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Marketo Developer Jobs in Maryland (NOW HIRING)

CRM Strategist

Baltimore, MD · Hybrid

$120K - $156K/yr

... Developers * Monitor campaign performance - open rates, click-through rates, conversion, and ... HubSpot, Marketo, Eloqua, or equivalent) * Strong analytical skills: confident with campaign ...

Product Marketing Manager

Rockville, MD · On-site +1

$101K - $154K/yr

... engineering, or related field required o Advanced degree preferred. • A minimum of five years of ... Marketo, Google Analytics, etc.) • A proven cross-functional leader with ability to influence ...

Product Marketing Manager

Rockville, MD · On-site

$101K - $154K/yr

... engineering, or related field required o Advanced degree preferred. • A minimum of five years of ... Marketo, Google Analytics, etc.) • A proven cross-functional leader with ability to influence ...

... and developers to manage email marketing content, scheduling, and email deliverability across ... Experience with Marketing Automation Platforms (Marketo, HubSpot). * Experience with Email Service ...

Product Marketing Manager

Rockville, MD · On-site +1

$101K - $154K/yr

... engineering, or related field required o Advanced degree preferred. • A minimum of five years of ... Marketo, Google Analytics, etc.) • A proven cross-functional leader with ability to influence ...

Product Marketing Manager

Rockville, MD · On-site

$101K - $154K/yr

... engineering, or related field required o Advanced degree preferred. • A minimum of five years of ... Marketo, Google Analytics, etc.) • A proven cross-functional leader with ability to influence ...

Marketo Developer information

What are the key skills and qualifications needed to thrive as a Marketo Developer, and why are they important?

To thrive as a Marketo Developer, you need a solid background in marketing automation, HTML/CSS, and experience with Marketo’s platform, often supported by a relevant degree or Marketo certification. Familiarity with REST/SOAP APIs, CRM integrations (such as Salesforce), and tools like JavaScript or email template editors is typically required. Strong problem-solving, attention to detail, and effective communication skills help developers translate marketing needs into technical solutions. These skills ensure that marketing campaigns are executed efficiently, data is accurately managed, and organizational marketing goals are met.

What is the difference between Marketo Developer vs Marketing Automation Specialist?

AspectMarketo DeveloperMarketing Automation Specialist
Required CredentialsMarketo certifications, technical skillsMarketing certifications, automation tools knowledge
Work EnvironmentTechnical teams, marketing departmentsMarketing teams, campaign management
Employer & Industry UsageTech-driven marketing firms, agenciesCorporate marketing departments, agencies
Common Search & ComparisonYesYes

The main difference is that a Marketo Developer focuses on technical implementation, coding, and customizing Marketo platforms, while a Marketing Automation Specialist handles overall automation strategies, campaign setup, and analytics. Both roles require marketing automation knowledge, but the developer role is more technical and coding-oriented.

How does a Marketo Developer typically collaborate with marketing and sales teams?

A Marketo Developer works closely with both marketing and sales teams to design, implement, and optimize automated marketing campaigns. They translate marketing strategies into technical solutions within Marketo, ensuring data flows accurately between systems like CRMs. Regular collaboration involves gathering requirements from stakeholders, troubleshooting technical issues, and providing training or documentation to end-users. This cross-functional teamwork helps ensure that campaign objectives are met and leads are effectively nurtured through the sales funnel.

What is a Marketo Developer?

A Marketo Developer is a technical specialist who designs, implements, and manages marketing automation solutions using Adobe Marketo. They customize campaigns, build integrations with other platforms, and optimize marketing workflows to support lead generation and customer engagement. Marketo Developers often collaborate with marketing teams to translate business requirements into automated processes and ensure data flows seamlessly between Marketo and other systems. Their expertise includes scripting, API integrations, and troubleshooting technical challenges within the Marketo environment.
What are popular job titles related to Marketo Developer jobs in Maryland? For Marketo Developer jobs in Maryland, the most frequently searched job titles are:
What cities in Maryland are hiring for Marketo Developer jobs? Cities in Maryland with the most Marketo Developer job openings:
Infographic showing various Marketo Developer job openings in Maryland as of July 2026, with employment types broken down into 100% Full Time. Highlights an 32% In-person, 33% Hybrid, and 35% Remote job distribution.

$70K - $95K/yr

Full-time

Medical, Retirement, PTO

Re-posted 27 days ago


Job description

Who is USP?

The U.S. Pharmacopeial Convention (USP) is an independent scientific organization that collaborates with the world’s leading health and science experts to develop rigorous quality standards for medicines, dietary supplements, and food ingredients. At USP, we believe that scientific excellence is driven by a commitment to fairness, integrity, and global collaboration. This belief is embedded in our core value of Passion for Quality and is demonstrated through the contributions of more than 1,300 professionals across twenty global locations, working to strengthen the supply of safe, high-quality medicines worldwide.

At USP, we value inclusive scientific collaboration and recognize that attracting diverse expertise strengthens our ability to develop trusted public health standards. We foster an organizational culture that supports equitable access to mentorship, professional development, and leadership opportunities. Our partnerships, standards, and research reflect our belief that ensuring broad participation in scientific leadership results in stronger, more impactful outcomes for global health.

USP is proud to be an equal employment opportunity employer (EEOE) and is committed to ensuring fair, merit-based selection processes that enable the best scientific minds—regardless of background—to contribute to advancing public health solutions worldwide. We provide reasonable accommodations to individuals with disabilities and uphold policies that create an inclusive and collaborative work environment.

Brief Job Overview

The Software Engineer – Marketo is responsible for supporting and enhancing the Marketo platform through technical configuration, integration management, campaign automation, and data governance. This role partners with IT, Marketing Operations, and Sales Operations to ensure scalable, reliable, and compliant marketing automation processes. The engineer owns daytoday platform operations while contributing to system improvements and crosssystem alignment.

How will YOU create impact here at USP? 

As part of our mission to advance scientific rigor and public health standards, you will play a vital role in increasing global access to high-quality medicines through public standards and related programs. USP prioritizes scientific integrity, regulatory excellence, and evidence-based decision-making to ensure health systems worldwide can rely on strong, tested, and globally relevant quality standards.

Additionally, USP’s People and Culture division, in partnership with the Equity Office, invests in leadership and workforce development to equip all employees with the skills to create high-performing, inclusive teams. This includes training in equitable management practices and tools to promote engaged, collaborative, and results-driven work environments.

The Software Engineer - Marketo has the following responsibilities:

  • Manage user creation, access permissions, and role governance within Marketo to maintain secure and compliant platform operations.
  • Translate stakeholder requirements into technical Marketo configurations, reusable templates, and scalable operational solutions.
  • Contribute to maintaining Marketo architecture, including folder structure, naming conventions, tokens, and operational program frameworks.
  • Create and maintain fields, mappings, and synchronization logic between Marketo and CRM, ensuring schema alignment and highquality data flow.
  • Clone, configure, and validate forms, landing pages, and assets in Sandbox and Production environments to support development and testing cycles.
  • Troubleshoot and resolve Marketo–CRM sync issues, including field conflicts, validation errors, and APIrelated failures.
  • Support and execute datatype changes, schema updates, and crosssystem compatibility checks to maintain integration stability.
  • Lead Sandbox refresh activities, including configuration audits, asset restoration, and sync reestablishment.
  • Build, optimize, and maintain triggerbased campaigns, smart campaigns, and automated nurture workflows, ensuring performance and scalability.
  • Assist with segmentation setup, audience management, and data governance, enabling accurate targeting and operational efficiency.
  • Monitor campaign performance, system health, and operational alerts, implementing improvements and escalating issues when needed.
  • Enforce data quality, compliance, and governance standards across Marketo and Salesforce to support accurate reporting and lead management.

Who is USP Looking For?

The successful candidate will have a demonstrated understanding of our mission, commitment to excellence through inclusive and equitable behaviors and practices, ability to quickly build credibility with stakeholders, along with the following competencies and experience:

  • Bachelor’s degree in Business, engineering or relevant field.
  • 2–4+ years of handson experience with Adobe Marketo Engage in a technical or admin capacity.
  • Strong understanding of Marketo architecture, smart campaigns, tokens, and operational programs.
  • Experience managing Marketo – CRM sync, including field mapping and troubleshooting.
  • Proficiency with APIs, webhooks, HTML/CSS, and basic JavaScript for technical configuration.
  • Familiarity with data governance, lead lifecycle management, and marketing operations workflows.
  • Ability to diagnose complex issues and communicate solutions clearly to both technical and nontechnical teams. 

Additional Desired Preferences

  • Marketo Certified Expert (MCE).
  • Solid CRM proficiency (Leads/Contacts/Accounts/Opportunities, Campaigns, member statuses, routing).
  • Integrations with LinkedIn, Google and Meta Ads.

Supervisory Responsibilities

None, this is an individual contributor role.

Benefits

USP provides the benefits to protect yourself and your family today and tomorrow. From company-paid time off and comprehensive healthcare options to retirement savings, you can have peace of mind that your personal and financial well-being is protected.

Compensation 

Base Salary Range: USD $89,816 – $113,450.00 annually.

Target Annual Bonus: % Varies based on level of role.

Individual compensation packages are based on various factors unique to each candidate’s skill set, experience, qualifications, equity, and other job-related reasons.

Note: USP does not accept unsolicited resumes from 3rd party recruitment agencies and is not responsible for fees from recruiters or other agencies except under specific written agreement with USP.