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Position Title:Digital Marketing Team Lead
Job Category:Student Hourly
Job Profile:Student Help
Job Summary:Accountability
Reports to Marketing Manager and Student Manager and is the primary liaison between them and the social coordinators.
Directly supports the CASE and FitRec Social Media Coordinators and the social media portion of the Design and Marketing Coordinator.
Coordinates all digital marketing efforts across all areas of University Centers
Position Overview
The Social Media Lead is responsible for overseeing strategy, execution, training, quality control, and analytics for all University Centers social media platforms, including Conference & Event Services, FitRec, CASE, Cupboard and University Centers.
In addition to producing content, this position supports the creation of content calendars for Social Media Coordinators, collaborations across accounts, and ensures brand alignment while improving engagement and marketing initiatives.
This role combines creative leadership, project management, staff development, and strategic planning.
Core Leadership Responsibilities
1. Team Supervision & Development
2. Strategy & Direction
3. Quality Control & Brand Management
4. Analytics & Performance Oversight
5. Administrative & Operational Leadership
Advanced Multimedia Oversight
While not required to produce all content, the Digital Marketing Team Lead should:
Skills and Requirements
Education
The Marketing Student Manager must be at least a part-time student (enrolled in a minimum of 6 undergraduate or 5 graduate credits) and be in good academic standing (cumulative and semester GPAs of 2.0 or higher) at the time of hiring and throughout employment.
Qualifications and Wage Classification
In addition to the general qualifications for all UW Stevens Point student employees (taking at least 6 undergraduate credits or 5 graduate credits per semester and be in good academic standing with the University), the Digital Marketing Team Lead should have at least 2 semesters remaining on campus. The position requires the ability to work a minimum of 10 hours and a maximum of 20 hours during the academic year. Summer and Winterim hours are expected. The scheduled hours must fall between 8 a.m. and 4:30 p.m. in addition to occasional evenings and weekends as scheduled. This position is classified as Division II, Range II as defined in the UWSP University Centers Student Employment Wage Classification Scale.
Learning Outcomes
As a result of their involvement in the University Centers student employment program, student employees will gain experience in:
Base Wage
$13.30/hour
How to Apply
In order to apply, candidates should complete the application on BPLogix, linked here, and submit the Workday application on the next screen by uploading a resume.
Contact Information
For specific position details:
For questions regarding University Centers Employment:
Key Job Responsibilities:Special Notes:Through the discovery and dissemination of knowledge, UW-Stevens Point stimulates intellectual growth, provides a liberal education, and prepares students for a diverse sustainable world. The university is committed to creating a safe, inclusive learning community for all faculty and staff from a variety of backgrounds. Visit https://www.uwsp.edu/join-uw-stevens-point/ for more information about UW-Stevens Point. To learn about the Stevens Point (aka Point) area fun, jobs, housing, education, quality of life, and bragging rights, visit www.stevenspointarea.com.
Individuals with disabilities who need a reasonable accommodation during the application or interview process should contact Human Resources and Affirmative Action at 715-346-2606 or hr@uwsp.edu.
The safety and success of students, faculty, and staff at the University of Wisconsin-Stevens Point is paramount. The Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act requires the distribution of an annual security report to all current and prospective students, faculty, and staff. You may obtain the complete report at https://www3.uwsp.edu/protsv/Pages/Clery.aspx
The University of Wisconsin-Stevens Point will not reveal the identities of applicants who request confidentiality in writing, except the identity of the successful candidate will be released. See Wis. Stat. sec. 19.36(7).
An offer of employment will require a criminal background check and authorization to work within the United States as required by the Immigration Reform and Control Act of 1986.
UW is an Equal Opportunity Employer:
Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, disability, status as a protected veteran, or any other bases protected by applicable federal or State law and UW System policies. We are committed to building a workforce that represents a variety of backgrounds, perspectives, and skills, and encourage all qualified individuals to apply.