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Masters In Digital Marketing Jobs in Madison, WI

Renewaire

Digital Marketing Specialist

Waunakee, WI · On-site

Based in Madison, WI, we're proud to hold Green Globes, LEED Gold, and ENERGY STAR certifications, driving both sustainability and health. Who Digital Marketing Specialists Are The Digital Marketing ...

The Digital Ring

Marketing Manager

Madison, WI · Remote

... in digital marketing or at a marketing agency (preferably both). RESPONSIBILITIES & DUTIES As a Marketing Manager, you will take the lead in managing client relationships and guiding marketing ...

Sub-Zero Group, Inc.

2027 Marketing Internships

Madison, WI · On-site

$15 - $20.25/hr

This position is ideal for students interested in digital marketing, web development, and website user experience. Equal Opportunity Employer This employer is required to notify all applicants of ...

The Digital Ring

Jr. Marketing Specialist

Madison, WI · Remote

A genuine interest in digital marketing and a desire to build a long-term career in the field (ideally on the agency side). * Strong written and verbal communication skills - able to express ideas ...

Illuminus

Vice President of Marketing

Fitchburg, WI · On-site

Proficiency in digital marketing platforms, CRM systems, analytics tools, and marketing technologies. * Ability to balance strategic leadership with operational execution. * Demonstrated ability to ...

Illuminus

Vice President of Marketing

Fitchburg, WI · On-site

Proficiency in digital marketing platforms, CRM systems, analytics tools, and marketing technologies. * Ability to balance strategic leadership with operational execution. * Demonstrated ability to ...

Illuminus

Vice President of Marketing

Fitchburg, WI · On-site

Proficiency in digital marketing platforms, CRM systems, analytics tools, and marketing technologies. * Ability to balance strategic leadership with operational execution. * Demonstrated ability to ...

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All JobsMasters In Digital Marketing JobsMasters In Digital Marketing Jobs in Madison, WI

Masters In Digital Marketing information

See Madison, WI salary details

$40.8K

$88.6K

$140.6K

How much do masters in digital marketing jobs pay per year?

As of Aug 26, 2026, the average yearly pay for masters in digital marketing in Madison, WI is $88,628.00, according to ZipRecruiter salary data. Most workers in this role earn between $73,600.00 and $103,300.00 per year, depending on experience, location, and employer.

What is a masters in digital marketing?

A Masters in Digital Marketing is a postgraduate degree focused on the strategies, tools, and techniques used to promote products and services online. The program typically covers topics such as social media marketing, search engine optimization, data analytics, online advertising, and digital consumer behavior. Graduates are equipped with the skills needed to create, manage, and analyze digital marketing campaigns for businesses or organizations. The degree prepares students for a variety of roles in the fast-growing digital marketing sector.

What types of projects or tasks can I expect to work on after earning a masters in digital marketing?

After earning a Masters in Digital Marketing, you can expect to work on a variety of projects such as developing comprehensive digital campaigns, managing social media strategy, analyzing web traffic data, and optimizing search engine performance. You may also collaborate closely with content creators, designers, and sales teams to ensure cohesive brand messaging across all digital platforms. Additionally, you might be responsible for staying up-to-date with the latest digital trends and implementing innovative tools to improve campaign effectiveness. These roles often offer opportunities for advancement into leadership positions, such as digital marketing manager or strategist, as you gain experience.

What are the key skills and qualifications needed to thrive as a professional with a masters in digital marketing, and why are they important?

To thrive as a professional with a Master's in Digital Marketing, you need a solid understanding of marketing strategy, data analysis, and digital channels, along with an advanced degree in digital marketing or a related field. Familiarity with tools like Google Analytics, SEO/SEM platforms, social media management software, and digital advertising systems is crucial. Creativity, adaptability, and strong communication skills help you craft compelling campaigns and collaborate across teams. These skills and qualifications are vital to effectively engage target audiences and drive measurable business growth in the ever-evolving digital landscape.

What is the difference between Masters In Digital Marketing vs Digital Marketing Specialist?

AspectMasters In Digital MarketingDigital Marketing Specialist
CredentialsGraduate degree in digital marketing or related fieldTypically requires a bachelor's degree, certifications optional
Work EnvironmentAcademic, research, or strategic planning rolesPractical, campaign execution, and content creation
Industry UsageUsed for advanced roles, teaching, or consultingCommonly employed in marketing agencies and companies

Masters In Digital Marketing provides advanced knowledge and strategic skills, often leading to higher-level roles or teaching positions. Digital Marketing Specialists focus on executing campaigns and implementing strategies. Both roles overlap in skills but differ in scope and experience level.

Is it worth doing a master's in digital marketing?

A master's in digital marketing can enhance skills in areas like SEO, data analytics, and social media management, which are valuable for digital marketing roles. It may improve job prospects and earning potential, especially when combined with certifications in tools like Google Analytics or AdWords.

What jobs can I get with a master's in digital marketing?

A master's in digital marketing prepares individuals for roles such as digital marketing manager, social media strategist, content marketing specialist, SEO analyst, and email marketing manager. These positions typically require skills in analytics tools, content creation, and campaign management, often involving certifications like Google Analytics or HubSpot. Graduates can work in various industries including advertising, e-commerce, and media agencies.

Which is the highest paid job in Masters in digital marketing?

The highest paid roles for individuals with a Masters in Digital Marketing typically include Digital Marketing Director, Chief Marketing Officer (CMO), or Digital Strategy Consultant, with salaries often exceeding six figures annually. These positions require advanced skills in data analysis, strategic planning, and leadership, and they usually involve overseeing large marketing teams or campaigns.

What are popular job titles related to Masters In Digital Marketing jobs in Madison, WI?

For Masters In Digital Marketing jobs in Madison, WI, the most frequently searched job titles are:

What job categories do people searching Masters In Digital Marketing jobs in Madison, WI look for?

The top searched job categories for Masters In Digital Marketing jobs in Madison, WI are:

What cities near Madison, WI are hiring for Masters In Digital Marketing jobs?

Cities near Madison, WI with the most Masters In Digital Marketing job openings:

Masters In Digital Marketing jobs near you
Infographic showing various Masters In Digital Marketing job openings in Madison, WI as of August 2026, with employment types broken down into 100% Full Time. Highlights an 67% In-person, and 33% Remote job distribution, with an average salary of $88,628 per year, or $42.6 per hour.

Director of Digital Marketing

Madison, WI • On-site

Wisconsin Milk Marketing
See more jobs at Wisconsin Milk Marketingexternal

Full-time

Retirement

Posted 3 days ago

New

Job description

Dairy Farmers of Wisconsin is looking for a Director of Digital Marketing.


About the Dairy Farmers of Wisconsin (DFW): We are a non-profit organization fully funded by the dairy farmers of Wisconsin. Our mission is to help Wisconsin’s dairy farm families thrive by building demand for products made in Wisconsin with Wisconsin milk… like cheese.


About the Role: In this role, you will manage and execute DFW’s digital marketing across branding, content, social media, paid advertising, SEO/GEO and websites. You will work across the organization to deliver integrated, audience-focused and performance-driven communications by:

  • Coordinating digital marketing initiatives that support DFW’s organizational goals and brand standards
  • Assisting in developing branded content, applying distinct audience-specific brand voices and reviewing creative proofs for accuracy and consistency
  • Managing social media, paid advertising, SEO/GEO and website activities, along with coordinating supporting agencies, consultants and vendors
  • Monitoring performance and budget activity to identify insights, improve results and ensure resources are used effectively


About You: A bachelor’s degree plus at least eight years of experience in digital marketing, including branding, social media, paid advertising, SEO/GEO, website management or a similar role. Experience managing agency partners and coordinating digital initiatives across teams is required. You should bring strong communication and proofreading skills, exceptional attention to detail and the ability to apply distinct brand voices for different audiences. Prior supervisory and project management experience is preferred. You will contribute to DFW’s culture of unity and excellence by being hungry, humble and smart.


About the Job & Benefits. This position is located Madison, Wisconsin. You should be willing to travel approximately 15% of the time, including occasional weekends. Compensation consists of a competitive salary and benefits package that includes a company-funded 401k plan, summer hours, as well as casual office attire.


DFW is an equal opportunity employer.

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