Sr. CRM Business Analyst
$94K - $121K/yr
Agile certified strong experience inScaledAgile development framework. * Self-directed with the ... Life Sciences Cloud, Dynamics CRM,Marketo, Service Cloud, CLM, CPQ) * Ability to drive ...
$94K - $121K/yr
Agile certified strong experience inScaledAgile development framework. * Self-directed with the ... Life Sciences Cloud, Dynamics CRM,Marketo, Service Cloud, CLM, CPQ) * Ability to drive ...
$94K - $121K/yr
Agile certified strong experience inScaledAgile development framework. * Self-directed with the ... Life Sciences Cloud, Dynamics CRM,Marketo, Service Cloud, CLM, CPQ) * Ability to drive ...
Franklin Lakes, NJ · On-site +1
$94K - $121K/yr
Agile certified strong experience in Scaled Agile development framework. * Self-directed with the ... Life Sciences Cloud, Dynamics CRM, Marketo, Service Cloud, CLM, CPQ) * Ability to drive ...
Franklin Lakes, NJ · On-site +1
$94K - $121K/yr
Agile certified strong experience in Scaled Agile development framework. * Self-directed with the ... Life Sciences Cloud, Dynamics CRM, Marketo, Service Cloud, CLM, CPQ) * Ability to drive ...
New York, NY · On-site
$103K - $126K/yr
Bachelor's degree, equivalent experience, or certification(s) in Marketing, Communications ... Hands-on experience with marketing automation platforms, with Marketo experience strongly preferred
New York, NY · On-site
$103K - $126K/yr
Bachelor's degree, equivalent experience, or certification(s) in Marketing, Communications ... Hands-on experience with marketing automation platforms, with Marketo experience strongly preferred
Manhattan, NY · On-site +1
Adobe Experience Cloud tool certification (Workfront, Adobe Campaign, Adobe Experience Platform, Adobe Marketo, and/or Adobe Analytics are desirable) * Minimum of 1 year of experience leading multi ...
Manhattan, NY · On-site +1
Adobe Experience Cloud tool certification (Workfront, Adobe Campaign, Adobe Experience Platform, Adobe Marketo, and/or Adobe Analytics are desirable) * Minimum of 1 year of experience leading multi ...
Advanced degree or relevant certifications in marketing automation, CRM administration, analytics ... Advanced experience with marketing automation platforms, preferably HubSpot, Marketo, Pardot ...
Advanced degree or relevant certifications in marketing automation, CRM administration, analytics ... Advanced experience with marketing automation platforms, preferably HubSpot, Marketo, Pardot ...
Jersey City, NJ · On-site
$120 - $150/hr
Formal training or certification on software engineering concepts and 5+ years applied experience ... Strong knowledge of Adobe's marketing ecosystem (e.g., Marketo, Adobe Analytics, Adobe Target or ...
Jersey City, NJ · On-site
$120 - $150/hr
Formal training or certification on software engineering concepts and 5+ years applied experience ... Strong knowledge of Adobe's marketing ecosystem (e.g., Marketo, Adobe Analytics, Adobe Target or ...
New York, NY · On-site
$60/hr
Change Management and/or PMP certification preferred. * Knowledge of applications such as Salesforce, Marketo, Cvent, commercial platforms, and OneTrust. * Familiarity with data analysis and ...
Quick apply
New York, NY · On-site
$60/hr
Change Management and/or PMP certification preferred. * Knowledge of applications such as Salesforce, Marketo, Cvent, commercial platforms, and OneTrust. * Familiarity with data analysis and ...
Formal training or certification on software engineering concepts and 5+ years applied experience ... Strong knowledge of Adobe's marketing ecosystem (e.g., Marketo, Adobe Analytics, Adobe Target or ...
Formal training or certification on software engineering concepts and 5+ years applied experience ... Strong knowledge of Adobe's marketing ecosystem (e.g., Marketo, Adobe Analytics, Adobe Target or ...
Advanced degree or relevant certifications in marketing automation, CRM administration, analytics ... Advanced experience with marketing automation platforms, preferably HubSpot, Marketo, Pardot ...
Advanced degree or relevant certifications in marketing automation, CRM administration, analytics ... Advanced experience with marketing automation platforms, preferably HubSpot, Marketo, Pardot ...
New York, NY · On-site
$75.50 - $97.25/hr
Adobe Journey Optimizer, Adobe Campaign or Marketo Engage * Adobe Real-Time CDP or Audience Manager ... One or more current Adobe Certified Expert certifications (AEM, AJO, Analytics/CJA, RTCDP, Target ...
New York, NY · On-site
$75.50 - $97.25/hr
Adobe Journey Optimizer, Adobe Campaign or Marketo Engage * Adobe Real-Time CDP or Audience Manager ... One or more current Adobe Certified Expert certifications (AEM, AJO, Analytics/CJA, RTCDP, Target ...
New York, NY · On-site
$150K - $250K/yr
Strong Salesforce or HubSpot administration skills (Salesforce Admin certification a plus ... Familiarity with marketing automation platforms (HubSpot Marketing, Marketo) * API experience or ...
New York, NY · On-site
$150K - $250K/yr
Strong Salesforce or HubSpot administration skills (Salesforce Admin certification a plus ... Familiarity with marketing automation platforms (HubSpot Marketing, Marketo) * API experience or ...
Jersey City, NJ · On-site
$120 - $160/hr
Formal training or certification on software engineering concepts and 5+ years applied experience ... Strong knowledge of Adobe's marketing ecosystem (e.g., Marketo, Adobe Analytics, Adobe Target or ...
Jersey City, NJ · On-site
$120 - $160/hr
Formal training or certification on software engineering concepts and 5+ years applied experience ... Strong knowledge of Adobe's marketing ecosystem (e.g., Marketo, Adobe Analytics, Adobe Target or ...
New York, NY · On-site
$71K - $107K/yr
... certifications. In addition to base compensation, this role is eligible for an annual incentive ... Experience with event management platforms such as Cvent, On24, Marketo, or Salesforce.
New York, NY · On-site
$71K - $107K/yr
... certifications. In addition to base compensation, this role is eligible for an annual incentive ... Experience with event management platforms such as Cvent, On24, Marketo, or Salesforce.
Manhattan, NY · On-site
$177 - $284/hr
... Marketo preferred)* Demonstrated experience in technical architecture, systems design, and ... Salesforce certifications or relevant technical credentials are a plus**Travel Requirements ...
Manhattan, NY · On-site
$177 - $284/hr
... Marketo preferred)* Demonstrated experience in technical architecture, systems design, and ... Salesforce certifications or relevant technical credentials are a plus**Travel Requirements ...
Formal training or certification on software engineering concepts and 5+ years applied experience ... Strong knowledge of Adobe's marketing ecosystem (e.g., Marketo, Adobe Analytics, Adobe Target or ...
Formal training or certification on software engineering concepts and 5+ years applied experience ... Strong knowledge of Adobe's marketing ecosystem (e.g., Marketo, Adobe Analytics, Adobe Target or ...
Proficiency in marketing automation, sales and sales engagement platforms (especially, Marketo ... certifications; and other business and organizational needs. The disclosed range estimate has not ...
Proficiency in marketing automation, sales and sales engagement platforms (especially, Marketo ... certifications; and other business and organizational needs. The disclosed range estimate has not ...
Manhattan, NY · On-site
$71K - $107K/yr
... certifications. In addition to base compensation, this role is eligible for an annual incentive ... Experience with event management platforms such as Cvent, On24, Marketo, or Salesforce.
Manhattan, NY · On-site
$71K - $107K/yr
... certifications. In addition to base compensation, this role is eligible for an annual incentive ... Experience with event management platforms such as Cvent, On24, Marketo, or Salesforce.
New York, NY · Hybrid
$103K - $129K/yr
Proficiency with G Suite; familiarity with Monday.com, Salesforce, Marketo, or Nooks is a plus ... CMP (Certified Meeting Professional) or similar certification Compensation The expected salary ...
New York, NY · Hybrid
$103K - $129K/yr
Proficiency with G Suite; familiarity with Monday.com, Salesforce, Marketo, or Nooks is a plus ... CMP (Certified Meeting Professional) or similar certification Compensation The expected salary ...
Jersey City, NJ · On-site
$152K - $215K/yr
Formal training or certification on software engineering concepts and 5+ years applied experience ... Strong knowledge of Adobe's marketing ecosystem (e.g., Marketo, Adobe Analytics, Adobe Target or ...
Jersey City, NJ · On-site
$152K - $215K/yr
Formal training or certification on software engineering concepts and 5+ years applied experience ... Strong knowledge of Adobe's marketing ecosystem (e.g., Marketo, Adobe Analytics, Adobe Target or ...
$71K - $107K/yr
... certifications. In addition to base compensation, this role is eligible for an annual incentive ... Experience with event management platforms such as Cvent, On24, Marketo, or Salesforce.
$71K - $107K/yr
... certifications. In addition to base compensation, this role is eligible for an annual incentive ... Experience with event management platforms such as Cvent, On24, Marketo, or Salesforce.
$32.9K - $39.2K
4% of jobs
$39.2K - $45.6K
3% of jobs
$45.6K - $51.9K
4% of jobs
$51.9K - $58.3K
8% of jobs
$62K is the 25th percentile. Wages below this are outliers.
$58.3K - $64.6K
9% of jobs
$64.6K - $71K
10% of jobs
The median wage is $74.9K / yr.
$71K - $77.3K
18% of jobs
$77.3K - $83.7K
18% of jobs
$83.9K is the 75th percentile. Wages above this are outliers.
$83.7K - $90K
18% of jobs
$90K - $96.3K
5% of jobs
$96.3K - $102.7K
3% of jobs
$32.9K
$74.2K
$102.7K
| Aspect | Marketo Certification | Marketing Automation Specialist |
|---|---|---|
| Credentials | Certification in Marketo platform | Experience with marketing automation tools, may include certifications |
| Work Environment | Primarily focused on Marketo platform management | Broader marketing automation tasks across platforms |
| Industry Usage | Used by companies implementing Marketo | Used across various marketing automation tools and platforms |
| Search/Comparison Intent | Understanding certification benefits and scope | Comparing roles in marketing automation |
While a Marketo Certification validates expertise in the Marketo platform, a Marketing Automation Specialist has broader experience managing multiple automation tools and strategies. The certification enhances credibility for Marketo-specific roles, whereas the specialist role encompasses a wider range of marketing automation tasks across different platforms.

$94K - $121K/yr
Full-time
Medical, Dental, Vision, Life, Retirement, PTO
Posted 29 days ago
7.3
Based on 140 frontline employees who took The Breakroom Quiz
304th of 487 rated machine equipment manufacturers
BD is one of the largest global medical technology companies in the world. Advancing the world of health is our Purpose, and it's no small feat. It takes the imagination and passion of all of us-from design and engineering to the manufacturing and marketing of our billions of MedTech products per year-to look at the impossible and find transformative solutions that turn dreams into possibilities.
Job DescriptionSummary:
The Sr. CRM Business Analyst will take a lead role in eliciting, documenting, and validating business requirements from stakeholders, translating them into user stories and functional specifications. The Sr. BA will work independently within an Agile (SAFe) framework, managing requirements workstreams and serving as the primary liaison between business stakeholders and the BD technology and global services team (TDS). The Sr. BA will facilitate workshops with business and IT stakeholders, analyze CRM data and processes to identify gaps and improvement opportunities, and own stakeholder relationships more broadly.
Key responsibilities Include:
Elicit, document, andvalidatebusiness requirements from stakeholders, translating business needs into user stories and functional specifications; support sprint planning, backlog grooming, and UAT coordination.
Facilitate workshops and working sessions with business and IT stakeholders to gather requirements,align onpriorities, and drive decisions.
Analyze CRM data and processes toidentifygaps and improvement areas, providing recommendations aligned to BD's long-term CRM strategy and roadmap.
Act as liaison between business users and technical delivery teams, working collaboratively across Commercial functions inclusive of business partnerships, marketing teams, and TDS.
Independently managerequirementsworkstreams and own stakeholder relationships broadly, partnering with Sales Effectiveness and the Commercial team to curate & deliver technical training for newly deployed capabilities.
Develop dashboards that support business needs and measurement of CRM KPI's.
Required Skills:
5+ years combinedexperiencein Salesforce business analyst or manager experience.
Bachelordegreerequired
Experience in systematizing new business processes,efficiencies, and business improvements.
Strong business and systemsthinkerusing independent judgment and ability to analyze, coordinate, andoptimizeCRM to support recommended solutions that achieve desired results.
Agile certified strong experience inScaledAgile development framework.
Self-directed with the ability to work collaboratively with individuals at all levels.
Ability to interact with "business" as well as "technical" partners.
Ability to span multiple technology platforms and the willingness to become proficient in technologies over and above the required specialty. (example:Life Sciences Cloud, Dynamics CRM,Marketo, Service Cloud, CLM, CPQ)
Ability to drive organizational changes by influencing others without authority.
Excellent verbal and written communication skills.
Ability to travel ~10%required.
Lead technical training execution with a practice council of CRM Delegated Administrators
Excellent verbal and written communication skills.
Education and Experience:
BA/BSrequired(in lieu of a bachelor's degree, 5+ years of experience in the applicable area)
Certifications:
Salesforce Administrator 201 Certification
SAFeAgile framework preferred.
PayTransparencyStatement:
At BD, we are committed to supporting our associates' well-being, development, and success through a performance-based culture. For this position, BD offers a competitive compensation package along with the following benefits specific to this role:
Annual Bonus
Potential Discretionary LTI Bonus
Health and Well-being Benefits
Medical coverage
Health Savings Accounts
Flexible Spending Accounts
Dental coverage
Vision coverage
Hospital Care Insurance
Critical Illness Insurance
Accidental Injury Insurance
Life and AD&D insurance
Short-term disability coverage
Long-term disability insurance
Long-term care with life insurance
Other Well-being Resources
Anxiety management program
Wellness incentives
Sleep improvement program
Diabetes management program
Virtual physical therapy
Emotional/mental health support programs
Weight management programs
Gastrointestinal health program
Substance use management program
Musculoskeletal surgery, cancer treatment, and bariatric surgery benefit
Retirement and Financial Well-being
BD 401(k) Plan
BD Deferred Compensation and Restoration Plan
529 College Savings Plan
Financial counseling
Baxter Credit Union (BCU)
Daily Pay
College financial aid and application guidance
Life Balance Programs
Paid time off (PTO), including all required State leaves
Educational assistance/tuition reimbursement
MetLife Legal Plan
Group auto and home insurance
Pet insurance
Commuter benefits
Discounts on products and services
Academic Achievement Scholarship
Service Recognition Awards
Employer matching donation
Workplace accommodations
Other Life Balance Programs
Adoption assistance
Backup day care and eldercare
Support for neurodivergent adults, children, and caregivers
Caregiving assistance for elderly and special needs individuals
Employee Assistance Program (EAP)
Paid Parental Leave
Support for fertility, birthing, postpartum, and age-related hormonal changes
Leave Programs
Bereavement leaves
Military leave
Personal leave
Family and Medical Leave (FML)
Jury and Witness Duty Leave
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you'll discover a culture in which you can learn, grow and thrive.
We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture. Join us and enjoy a culture where face-to-face collaboration supports your learning, your progress, and your success.
To learn more about BD visit https://bd.com/careers.
Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.
Required Skills
Optional Skills
.
Primary Work LocationUSA NJ - Franklin LakesAdditional LocationsWork ShiftAt BD, we reward, support and develop our associates through our comprehensive Total Rewards program. We are committed to attracting and retaining high quality talent by providing reward and recognition opportunities that promote a performance-based culture, as well as a competitive package of compensation and benefits programs. You can learn more on our career site under "Our Commitment to You."
Our salary or hourly rate ranges reward associates fairly and competitively. We regularly review these ranges and factors, such as location, contribute to the range displayed.
Our pay is based on the role and the necessary skills and education to perform it successfully. The salary or hourly rate offered is determined by the role's specific requirements, including any applicable step rate pay system at the work location. Salary or hourly pay ranges are influenced by labor laws and Collective Bargaining Agreement (CBA) requirements applicable to the work location which may also affect the workplace arrangement of the role.
Salary Range Information
$120,300.00 - $192,400.00 USD AnnualSourced by ZipRecruiter
BD is one of the largest global medical technology companies in the world and is advancing the world of health by improving medical discovery, diagnostics and the delivery of care. We have over 65,000 employees and a presence in virtually every country around the world to address some of the most challenging global health issues.
Medical equipment and supplies manufacturing and manufacturing
10,000+ Employees
Franklin Lakes, NJ, US