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Luxury Public Relations Jobs (NOW HIRING)

PR Manager, Americas

Manhattan, NY · On-site

$70K - $80K/yr

PRIMARY FUNCTION The Public Relations Manager will contribute to all communications and media relations activities at one of the world's most prestigious art and luxury businesses. Based in New York ...

PR Manager, Americas

Manhattan, NY · Hybrid

$70K - $80K/yr

PRIMARY FUNCTION The Public Relations Manager will contribute to all communications and media relations activities at one of the world's most prestigious art and luxury businesses. Based in New York ...

Recent graduate with relevant internship and/or 1 year work experience in luxury public relations ... preferred. * Demonstrated experience organizing expenses, invoices, budgets, spreadsheets, or other ...

Recent graduate with relevant internship and/or 1 year work experience in luxury public relations ... preferred. * Demonstrated experience organizing expenses, invoices, budgets, spreadsheets, or other ...

PR Manager

New York, NY · On-site

$50K - $60K/yr

PR MANAGER POSITION (NY) About Lucien Pagès Communication Lucien Pagès Communication is a public relations agency with a portfolio of high-profile luxury brands as well as young, up-and-coming ...

S. media relations strategy for GTC, with a strong emphasis on luxury leisure, business travel and travel trade media. * Act as a primary media liaison for GTC, while also supporting Internova PR ...

Public Relations Intern

New York, NY · On-site

$16.50 - $22/hr

... luxury real estate and ultra high net worth clientele. Led by Cheryl Eisen, IMG partners with ... The Role IMG is seeking a Public Relations Intern to support our PR & Marketing team in New York ...

Senior Public Relations Manager

Miami, FL · On-site

$125K - $150K/yr

Senior Public Relations Manager We are partnering with a high-growth, design-led development and hospitality company at the intersection of ultra-luxury real estate, experiential travel, and global ...

PR Intern

New York, NY

$16.50 - $22/hr

Company Description Hasana, Inc. is an accessible luxury brand. The spirit of the collection ... As a PR Intern you will take on a variety of tasks in the Public Relations department which manages ...

Public Relations Internship

New York, NY

$16.50 - $22/hr

Company Description Hasana, Inc. is an accessible luxury brand. The spirit of the collection ... As a PR Intern you will take on a variety of tasks in the Public Relations department which manages ...

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Luxury Public Relations information

See salary details

$34.5K

$83.6K

$134K

How much do luxury public relations jobs pay per year?

As of Aug 16, 2026, the average yearly pay for luxury public relations in the United States is $83,626.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,000.00 and $97,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Luxury Public Relations professional, and why are they important?

To thrive as a Luxury Public Relations professional, you need expertise in brand management, media relations, event planning, and a deep understanding of the luxury market, often supported by a degree in communications, marketing, or public relations. Familiarity with PR management platforms, social media analytics tools, and media monitoring systems is typically required. Exceptional interpersonal skills, cultural sensitivity, and creativity set top professionals apart in this field. These competencies are crucial for building and maintaining the exclusive brand image and relationships essential to success in the luxury sector.

What is the difference between Luxury Public Relations vs Brand Public Relations?

AspectLuxury Public RelationsBrand Public Relations
CredentialsPR certifications, media relations experiencePR certifications, media relations experience
Work EnvironmentHigh-end fashion, luxury goods, exclusive eventsVarious industries, consumer brands, corporate sectors
Employer & IndustryLuxury brands, fashion houses, jewelryConsumer brands, retail, corporate companies
Search & Comparison IntentLuxury Public Relations vs Brand Public Relations

Luxury Public Relations focuses on promoting high-end brands through exclusive events and media outreach tailored to affluent audiences. Brand Public Relations covers a broader range of industries and targets general consumer markets. While both roles require strong media skills and PR credentials, luxury PR emphasizes exclusivity and high-profile clientele, whereas brand PR is more diverse in scope.

How does a Luxury Public Relations professional typically collaborate with other departments within a luxury brand?

Luxury Public Relations professionals work closely with marketing, sales, and product development teams to ensure that public messaging aligns with the brand's image and business goals. This collaboration often involves coordinating product launches, exclusive events, and media campaigns to create a cohesive brand experience. Regular meetings and cross-departmental communication are essential for anticipating PR needs, managing crises, and leveraging opportunities that enhance brand prestige. Building strong relationships internally helps PR professionals craft compelling narratives and respond quickly to industry trends.

What is luxury public relations?

Luxury public relations (PR) is a specialized field focused on managing the public image, reputation, and communication strategies of high-end brands in industries such as fashion, jewelry, hospitality, and automobiles. Professionals in luxury PR craft tailored messages and experiences to enhance brand exclusivity, engage affluent audiences, and maintain media relationships. They organize exclusive events, manage influencer partnerships, and handle crisis communications to protect and elevate luxury brands in a highly competitive market.
More about Luxury Public Relations jobs

What cities are hiring for Luxury Public Relations jobs?

Cities with the most Luxury Public Relations job openings:

What states have the most Luxury Public Relations jobs?

States with the most job openings for Luxury Public Relations jobs include:

Infographic showing various Luxury Public Relations job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 15% Part Time, 1% Temporary, and 3% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $83,626 per year, or $40.2 per hour.

PR Manager, Americas

Phillips Auctioneers LLC

Manhattan, NY • On-site

$70K - $80K/yr

Other

Posted 4 days ago


Job description

PRIMARY FUNCTION

The Public Relations Manager will contribute to all communications and media relations activities at one of the world's most prestigious art and luxury businesses. Based in New York and reporting to the Head of PR and Corporate Communications, Americas, this role will develop and execute public relations programs as Phillips management continually drives its mission, vision, and strategy for growth. The candidate will contribute to the full range of communications activities relating to a variety of areas, including media outreach strategies, planning and delivering press campaigns for activities across the business, and helping to fulfil incoming media requests.Phillips values a workforce with a wide variety of experiences, backgrounds and skills, so we encourage you to apply even if you do not meet all of the qualifications.

DUTIES AND RESPONSIBILITIES 

  • Plan, pitch, execute and track creative press campaigns across the company’s various departments, including Modern & Contemporary Art, Editions, Design, Photographs, Jewels and Watches, along with select Exhibitions and Dropshop.
  • Work closely with the Head of PR and Corporate Communications, Americas, and the global communications team to develop and implement effective and comprehensive media relations strategies that promote auctions, exhibitions, and initiatives, and achieve business goals.
  • Write and distribute content including press releases, media alerts, media pitches, and other communications. materials to targeted media outlets for auctions, exhibitions, partnerships, and corporate communications.
  • Build and maintain relationships with journalists, reporters, and media professionals in the arts and culture sector and beyond.
  • Field incoming inquiries from journalists for information on Phillips’ events, interview requests, etc.
  • Work with external PR consultants to support Phillips’ communications strategy.
  • Work cross-functionally across internal groups including the marketing, finance, and operations teams to ensure alignment when coordinating projects.
  • Initiate market research on arts, luxury, and all other relevant publications, recommending new channels for press campaigns.
  • Work with the International PR team to assist with internal communications in support of the company’s vision, mission, brand and strategy.
  • Provide administrative support, including maintaining the contacts database, managing corporate subscriptions, and working with the international team to collate press clippings.
  • Plan and deliver media events, photo calls, filming, and photography.
  • Monitor and analyze media coverage and communications strategy performance and provide reports where necessary. Draft and send regular company-wide press coverage updates.
  • Build relationships and partner with staff across the company to build communication capacity and develop and embed effective communications strategies that support business goals.

 

EDUCATION, PROFESSIONAL SKILLS AND EXPERIENCE

  • Bachelor's degree, required.
  • 5-6 years of professional experience in public relations. Experience in art-related, design or luxury PR is a must, with a track record of leading press campaigns and securing coverage.
  • Strong writing skills required.
  • Computer literate and proficient in Microsoft Office Software (Excel, Outlook, Word and PowerPoint), required.

PERSONAL ATTRIBUTES

  • Exceptional verbal and written communication and outstanding interpersonal skills.
  • Ability to communicate in a professional manner with a wide variety of people including written and verbal communication.
  • Entrepreneurial spirit that thrives in a changing, fast-paced, high-performing world-class organization.
  • Excellent time management skills with the ability to work under pressure and prioritize to meet strict deadlines while maintaining meticulous attention to detail.
  • Ability to work individually on own initiative and as part of a team, professionally and collaboratively with all other areas within the business.
  • Ability to handle confidential information discreetly and responsibly.
  • Ability to learn Phillips’ internal programs, systems, and software.

WORKING CONDITIONS

  • Hybrid role, with approximately 3 days per week in the office. (This will increase during peak times of the sale and corporate calendar.)
  • Ability to work evenings and weekends, as necessary.

ADDITIONAL INFORMATION

  • The salary range for this position is $70,000-80,000.