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Job Title: Marketing Intern

Reports to: Executive Coordinator

FLSA Status: Non-Exempt

Job Summary

The Marketing Intern works to support various marketing campaigns and initiatives. This role will assist in the development and execution of marketing strategies, creating engaging content, and analyzing campaign performance. The Marketing Intern position is perfect for someone who is eager to learn and contribute to a fast-paced and innovative environment.

Job Responsibilities

Key Responsibilities:

• Assist in the creation and execution of digital marketing campaigns, including social media, email marketing, and content marketing.
• Help manage and grow social media channels by scheduling posts, engaging with followers, and analyzing performance metrics.
• Conduct market research to identify trends, competitors, and customer insights.
• Collaborate with the design team to create visually appealing graphics and marketing materials.
• Support the content creation process, including writing blog posts, newsletters, and social media content.
• Assist in organizing and promoting events, webinars, or product launches.
• Monitor and report on the performance of marketing campaigns using tools like Google Analytics and social media insights.
• Perform administrative tasks as needed to support the marketing team.All Other Duties as Assigned

Requirements:

• Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field.
• Strong written and verbal communication skills.
• Familiarity with social media platforms (Instagram, Facebook, LinkedIn, Twitter, TikTok).
• Basic understanding of digital marketing concepts and trends.
• Proficiency in Microsoft Office Suite and familiarity with design tools (e.g., Canva, Adobe Creative Suite) is a plus.
• Creative thinking and problem-solving skills.
• Highly organized with the ability to multitask and meet deadlines.

Skills and Abilities

• Bilingual preferred, especially in Spanish, Portuguese, and Haitian Creole
• Strong communication, interpersonal, and organizational skills.
• Ability to work independently and collaboratively in a fast-paced environment.
• Ability to maintain confidentiality and adhere to ethical guidelines.
• Cultural competency and sensitivity to diverse populations and perspectives.
• Commitment to promoting equity, inclusion, and social justice.

Competencies

Reliable and Accountable: Is utterly reliable, always delivering on promises and maintaining the highest standards of quality.

Integrity and Openness: Is a champion for integrity, honesty and openness.

Enthusiasm and Engagement: Is fully engaged with the organization's values and goals. Is an enthusiastic ambassador for the organization in all areas.

Teambuilding and Respect: Participates in team activities that promote effective peer and work relationships. Contributes to a culture of accountability and fosters the building of effective teams across the organization.

Organizational Relations: Creates the vision and has a clear picture of the future of the agency; articulates and models the vision and values of the agency internally and externally; champions the implementation of strategy.

Job Knowledge: The depth and breadth of know-how to perform essential duties and functions of the job. The level of compliance with degree, certification, and training requirements. Understanding of how individual job performance furthers organizational objectives. Willingness to update and expand skills, knowledge, and training.

Community Relations: The productive relationship with community groups, outside representatives, and businesses in the early education and family advocacy environment. The ability to diffuse problems and maintain a positive image of the agency.

Reporting: The ability to create, complete, correct, and maintain detailed records. Compliance with established reporting policies and deadlines.

Interpersonal Relationships: Develops and maintains strong, genuine, trusting relationships with a wide range of diverse groups including families, coworkers, community partners, and governing body members.

Communication: The ability to effectively communicate with others, both verbally and in writing; the ability to listen and respond effectively. The use of proper written and grammatical skills, and the meaningful application of relevant computer technology.

Physical Requirements

Tasks involve light physical effort (i.e., some standing and walking, or frequent light lifting of less than 10 pounds); and minimal dexterity in the use of fingers and limbs in the operating of office equipment.

Tasks may involve extended periods of time sitting at a workstation and utilizing a keyboard.

Sensory Requirements

Some tasks require manual dexterity. Tasks require visual and hearing acuity. Tasks may involve identifying and distinguishing colors. Tasks require oral communications ability.

Statements

EEO/AAP Statement

Berkshire County Head Start is committed to providing equal employment opportunity to all individuals regardless of race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law.

ADAAA Statement

Berkshire County Head Start is committed to hiring and providing continued employment to qualified candidates and employees and encourages both prospective and current employees to discuss potential accommodations with the employer. An individual with a disability is qualified if he or she satisfies the skills, experience, and other job-related requirements for a position; and can perform the essential functions of the position, with or without reasonable accommodations.