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Freelancer Writing information
What are the key skills and qualifications needed to thrive as a Freelancer Writer, and why are they important?
How much do freelance writers make?
What is a freelance writer?
How can I start as a freelance writer?
What are some common challenges freelance writers face when managing multiple clients and projects?
Can I make $1000 a month freelance writing?
What is the difference between Freelancer Writing vs Content Writer?
| Aspect | Freelancer Writing | Content Writer |
|---|---|---|
| Credentials | None mandatory, portfolio often sufficient | Often requires a degree in English, Journalism, or related fields |
| Work Environment | Independent, remote, project-based | Usually employed by companies or agencies, but can be freelance |
| Employer & Industry Usage | Clients across various industries, self-employed | Businesses, marketing agencies, media outlets |
| Search & Comparison Intent | Flexible, diverse projects, self-managed | Focus on creating engaging, SEO-optimized content |
Freelancer Writing involves independent, project-based work with minimal formal credentials, suitable for various industries. Content Writers often have specific educational backgrounds and work within organizations or agencies to produce targeted content. Both roles require strong writing skills, but Freelancer Writing offers more flexibility, while Content Writing emphasizes specialized content creation for marketing and branding.
How do I get freelance writing work?

Contractor
Posted 16 days ago
Job description
Freelance Copywriter - Concept (EN/FR)
The Role
We're looking for a concept-driven freelance copywriter who can turn strategy into ideas and ideas into work people remember.
This isn't a content-writing role. We're looking for someone who starts with the big idea and can carry it through campaigns, taglines, scripts, social activations, brand platforms, and messaging systems. Someone who can move comfortably between concept development and execution, and who understands that great copy doesn't just sound good-it solves a communication problem.
Our projects span brand identity, advertising, experiential, social, digital, and motion. Some briefs arrive fully formed; others arrive as a challenge that needs to be unpacked before the creative work can begin. We need someone who can navigate both.
This is a freelance partnership for recurring project work. Some assignments will be planned well in advance; others will require quick turnarounds and rapid ideation. We value responsiveness, flexibility, and people who can jump into a creative sprint without needing a long runway.
What You'll Own
- Creative Concepts: You develop campaign ideas, creative territories, and narrative frameworks that can scale across multiple channels and touchpoints.
- Messaging Systems: You create the strategic language behind the work, from brand platforms and positioning statements to campaign messaging and audience-specific adaptations.
- Copy Development: You write headlines, taglines, scripts, manifestos, social content, presentations, and long-form copy when required.
- Creative Collaboration: You partner closely with creative directors, designers, strategists, producers, and account teams to shape work from brief to final delivery.
- Bilingual Execution: You write and think creatively in both English and French, understanding that strong bilingual work requires adaptation, not translation.
- Rapid Ideation: You generate multiple creative routes, explore different angles, and help teams evaluate which ideas are strongest before moving into production.
- Creative Problem Solving: You ask the right questions when a brief is unclear, challenge assumptions when needed, and help sharpen the thinking before the work begins.
Must-Haves
- Demonstrated experience writing concept-driven creative work for brands, agencies, studios, or production companies
- Exceptional writing skills in both English and French
- A portfolio that shows strong campaign thinking, not just execution
- Experience writing across multiple formats, including advertising, social, digital, video, experiential, and brand communications
- Ability to move quickly without sacrificing strategic thinking or creative quality
- Comfortable receiving feedback, presenting rationale, and iterating on work collaboratively
- Strong understanding of brand voice, audience behavior, and creative storytelling
- Availability for recurring freelance mandates, including occasional short-notice creative sprints
Nice-to-Haves
- Experience writing for integrated 360 campaigns
- Agency experience within fast-paced creative environments
What Success Looks Like
- Creative teams want you involved early because your thinking improves the brief before the writing even begins.
- Your concepts are strong enough to open conversations, not just fill layouts.
- Clients and internal teams have options to react to, not a single route that's difficult to evolve.
- Ideas survive the journey from presentation to production because they're built on strategic foundations.
- You can move between English and French without losing the strength, nuance, or intent of the original idea.
- Feedback makes the work better, not slower.
- When a last-minute brief arrives, the team knows you can jump in, find the signal in the noise, and help create a path forward.
Engagement Details
- Freelance / contract-based
- Project-based work with the potential for ongoing collaboration
- Remote-friendly, with preference for candidates located in Montreal or Eastern Time Zone
- Workload will fluctuate based on project needs, with some weeks requiring significant involvement and others requiring little or no time commitment
__________________________________________
Copywriter - pigiste (FR/EN)
Le role
Nous sommes a la recherche d'une redacteurtrice publicitaire pigiste orientee concept, capable de transformer une strategie en idee, puis une idee en travail qui marque les esprits.
Ce n'est pas un role de redaction de contenu. Nous cherchons quelqu'un qui commence par la grande idee et qui sait la faire vivre a travers des campagnes, des slogans, des scripts, des activations sociales, des plateformes de marque et des architectures de messages. Une personne capable de naviguer naturellement entre le developpement de concepts et leur execution, et qui comprend qu'un bon texte ne se limite pas a bien sonner : il doit resoudre un probleme de communication.
Nos projets couvrent l'identite de marque, la publicite, l'evenementiel experientiel, les medias sociaux, le numerique et le motion design. Certains mandats arrivent avec un brief parfaitement defini; d'autres se presentent davantage comme un defi a decortiquer avant meme que le travail creatif puisse commencer. Nous recherchons quelqu'un qui est a l'aise dans les deux contextes.
Il s'agit d'une collaboration pigiste appelee a se renouveler selon les projets. Certains mandats seront planifies longtemps a l'avance; d'autres necessiteront des delais serres et des periodes d'ideation rapides. Nous valorisons la reactivite, la flexibilite et la capacite a embarquer rapidement dans un sprint creatif sans avoir besoin d'une longue periode d'integration.
Ce dont vous serez responsable
- Concepts creatifs : Vous developpez des idees de campagne, des territoires creatifs et des plateformes narratives capables de se deployer a travers plusieurs canaux et points de contact.
- Architectures de messages : Vous creez le langage strategique derriere le travail, qu'il s'agisse de plateformes de marque, de positionnements, de messages de campagne ou d'adaptations destinees a differents publics.
- Redaction : Vous redigez des slogans, accroches, scripts, manifestes, contenus sociaux, presentations et textes longs lorsque requis.
- Collaboration creative : Vous travaillez en etroite collaboration avec les directions creatives, designers, strateges, producteurs et equipes-conseils afin de faire evoluer les projets du brief jusqu'a la livraison finale.
- Execution bilingue : Vous etes capable de concevoir et de rediger en francais comme en anglais, en comprenant qu'un travail bilingue de qualite repose sur l'adaptation creative, et non sur la traduction.
- Ideation rapide : Vous generez plusieurs pistes creatives, explorez differents angles et contribuez a identifier les idees les plus fortes avant le passage en production.
- Resolution creative de problemes : Vous posez les bonnes questions lorsque le brief manque de clarte, remettez certaines hypotheses en question lorsque necessaire et contribuez a renforcer la reflexion strategique avant le debut de l'execution.
Profil recherche
- Experience demontree en redaction publicitaire conceptuelle au sein d'agences, de studios, de marques ou de maisons de production
- Excellentes capacites redactionnelles en francais et en anglais
- Portfolio demontrant une forte capacite de reflexion creative et de developpement de campagnes
- Experience dans plusieurs formats, notamment la publicite, le numerique, les medias sociaux, la video, l'evenementiel et les communications de marque
- Capacite a travailler rapidement sans compromettre la qualite strategique ou creative
- Aisance a recevoir de la retroaction, a presenter son raisonnement creatif et a faire evoluer son travail de facon collaborative
- Bonne comprehension des enjeux de marque, des comportements d'audience et du storytelling
- Disponibilite pour des mandats recurrents, incluant occasionnellement des sprints creatifs a court preavis
Atouts
- Experience sur des campagnes integrees 360
- Experience en agence dans un environnement creatif a rythme soutenu
Ce que le succes represente
- Les equipes creatives souhaitent vous impliquer des le depart parce que votre reflexion ameliore le brief avant meme le debut de la redaction.
- Vos concepts sont suffisamment solides pour alimenter les discussions, pas seulement remplir une maquette.
- Les clients et les equipes internes disposent de plusieurs pistes pertinentes sur lesquelles reagir et construire.
- Les idees conservent leur force du pitch jusqu'a la production parce qu'elles reposent sur des fondations strategiques solides.
- Vous passez naturellement du francais a l'anglais sans perdre la nuance, l'intention ou la puissance de l'idee originale.
- La retroaction ameliore le travail plutot que de ralentir le processus.
- Lorsqu'un mandat urgent arrive, l'equipe sait qu'elle peut compter sur vous pour identifier rapidement l'essentiel, clarifier le probleme et contribuer a faire avancer le projet.
Modalites de collaboration
- Contrat pigiste / travail a la pige
- Mandats ponctuels avec possibilite de collaboration recurrente
- Teletravail possible, avec une preference pour les candidates basees a Montreal ou dans le fuseau horaire de l'Est
- La charge de travail variera selon les besoins des projets; certaines semaines pourront etre tres occupees alors que d'autres pourront comporter peu ou pas d'heures de travail