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Manager Amazon Ppc Jobs in Massachusetts (NOW HIRING)

Manager Amazon Ppc information

What are the roles and responsibilities of a Manager Amazon PPC?

A Manager Amazon PPC (Pay-Per-Click) is responsible for overseeing and optimizing advertising campaigns on Amazon's platform to maximize product visibility and sales. Their duties typically include keyword research, campaign creation, bid management, budget allocation, performance analysis, and reporting. They also stay updated with Amazon's advertising tools and policies to ensure campaigns are effective and compliant. Additionally, they collaborate with marketing and sales teams to align advertising strategies with business goals. Success in this role requires strong analytical skills, knowledge of Amazon’s marketplace, and experience with digital advertising.

What are the key skills and qualifications needed to thrive as a Manager Amazon PPC?

To thrive as a Manager, Amazon PPC, you need expertise in digital advertising strategies, data analytics, and a solid understanding of Amazon's advertising ecosystem, often supported by experience in e-commerce marketing. Familiarity with Amazon Advertising Console, PPC management platforms, and tools like Helium 10 or Sellics is typically required. Strong analytical thinking, problem-solving, and communication skills help you optimize campaigns and coordinate with stakeholders. These skills are crucial for driving profitable ad performance, maximizing ROI, and staying ahead in Amazon’s competitive marketplace.

What are some common challenges faced by a Manager Amazon PPC and how can they be addressed?

A Manager Amazon PPC often encounters challenges such as staying updated with Amazon's frequently changing advertising algorithms, optimizing campaigns for high ROI while managing tight budgets, and analyzing large volumes of performance data. Effective managers address these by continuously learning about Amazon’s latest features, leveraging automation and analytics tools to streamline campaign management, and maintaining clear communication with product and sales teams to align advertising strategies with business goals. Regular testing and adjustment of ad strategies are also essential for overcoming competition and maximizing results.

What is the difference between Manager Amazon Ppc vs Amazon PPC Specialist?

AspectManager Amazon PpcAmazon PPC Specialist
ResponsibilitiesOversees entire Amazon advertising campaigns, manages teams, develops strategiesExecutes specific ad campaigns, optimizes keywords, manages daily ad performance
Required SkillsStrategic planning, team management, data analysisKeyword research, bid management, campaign optimization
ExperienceTypically 3+ years in Amazon advertising or digital marketing1-3 years in Amazon PPC or digital advertising
Work EnvironmentCorporate or agency setting, leadership roleHands-on campaign management, often remote or office-based

The main difference between a Manager Amazon Ppc and an Amazon PPC Specialist lies in scope and responsibility. The manager oversees overall strategy and team management, while the specialist focuses on executing and optimizing individual campaigns. Both roles require knowledge of Amazon advertising, but the manager's role is more strategic and leadership-oriented.

What does a manager Amazon PPC do?

A manager Amazon PPC oversees the creation and optimization of pay-per-click advertising campaigns on Amazon to increase product visibility and sales. They analyze performance data, adjust bids, keywords, and ad strategies, and often use tools like Amazon Advertising Console to manage campaigns effectively.

What does a manager Amazon Ppc do at Amazon?

A Manager Amazon PPC oversees the planning, execution, and optimization of pay-per-click advertising campaigns on Amazon's platform. They analyze performance data, manage advertising budgets, and collaborate with marketing teams to improve product visibility and sales through tools like Amazon Advertising Console. Strong analytical skills and knowledge of Amazon's advertising policies are essential for this role.

What are the most commonly searched types of Amazon Ppc jobs in Massachusetts?

The most popular types of Amazon Ppc jobs in Massachusetts are:

What are popular job titles related to Manager Amazon Ppc jobs in Massachusetts?

For Manager Amazon Ppc jobs in Massachusetts, the most frequently searched job titles are:

What job categories do people searching Manager Amazon Ppc jobs in Massachusetts look for?

The top searched job categories for Manager Amazon Ppc jobs in Massachusetts are:

Marketplace Advertising Manager

Staples, Inc.

Framingham, MA

Full-time

Retirement, PTO

Re-posted 11 days ago


Staples rating

5.7

Company rating: 5.7 out of 10

Based on 637 frontline employees who took The Breakroom Quiz

458th of 737 rated retailers


Job description

Staples is business to business. You're what binds us together.

Our marketing team is charged with an important task - sharing our Staples story. We use customer data and analytics to help us understand and improve our customers' experiences, drive customer retention and encourage brand loyalty. Our team is diverse, with skillsets and responsibilities ranging from graphic design, content creation and performance marketing to internal communications and loyalty & rewards programs. We work together to provide expertise and guidance, so that the Staples brand is well represented in all areas. 

What you will be doing:

Lead and execute advertising strategies across Amazon, Walmart, Target, Google and additional marketplaces

Manage and optimize PPC campaigns to maximize ROAS

Conduct keyword research and SEO optimization

Analyze performance using Tableau, Excel, and analytics tools

Manage advertising budgets supporting a $200M+ revenue business

Partner cross-functionally and manage third-party agencies

What You Bring to the Table:

Analytical, strategic, and data-driven mindset

Strong communication and stakeholder management skills

Adaptability in a fast-paced eCommerce environment

Basic Qualifications:

Bachelor's degree in Marketing, Business, or related field

5-7 years of digital advertising experience, focused on eCommerce

Hands-on experience with Amazon or marketplace PPC

 

Preferred Qualifications:

Master's degree

Amazon or Google Ads certifications

Budget management and ROAS optimization experience

We Offer:

  • Inclusive culture with associate-led Business Resource Groups
  • Flexible PTO (22 days) and Holiday Schedule (7 observed paid holidays)
  • Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more!

The salary range represents the expected compensation for this role at the time of posting. The specific base pay may be influenced by a variety of factors to include the candidate's experience, skill set, education, geography, business considerations, and internal equity. In addition to base pay, this role may be eligible for bonuses, or other forms of variable compensation. 

Staples is an Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, age, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law.

What Staples employees say

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Benefits

Hours and flexibility

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About Staples

Sourced by ZipRecruiter

Staples is the country's largest operator of office supplies superstores, offering a vast selection of products at low prices, primarily to small business owners. The company has a strong online presence and operates over 994 stores in the U.S. and 40 warehouses/fulfillment centers. The company was founded by Leo Kahn and Thomas G. Stemberg, and opened its first store in Brighton, Massachusetts on May 1, 1986. By 1996, it had reached the Fortune 500, and later acquired the office supplies company Quill Corporation. Staples provides office and school supplies, office furnishings, electronics, software, snack and beauty products, as well as offering printing and technological services. The company has a strong commitment to innovation and customer service.

Industry

Retail

Company size

10,000+ Employees

Headquarters location

Framingham, MA, US

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