Lead paid social campaign execution and day-to-day account management across Meta and TikTok ... Partner closely with creative and analytics teams to guide ad creative testing, audience ...
Quick apply
Lead paid social campaign execution and day-to-day account management across Meta and TikTok ... Partner closely with creative and analytics teams to guide ad creative testing, audience ...
... Meta and Google * 25% - Analysis and reporting (turning data into insights clients actually care about) * 20% - Creative coordination and testing roadmap execution * 15% - Client communication and ...
... Meta and Google * 25% - Analysis and reporting (turning data into insights clients actually care about) * 20% - Creative coordination and testing roadmap execution * 15% - Client communication and ...
Paid Social, Sr. Manager
Manhattan, NY · On-site
$95K - $120K/yr
... Meta, TikTok, Pinterest, and YouTube for all 7 brands • Build and manage audience architecture across the full funnel: prospecting, retargeting, and retention audiences • Own creative testing ...
Paid Social, Sr. Manager
Manhattan, NY · On-site
$95K - $120K/yr
... Meta, TikTok, Pinterest, and YouTube for all 7 brands • Build and manage audience architecture across the full funnel: prospecting, retargeting, and retention audiences • Own creative testing ...
... Meta and Google * 25% - Analysis and reporting (turning data into insights clients actually care about) * 20% - Creative coordination and testing roadmap execution * 15% - Client communication and ...
Quick apply
... Meta and Google * 25% - Analysis and reporting (turning data into insights clients actually care about) * 20% - Creative coordination and testing roadmap execution * 15% - Client communication and ...
Paid Social, Sr. Manager
$95K - $120K/yr
... Meta, TikTok, Pinterest, and YouTube for all 7 brands · Build and manage audience architecture across the full funnel: prospecting, retargeting, and retention audiences · Own creative testing ...
Paid Social, Sr. Manager
$95K - $120K/yr
... Meta, TikTok, Pinterest, and YouTube for all 7 brands · Build and manage audience architecture across the full funnel: prospecting, retargeting, and retention audiences · Own creative testing ...
MARKETING MANAGER
Neptune, NJ · On-site
$70K/yr
Meta Ads fluency -- ROAS, creative testing, audience strategy * Klaviyo or comparable email platform experience * Strong copywriter across ads, email, and landing pages * Sports, live events, or ...
Quick apply
MARKETING MANAGER
Neptune, NJ · On-site
$70K/yr
Meta Ads fluency -- ROAS, creative testing, audience strategy * Klaviyo or comparable email platform experience * Strong copywriter across ads, email, and landing pages * Sports, live events, or ...
Digital Advertising Specialist
Manhattan, NY · On-site
$70K - $85K/yr
... Meta Ads; experience with YouTube, display, Reddit, Twitter/X, or DSPs is preferred. * Strong knowledge of paid search, paid social, targeting, bidding, budget management, testing, and conversion ...
Digital Advertising Specialist
Manhattan, NY · On-site
$70K - $85K/yr
... Meta Ads; experience with YouTube, display, Reddit, Twitter/X, or DSPs is preferred. * Strong knowledge of paid search, paid social, targeting, bidding, budget management, testing, and conversion ...
Performance Marketing Manager - Paid Social
New York, NY · On-site
$120K - $130K/yr
Partner with other teams to identify landing page friction points across Paid Social and own the testing roadmap Channel Growth * Own sophisticated audience targeting frameworks across Meta and ...
Performance Marketing Manager - Paid Social
New York, NY · On-site
$120K - $130K/yr
Partner with other teams to identify landing page friction points across Paid Social and own the testing roadmap Channel Growth * Own sophisticated audience targeting frameworks across Meta and ...
MARKETING MANAGER
Neptune, NJ · On-site
$70K/yr
Meta Ads fluency -- ROAS, creative testing, audience strategy * Klaviyo or comparable email platform experience * Strong copywriter across ads, email, and landing pages * Sports, live events, or ...
Quick apply
MARKETING MANAGER
Neptune, NJ · On-site
$70K/yr
Meta Ads fluency -- ROAS, creative testing, audience strategy * Klaviyo or comparable email platform experience * Strong copywriter across ads, email, and landing pages * Sports, live events, or ...
Senior Manager, Paid Social
New York, NY · On-site
Fi is looking for a Senior Paid Social Manager who's personally scaled Meta and TikTok at meaningful spend, runs creative testing like a system, and doesn't take platform numbers at face value. You ...
Senior Manager, Paid Social
New York, NY · On-site
Fi is looking for a Senior Paid Social Manager who's personally scaled Meta and TikTok at meaningful spend, runs creative testing like a system, and doesn't take platform numbers at face value. You ...
MARKETING MANAGER
Neptune City, NJ · On-site
$70K/yr
Meta Ads fluency -- ROAS, creative testing, audience strategy * Klaviyo or comparable email platform experience * Strong copywriter across ads, email, and landing pages * Sports, live events, or ...
Quick apply
MARKETING MANAGER
Neptune City, NJ · On-site
$70K/yr
Meta Ads fluency -- ROAS, creative testing, audience strategy * Klaviyo or comparable email platform experience * Strong copywriter across ads, email, and landing pages * Sports, live events, or ...
... Meta Ads; experience with YouTube, display, Reddit, Twitter/X, or DSPs is preferred. * Strong knowledge of paid search, paid social, targeting, bidding, budget management, testing, and conversion ...
Quick apply
... Meta Ads; experience with YouTube, display, Reddit, Twitter/X, or DSPs is preferred. * Strong knowledge of paid search, paid social, targeting, bidding, budget management, testing, and conversion ...
... Meta Ads; experience with YouTube, display, Reddit, Twitter/X, or DSPs is preferred. * Strong knowledge of paid search, paid social, targeting, bidding, budget management, testing, and conversion ...
Quick apply
... Meta Ads; experience with YouTube, display, Reddit, Twitter/X, or DSPs is preferred. * Strong knowledge of paid search, paid social, targeting, bidding, budget management, testing, and conversion ...
... Meta Ads; experience with YouTube, display, Reddit, Twitter/X, or DSPs is preferred. * Strong knowledge of paid search, paid social, targeting, bidding, budget management, testing, and conversion ...
... Meta Ads; experience with YouTube, display, Reddit, Twitter/X, or DSPs is preferred. * Strong knowledge of paid search, paid social, targeting, bidding, budget management, testing, and conversion ...
Product Content Engineer
New York, NY · On-site +1
$162K/yr
We're looking for a Content Engineer to join our AI Discovery team and help define how Meta ... Familiarity with AI evaluation methods such as human eval, model-as-judge, A/B testing, or red ...
Product Content Engineer
New York, NY · On-site +1
$162K/yr
We're looking for a Content Engineer to join our AI Discovery team and help define how Meta ... Familiarity with AI evaluation methods such as human eval, model-as-judge, A/B testing, or red ...
Paid Media Manager
Manhattan, NY · Remote
$55 - $65/hr
... Meta Ads Manager, Google Ads (Search & Display), programmatic channels, and industry publication placements. * Own campaign setup, optimization, A/B testing, audience targeting, budget management ...
Quick apply
Paid Media Manager
Manhattan, NY · Remote
$55 - $65/hr
... Meta Ads Manager, Google Ads (Search & Display), programmatic channels, and industry publication placements. * Own campaign setup, optimization, A/B testing, audience targeting, budget management ...
Associate, Paid Social
New York, NY · On-site
You'll work primarily in Meta Ads Manager while supporting testing and expansion across TikTok and other relevant social platforms. This is an individual contributor role with no direct reports. Your ...
Associate, Paid Social
New York, NY · On-site
You'll work primarily in Meta Ads Manager while supporting testing and expansion across TikTok and other relevant social platforms. This is an individual contributor role with no direct reports. Your ...
Sr. Manager, Digital Media
Manhattan, NY · On-site
$60 - $64/hr
... and Paid Social (Meta, TikTok, Pinterest, Reddit, and LinkedIn) for high-priority business ... Testing & Measurement * Develop testing roadmaps and learning agendas. * Lead A/B testing ...
Quick apply
Sr. Manager, Digital Media
Manhattan, NY · On-site
$60 - $64/hr
... and Paid Social (Meta, TikTok, Pinterest, Reddit, and LinkedIn) for high-priority business ... Testing & Measurement * Develop testing roadmaps and learning agendas. * Lead A/B testing ...
Senior Performance Creative Strategist
Valley Stream, NY · On-site
$135K - $150K/yr
Develop and manage a continuous creative-testing pipeline, with Meta as the primary channel and support for TikTok, AppLovin, and other emerging platforms as needed. * Own the creative strategy ...
Quick apply
Senior Performance Creative Strategist
Valley Stream, NY · On-site
$135K - $150K/yr
Develop and manage a continuous creative-testing pipeline, with Meta as the primary channel and support for TikTok, AppLovin, and other emerging platforms as needed. * Own the creative strategy ...
Actively monitor campaign performance across Meta, TikTok, Pinterest and emerging channels like ... Develop and complete detailed A/B and multivariate testing calendars to identify winning creative ...
Actively monitor campaign performance across Meta, TikTok, Pinterest and emerging channels like ... Develop and complete detailed A/B and multivariate testing calendars to identify winning creative ...
Meta Testing information
What are the key skills and qualifications needed to thrive as a meta tester?
To thrive as a Meta Tester, you need a solid understanding of software testing principles, attention to detail, and experience with quality assurance methodologies, typically supported by a degree in computer science or a related field. Familiarity with test management tools, bug tracking systems like Jira, and automation frameworks such as Selenium is commonly required. Strong analytical thinking, effective communication, and problem-solving skills help Meta Testers collaborate with development teams and identify user experience issues. These skills ensure that software products meet quality standards and function reliably for end users.
What is the difference between Meta Testing vs QA Tester?
| Aspect | Meta Testing | QA Tester |
|---|---|---|
| Primary Focus | Evaluating the testing process, tools, and strategies used in software development | Executing test cases to identify bugs and ensure software quality |
| Required Skills | Testing methodologies, process improvement, understanding of testing tools | Test execution, defect reporting, attention to detail |
| Work Environment | Often involved in test planning, process audits, and team coordination | Hands-on testing in development or QA teams |
| Certifications | ISTQB, CSTE often preferred | ISTQB, CSQA beneficial but not mandatory |
Meta Testing focuses on improving and evaluating testing processes, while QA Testers are responsible for executing tests and finding bugs. Both roles require similar certifications and work in the software quality industry, but their core responsibilities differ significantly.
What is meta testing?
Meta Testing refers to the process of evaluating the effectiveness and reliability of testing methods or testing frameworks themselves, rather than the product or software being tested. This can involve analyzing test strategies, tools, or methodologies to ensure they deliver accurate and meaningful results. Meta Testing helps organizations optimize their quality assurance processes by identifying gaps or inefficiencies in their testing approaches. It is particularly useful in complex or large-scale software projects where testing practices need continual improvement.
What are some common challenges faced by professionals working in meta testing, and how can they be addressed?
Professionals in Meta Testing often encounter challenges such as rapidly evolving testing frameworks, ensuring compatibility across multiple platforms, and maintaining clear communication with cross-functional teams. Staying current with the latest testing tools and methodologies is crucial, as is developing strong documentation skills to track test cases and results. Regular collaboration with developers and product managers helps to clarify requirements and quickly resolve issues, fostering a more efficient and supportive work environment.
What are the most commonly searched types of Meta Testing jobs in New York? The most popular types of Meta Testing jobs in New York are:
What are popular job titles related to Meta Testing jobs in New York? For Meta Testing jobs in New York, the most frequently searched job titles are:
What job categories do people searching Meta Testing jobs in New York look for? The top searched job categories for Meta Testing jobs in New York are:
What cities in New York are hiring for Meta Testing jobs? Cities in New York with the most Meta Testing job openings:
Full-time
Medical, Dental, Vision, Life, Retirement, PTO
Re-posted 18 days ago
Job description
About The EGC Group
The EGC Group is an award-winning full service marketing agency, known for growing brands through data powered creative, media, and strategy. With a collaborative and vibrant culture, EGC offers hybrid work styles, flexible PTO, and medical and 401K benefits. The dynamic team has a passion for ideas, an entrepreneurial spirit and a global client roster that includes Brother International, Canon and Mayo Clinic.
As a member of AMIN, a network of 60 agencies in 27 countries, EGC collaborates with partner agencies around the world to deliver measurable results through access to premium research and exclusive data tools.
The Role
*Hybrid role out of Melville NY or Brooklyn NY
The Paid Social Performance Manager will own paid social campaign strategy and optimization
across Meta (Facebook/Instagram) and TikTok to drive scale efficiently while reducing customer
acquisition cost (CAC). This role requires an analytical, hands-on media manager with
experience scaling campaigns, deep knowledge of platform best practices, and proven account
management expertise.
You will work under the Director of Paid Media, collaborate with cross-channel specialists, and
contribute daily to a client-facing Slack channel, offering proactive communication and real-time
performance updates.
Key Responsibilities
- Lead paid social campaign execution and day-to-day account management across Meta and TikTok.
- Scale campaigns effectively while continuously optimizing CAC and ROAS.
- Manage and adjust budgets across campaigns to maximize ROI and support full-funnel performance.
- Partner closely with creative and analytics teams to guide ad creative testing, audience segmentation, and funnel optimization.
- Conduct daily monitoring, pacing, bid adjustments, and reporting to ensure objectives are met.
- Deliver proactive updates and performance learnings in a client-facing Slack channel serving as a primary point of contact on social campaign activity.
- Stay ahead of platform algorithm changes, beta features, and emerging best practices for Meta and TikTok.
Qualifications
- 2–4 years of hands-on experience managing paid campaigns on Meta and TikTok.
- Strong analytical mindset with a focus on CAC, LTV, ROAS, CPM, and funnel performance data.
- Direct client account management experience, including presenting insights and performance recommendations.
- Deep understanding of platform-native ad tools, reporting dashboards, and campaign structures for Meta and TikTok.
- Demonstrated knowledge of Meta compliance requirements and advertising restrictions, particularly for healthcare and regulated industries.
- Experience collaborating cross-functionally with creative and analytics teams.
- Highly organized, detail-oriented, and proactive with strong written and verbal communication skills.
The Perks of Working at EGC
Flexible PTO and Summer Fridays (Half Days)
Hybrid Work Schedule
Medical, Dental, Vision benefits
401K + Employer Matching
Life Insurance, Aflac and Additional Auxiliary Benefits
Company Luncheons, Outings and Events
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About EGC Group
Sourced by ZipRecruiter
Industry
Marketing
Company size
51 - 200 Employees
Headquarters location
Melville, NY, US
Year founded
1985