealing with incomplete or noisy data, balancing multiple and sometimes conflicting objectives, and ensuring that solutions are scalable for real-world implementation. Addressing these challenges requires strong analytical skills, collaboration with domain experts, and the ability to communicate complex concepts to non-technical stakeholders. Leveraging advanced tools and staying updated with the latest optimization techniques can also enhance problem-solving capabilities and contribute to project success.
Infographic showing various Optimization job openings in Cary, NC as of August 2026, with employment types broken down into 1% Internship, 84% Full Time, 6% Part Time, 5% Temporary, and 4% Contract. Highlights an 75% Physical, 5% Hybrid, and 20% Remote job distribution, with an average salary of $114,937 per year, or $55.3 per hour.

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 21 days ago


Job description

About Us
We are a modern marketing collective built for scale, efficiency, and impact. As the parent company, Agital supports three specialized agencies: Go Fish Digital, REQ, and WDG, with shared infrastructure, advanced technology, and deeply experienced people, allowing each brand to do its best work.
Go Fish Digital is an engineering-forward performance marketing agency specializing in SEO, Generative Engine Optimization (GEO), its Barracuda AI platform, social commerce, and conversion-focused creative.
WDG designs and builds complex enterprise web experiences for associations, nonprofits, foundations, universities, and other mission-driven organizations.
REQ is a digital marketing and communications agency specializing in brand, reputation, and advocacy for global organizations across technology, healthcare, finance, hospitality, and real estate.
Together, we operate as one collaborative ecosystem, combining deep expertise, AI-powered capabilities, and a culture of curiosity to help ambitious brands grow while creating meaningful opportunities for our people.
What you'll do
  • Develop and implement SEO strategies that align with client goals, adjusting as needed to maximize results.
  • Execute tactical SEO work, including technical SEO, on-page optimization, and content strategy.
  • Analyze performance data and create in-depth reports that effectively communicate results and insights.
  • Clearly explain SEO strategies and their impact to clients, ensuring they understand the rationale behind each approach.
  • Identify opportunities for cross-channel collaboration to enhance overall digital marketing effectiveness.
  • Provide strategic recommendations and actionable insights to improve organic search performance.
  • Communicate gaps in SEO strategies and processes to leadership to drive continuous improvement.
  • Stay up to date with industry trends, algorithm updates, and best practices to ensure Go Fish Digital remains at the forefront of SEO innovation.

What You Bring
  • A strong understanding of SEO principles and experience developing successful SEO strategies.
  • Proven ability to manage multiple SEO campaigns while meeting deadlines and maintaining high-quality work.
  • Excellent analytical and critical thinking skills, with the ability to interpret data and derive actionable insights.
  • Strong written and verbal communication skills, with the ability to present complex SEO concepts in a clear and compelling way.
  • Proficiency in Google Business Apps (especially Google Sheets) and industry-standard SEO tools (e.g., Screaming Frog, Moz, Ahrefs, SEMrush, STAT, etc.).
  • 2-3 years of hands-on experience managing SEO campaigns, preferably in an agency setting.
  • Experience with client strategy development, communication, and proactive performance troubleshooting.
  • A proactive, solutions-oriented mindset with a passion for staying ahead of SEO trends.

Preferred Qualifications
  • Previous experience in a digital marketing agency.
  • Familiarity with technical SEO, structured data, and advanced site architecture strategies.
  • Understanding of the interplay between SEO and other digital marketing channels such as paid media, social media, and content marketing.

Why Join Us
You'll work alongside talented people who are passionate about solving problems, helping clients grow, and delivering meaningful results. We're a collaborative, fast-moving team where curiosity is encouraged, ideas are welcomed, and great work is recognized.
We believe the best work happens when people are trusted to take ownership, supported in their growth, and empowered to bring their unique perspectives to the table. Whether you're just getting started or bringing years of experience, you'll have the opportunity to make an impact while continuing to learn and grow.
Benefits & Compensation
We believe great people deserve great support. Our company offers competitive compensation and a comprehensive benefits package designed to support your health, well-being, and career growth, including:
  • Competitive compensation
  • Flexible work environment
  • Medical, dental, and vision insurance
  • Unlimited paid time off
  • 401(k) with company match
  • Company-paid life and disability insurance
  • Paid parental leave
  • A collaborative culture with autonomy and ownership
  • Employee wellness programs and additional perks

Additional Information
No agencies, please.
We are proud to be an Equal Opportunity Employer. We are committed to creating an inclusive workplace where everyone feels respected, valued, and empowered to succeed. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, or any other characteristic protected by applicable law.
Please note that this job description is intended to describe the general nature and level of work being performed. It is not intended to be a comprehensive list of all responsibilities, duties, or qualifications, which may change based on business needs.
At this time, we are unable to sponsor or transfer employment visas for this position.