Role: Marketing Automation Specialist
Location: Malvern, PA โ Onsite form day 1
Long Term Contractย ย ย ย ย ย ย
Must Have Skills: MarTech, RedPoint, Oracle/SQL, CDP
Required Technical Skill Set
- Desired overall IT Experience Range: 8-10 Years
- Domain Experience: Banking/Finance
- Proven hands-on experience with the Redpoint marketing automation platform
- Strong proficiency in Oracle/SQL, including data segmentation and targeting logic
- Good understanding of Customer Data Platforms (CDP) and omnichannel marketing workflows
Responsibility of / Expectations from the Role
- Design, implement, and optimize omnichannel marketing campaigns using Redpoint
- Manage advanced segmentation, targeting, and personalization strategies
- Build, monitor, and maintain customer workflows and journey orchestration
- Conduct A/B testing and analyze campaign performance metrics to drive optimization
If interested, please share resume to vivekk@acestackllc.com