Strong working knowledge of Google Analytics 4 (GA4), including event modeling, parameters, conversions, audiences, and reporting * Experience designing or working with a JavaScript dataLayer
Strong working knowledge of Google Analytics 4 (GA4), including event modeling, parameters, conversions, audiences, and reporting * Experience designing or working with a JavaScript dataLayer
Strong expertise in A/B testing platforms, analytics tools (e.g., Google Analytics, Mixpanel), and data visualization software (e.g., Tableau, Looker). * Proficiency in SQL and experience with ...
Strong expertise in A/B testing platforms, analytics tools (e.g., Google Analytics, Mixpanel), and data visualization software (e.g., Tableau, Looker). * Proficiency in SQL and experience with ...
Strong expertise in A/B testing platforms, analytics tools (e.g., Google Analytics, Mixpanel), and data visualization software (e.g., Tableau, Looker). * Proficiency in SQL and experience with ...
Strong expertise in A/B testing platforms, analytics tools (e.g., Google Analytics, Mixpanel), and data visualization software (e.g., Tableau, Looker). * Proficiency in SQL and experience with ...
... g., Google Analytics, Mixpanel), and data visualization software (e.g., Tableau, Looker). โข Proficiency in SQL and experience with statistical programming languages such as Python or R. โข ...
... g., Google Analytics, Mixpanel), and data visualization software (e.g., Tableau, Looker). โข Proficiency in SQL and experience with statistical programming languages such as Python or R. โข ...
Strong expertise in A/B testing platforms, analytics tools (e.g., Google Analytics, Mixpanel), and data visualization software (e.g., Tableau, Looker). * Proficiency in SQL and experience with ...
Strong expertise in A/B testing platforms, analytics tools (e.g., Google Analytics, Mixpanel), and data visualization software (e.g., Tableau, Looker). * Proficiency in SQL and experience with ...
Proficiency with Microsoft Office or Google applications (Excel/Sheets, SQL) * Proficiency with data warehouse architecture and Git * Experience in a data visualization tool (ex: Tableau)
Proficiency with Microsoft Office or Google applications (Excel/Sheets, SQL) * Proficiency with data warehouse architecture and Git * Experience in a data visualization tool (ex: Tableau)
Proficiency with Microsoft Office or Google applications (Excel/Sheets, SQL) * Proficiency with data warehouse architecture and Git * Experience in a data visualization tool (ex: Tableau)
Quick apply
Proficiency with Microsoft Office or Google applications (Excel/Sheets, SQL) * Proficiency with data warehouse architecture and Git * Experience in a data visualization tool (ex: Tableau)
Familiarity with SEO , Google Analytics , Hotjar , and WordPress . * Understanding of e-commerce content flows and best practices. * Prior experience managing or assisting with translation ...
Quick apply
Familiarity with SEO , Google Analytics , Hotjar , and WordPress . * Understanding of e-commerce content flows and best practices. * Prior experience managing or assisting with translation ...
Familiarity with SEO , Google Analytics , Hotjar , and WordPress . * Understanding of e-commerce content flows and best practices. * Prior experience managing or assisting with translation ...
Familiarity with SEO , Google Analytics , Hotjar , and WordPress . * Understanding of e-commerce content flows and best practices. * Prior experience managing or assisting with translation ...
Student - Marketing - SEO - e2i
Orem, UT ยท On-site
$15/hr
Analytics tracking and reporting to set up and monitor performance metrics (organic traffic, click-through rates, bounce rates) using Google Analytics to prove the project's impact. Qualifications ...
Student - Marketing - SEO - e2i
Orem, UT ยท On-site
$15/hr
Analytics tracking and reporting to set up and monitor performance metrics (organic traffic, click-through rates, bounce rates) using Google Analytics to prove the project's impact. Qualifications ...
Sr. Analyst, Marketing In
$99K - $122K/yr
... reporting in Google Analytics and paid media platforms Translate performance data into clear insights and action plans Monitor traffic, conversion, CAC, ROAS, and attribution health Present ...
Sr. Analyst, Marketing In
$99K - $122K/yr
... reporting in Google Analytics and paid media platforms Translate performance data into clear insights and action plans Monitor traffic, conversion, CAC, ROAS, and attribution health Present ...
Sr. Analyst, Marketing In
$99K - $122K/yr
... reporting in Google Analytics and paid media platforms Translate performance data into clear insights and action plans Monitor traffic, conversion, CAC, ROAS, and attribution health Present ...
Sr. Analyst, Marketing In
$99K - $122K/yr
... reporting in Google Analytics and paid media platforms Translate performance data into clear insights and action plans Monitor traffic, conversion, CAC, ROAS, and attribution health Present ...
Sr. Analyst, Marketing In
$99K - $122K/yr
... reporting in Google Analytics and paid media platforms Translate performance data into clear insights and action plans Monitor traffic, conversion, CAC, ROAS, and attribution health Present ...
Sr. Analyst, Marketing In
$99K - $122K/yr
... reporting in Google Analytics and paid media platforms Translate performance data into clear insights and action plans Monitor traffic, conversion, CAC, ROAS, and attribution health Present ...
Senior Product Data Analyst
$91K - $136K/yr
Design and implement tracking strategies using tools such as Pendo, Adobe Analytics, CJA, Google Analytics, or comparable platforms * Build and maintain dashboards and reporting solutions using BI ...
Senior Product Data Analyst
$91K - $136K/yr
Design and implement tracking strategies using tools such as Pendo, Adobe Analytics, CJA, Google Analytics, or comparable platforms * Build and maintain dashboards and reporting solutions using BI ...
Senior Product Data Analyst
Salt Lake City, UT ยท On-site
$91K - $136K/yr
Design and implement tracking strategies using tools such as Pendo, Adobe Analytics, CJA, Google Analytics, or comparable platforms * Build and maintain dashboards and reporting solutions using BI ...
Senior Product Data Analyst
Salt Lake City, UT ยท On-site
$91K - $136K/yr
Design and implement tracking strategies using tools such as Pendo, Adobe Analytics, CJA, Google Analytics, or comparable platforms * Build and maintain dashboards and reporting solutions using BI ...
Digital Analyst Internships
Ogden, UT ยท On-site
$96K - $114K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements
Digital Analyst Internships
Ogden, UT ยท On-site
$96K - $114K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements
$85K - $100K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements
$85K - $100K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements
$96K - $114K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements
$96K - $114K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements
$85K - $101K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements
$85K - $101K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements
$95K - $112K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements
$95K - $112K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements
Google Analytics information
See Utah salary details
$35.5K - $44.7K
3% of jobs
$44.7K - $53.9K
0% of jobs
$53.9K - $63.1K
0% of jobs
$63.1K - $72.3K
2% of jobs
$72.3K - $81.4K
4% of jobs
$81.4K - $90.6K
12% of jobs
$92.1K is the 25th percentile. Wages below this are outliers.
$90.6K - $99.8K
23% of jobs
The median wage is $102K / yr.
$99.8K - $109K
22% of jobs
$109K - $118.2K
7% of jobs
$118.7K is the 75th percentile. Wages above this are outliers.
$118.2K - $127.4K
10% of jobs
$127.4K - $136.6K
16% of jobs
$35.5K
$104.1K
$136.6K
How much do google analytics jobs pay per year?
What are Google Analytics professionals?
What are some common challenges faced by Google Analytics specialists when working with clients or stakeholders?
What is the difference between Google Analytics vs Data Analyst?
| Aspect | Google Analytics | Data Analyst |
|---|---|---|
| Required Credentials | Basic knowledge of analytics tools, certifications optional | Bachelor's degree in statistics, data science, or related field; certifications preferred |
| Work Environment | Digital marketing, website analysis, online platforms | Various industries including finance, healthcare, marketing; often in office or remote |
| Employer & Industry Usage | Used by marketing teams, web developers, digital agencies | Used across industries for data interpretation, reporting, and decision-making |
Google Analytics primarily focuses on website traffic and user behavior analysis, often used by marketing teams. Data Analysts have a broader scope, interpreting data from multiple sources to inform strategic decisions across various industries. While Google Analytics is a tool, Data Analysts utilize a range of tools and techniques, making their roles complementary but distinct.
What are the key skills and qualifications needed to thrive as a Google Analytics Specialist, and why are they important?
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Full-time
Medical, Dental, Life, Retirement, PTO
Posted 13 days ago
Job description
Since its founding in 2011, Smarty has become a recognized industry leader in address data intelligence (exciting, we know). We provide enterprise-grade SaaS solutions worldwide for address validation, geocoding, and data enrichment.
Our culture is all about creating, building, helping, and collaborating with energy and excitement. We want to enjoy our time together by being outward toward others, making appropriate efforts to master our respective crafts, and doing lots of fun things together.
Who We're Looking For
We have an immediate opening for a Web Analytics Specialist to join our team! This role sits at the intersection of digital analytics implementation, web analytics, and reporting. You'll own how data is collected across our websites and applications-and help turn that data into insights marketing and product teams can actually use.
You'll work closely with frontend engineers to design and maintain a clean, reliable JavaScript dataLayer, configure Google Tag Manager (GTM) and Google Analytics 4 (GA4), implement event tracking, and build dashboards and reports that help teams understand performance and user behavior. This role is ideal for someone who enjoys both getting the data right and making the data useful.
You'll collaborate across marketing, engineering, and product teams to improve analytics implementation, conversion tracking, reporting, and measurement strategy while helping establish scalable analytics standards across the organization.
This role is onsite in our Orem, UT office.
What You Need To Get The Job Done
Requirements
- Hands-on experience with Google Tag Manager (GTM), including custom triggers, variables, and event-based tracking
- Strong working knowledge of Google Analytics 4 (GA4), including event modeling, parameters, conversions, audiences, and reporting
- Experience designing or working with a JavaScript dataLayer
- Comfort collaborating with frontend engineers and reading JavaScript, HTML, and DOM code
- Experience building and maintaining dashboards and reports using GA4, Looker, Looker Studio, or similar business intelligence tools
- Strong analytical and problem-solving skills
- Ability to translate business questions into measurable analytics solutions
- Solid organizational skills and attention to detail
- Strong communication skills and ability to work cross-functionally
- Ability to take ownership of projects and see them through to completion
Bonus Points
- Experience with Server-side Google Tag Manager (sGTM) or GA4 Measurement Protocol
- Experience with BigQuery, SQL, or modern data warehouses
- Familiarity with marketing platforms such as Google Ads, HubSpot, LinkedIn, Meta, or similar platforms
- Experience with consent management platforms and privacy regulations including GDPR or CCPA
Did we mention having fun? Work hard, master your craft, and enjoy the journey along the way.
What You'll Do For Us
Responsibilities
- Own and manage Google Tag Manager and analytics instrumentation across our websites and applications
- Configure, maintain, and document Google Analytics 4 (GA4) events, parameters, conversions, and analytics standards
- Design and maintain a scalable, consistent JavaScript dataLayer in partnership with frontend engineering teams
- Debug and validate analytics implementations, event tracking, and conversion tracking across browsers, devices, and environments
- Build and maintain core dashboards and reports used by marketing, product, and leadership
- Help stakeholders understand what the data means and how to use it to make better business decisions
- Identify gaps in analytics tracking and proactively recommend improvements
- Establish analytics standards, naming conventions, documentation, and measurement best practices
- Continue developing your analytics, technical, and communication skills
- Maximize your growth through company-sponsored training, including Arbinger methodologies, and apply what you learn in your work and interactions with others
About Smarty
Who We Are
Smarty is a 10+ year company that is self-funded, profitable, growing, and genuinely fun to work for. We've been recognized as one of Utah's Top Workplaces in 2022, 2023, 2024, and 2025-and we'd love for you to come grow with us.
Since our founding in 2011, Smarty has become a recognized leader in location data intelligence. We provide enterprise-grade SaaS solutions for address validation, address standardization, address autocomplete, geocoding, and data enrichment in more than 240 countries and territories.
Our APIs, SDKs, and web applications help businesses process billions of addresses every day, improving shipping, customer data quality, fraud prevention, logistics, and operational efficiency.
Our culture is built around creating, building, helping, and collaborating. We believe in mastering our craft, supporting one another, solving interesting technical problems, and having fun while we do it.
What We'll Do For You
Compensation, Benefits, and Perks
A bulleted list doesn't really convey how enjoyable it is to work here. And let's be honest-these benefits sound generic on paper, but we think you'll be pleasantly surprised.
- Excellent compensation (DOE)
- 100% paid health, dental, and basic life insurance premiums (including family coverage)
- Long-term disability insurance
- Generous paid time off that increases with tenure
- 401(k) retirement plan with company matching
- Employee Assistance Program
- Ongoing professional and career development opportunities
- Modern tools and equipment to help you do your best work
- Fully stocked kitchen with unlimited drinks and snacks
- Team lunches and activities
- In-office chiropractic services
- Company retreats and many other unique perks
To Apply
Sounds too good to be true? Apply and find out for yourself.
Learn more about Smarty at www.smarty.com.
Smarty is a leader in location data intelligence, providing enterprise-grade SaaS solutions for address validation, address standardization, geocoding, and data enrichment through easy-to-use website tools, SDKs, and fully documented APIs. Our customers process billions of addresses every day across more than 240 countries and territories.
And yes-we're still having fun.
Smarty is an Equal Opportunity Employer. Employment offers are contingent upon successful completion of a background check.