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Nascar Ambassador Jobs (NOW HIRING)

Guest Services Event Staff - Iowa Speedway

Newton, IA · On-site

$13.50 - $17/hr

The track was designed by NASCAR Hall of Famer Rusty Wallace. Summary Iowa Speedway is hiring for ... Being an onboard tram ambassador, or serving as an attendant at tram stops. * Greeting and ...

Guest Services Event Staff - Iowa Speedway

Newton, IA · On-site

$13.50 - $17/hr

The track was designed by NASCAR Hall of Famer Rusty Wallace. Summary Iowa Speedway is hiring for ... Being an onboard tram ambassador, or serving as an attendant at tram stops. * Greeting and ...

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How much do nascar ambassador jobs pay per hour?

As of Sep 12, 2026, the average hourly pay for nascar ambassador in the United States is $20.21, according to ZipRecruiter salary data. Most workers in this role earn between $16.35 and $23.08 per hour, depending on experience, location, and employer.

What is a NASCAR Ambassador?

A Nascar Ambassador is a representative who engages with fans at NASCAR events and online to promote the sport, enhance fan experience, and provide information about races and activities. They may work at tracks, participate in social media campaigns, and assist with fan engagement initiatives. Their role is to embody the spirit of NASCAR, answer questions, and help fans feel welcomed and involved. Nascar Ambassadors often have strong communication skills and a passion for motorsports.

What are the key skills and qualifications needed to thrive as a NASCAR Ambassador, and why are they important?

To thrive as a NASCAR Ambassador, you need strong knowledge of NASCAR events and culture, excellent customer service skills, and often a background in marketing or public relations. Familiarity with event management systems, social media platforms, and CRM tools is typically required. Exceptional communication, enthusiasm, and the ability to engage diverse audiences are standout soft skills for this role. These skills are crucial for effectively promoting the NASCAR brand, enhancing fan experiences, and supporting successful event execution.

What are some common challenges faced by a NASCAR Ambassador, and how can they be addressed?

As a NASCAR Ambassador, one common challenge is engaging with a diverse fan base both online and at live events, which requires strong communication skills and adaptability. Ambassadors often juggle multiple responsibilities, such as promoting events, interacting with fans, and providing feedback to organizers, which can make time management essential. Building strong relationships with both the internal team and the public also requires professionalism and a genuine passion for motorsports, helping to foster a positive experience at every touchpoint.

What is the difference between Nascar Ambassador vs Race Event Promoter?

AspectNascar AmbassadorRace Event Promoter
Required CredentialsBasic promotional skills, knowledge of NASCAREvent management experience, marketing skills
Work EnvironmentRace tracks, promotional events, community outreachEvent venues, marketing offices, race locations
Employer & Industry UsageNASCAR teams, sponsors, promotional agenciesRace tracks, sports event companies, promoters

While both roles involve promoting NASCAR events, a Nascar Ambassador primarily focuses on community engagement and brand representation, whereas a Race Event Promoter handles the planning and execution of race events. The ambassador role emphasizes fan interaction and brand promotion, often requiring less formal event management experience compared to the promoter role, which involves organizing and managing large-scale events.

How to become a Nascar Ambassador?

To become a NASCAR Ambassador, candidates typically need strong communication skills, a passion for motorsports, and knowledge of NASCAR events and culture. Relevant experience in public relations, event promotion, or community engagement can be beneficial, and some roles may require a background in marketing or social media management. Applicants often undergo interviews and demonstrate enthusiasm for the sport to qualify for ambassador positions.

Is it hard to get a job as a Nascar Ambassador?

Becoming a NASCAR Ambassador typically requires relevant experience in marketing, public relations, or event management, along with strong communication skills and a passion for motorsports. Competition can be high, and candidates often need to demonstrate enthusiasm, networking ability, and knowledge of the sport to stand out during the hiring process.

What are popular job titles related to Nascar Ambassador jobs?

For Nascar Ambassador jobs, the most frequently searched job titles are:

Infographic showing various Nascar Ambassador job openings in the United States as of September 2026, with employment types broken down into 2% Internship, 64% Full Time, 32% Part Time, 1% Temporary, and 1% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $42,047 per year, or $20.2 per hour.

Tram Ambassador Event Staff - Talladega Superspeedway

Talladega, AL • On-site

NASCAR
Spectator Sports • 5 - 10K employees

Other

Re-posted yesterday


NASCAR rating

6.8

Company rating: 6.8 out of 10

Based on 18 frontline employees who took The Breakroom Quiz


Job description

TALLADEGA SUPERSPEEDWAY

Talladega Superspeedway was created as a palace of speed in 1969 by NASCAR founder Bill France, Sr., who coined it "the Greatest Race Track in the World." At a mammoth 2.66-miles with 33 degrees of banking in the turns, it is NASCAR's Most Competitive venue. The "Fun" track prides itself on being family friendly, especially with the introduction of the Talladega Garage Experience in 2019 where guests are immersed into motorsports like never before. The host of two major NASCAR weekends a year, the iconic ribbon of asphalt is easy accessible off I-20, located between Birmingham, AL, and Atlanta, GA.

Event Tram Ambassadors ride on a tram to ensure guests remain seated while the tram is in motion. Assist guests as necessary and as directed by the tram plaza supervisors when loading and unloading trams at tram plazas. Ambassador alerts the driver immediately upon observing any unsafe movement of guests or incidents jeopardizing fan safety, equipment malfunction or failure. Ambassador must make PA announcements and play the designated PA message for each segment. Additionally you may be assigned to work as a plaza attendant.

Responsibilities of the Tram Ambassador:

  • Assisting guests with the loading and unloading of the trams
  • Enforcing Speedway policies and procedures
  • Providing event information to all guests
  • Assist the Tram Driver in checking your tram to make sure all is in working order
  • All other duties assigned.

Qualifications:

  • Strong communications and customer service skills
  • Ability to work in a fast paced and high stress environment
  • Ability to work outdoors in changing weather conditions for extended periods
  • Must be able to work nights, weekends and holidays as assigned
  • Positive attitude, friendly and outgoing
  • Must follow dress code and have a clean, presentable appearance at all times.
  • Ability to work with others and take direction
  • Must learn quickly and be trainable

Reporting Relationships: The Tram Ambassadors will be under the close supervision of the Tram Operations Supervisors for Talladega Superspeedway with some additional responsibilities assigned by the Director of Guest Services/Manager of Guest Services.

Dates/Hours Needed:

Tram Ambassadors are a seasonal/temporary event based position, with possible smaller events throughout the year. Shift length: 8-12 hours depending on specific event needs and event conditions.

We are a company unlike any other. We want you to bring your experience, skills and passion to our close-knit, high-energy environment in which our employees thrive and where you can prosper. We know the key to our success is our employees and we offer highly competitive salaries, a solid benefits package focused on wellness, and opportunities for you to grow and develop both personally and professionally. It won't take you long to find out that you are on the right track here at NASCAR!

NASCAR is committed to fostering a diverse work environment where all employees feel valued and empowered. NASCAR is an Equal Opportunity Employer (EEO). We seek to attract and retain the best qualified people available. All qualified applicants will receive consideration for employment without regard to race, color, gender, gender identity and expression, age, national origin, disability, religion, sexual orientation, genetic information, pregnancy, veteran status or any basis that is protected by applicable law except where a bona fide occupational qualification exists.


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