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Freelance Digital Marketer Jobs in Boca Raton, FL

Freelance Digital Marketer information

See Boca Raton, FL salary details

$33.7K

$73.4K

$130K

How much do freelance digital marketer jobs pay per year?

As of Aug 10, 2026, the average yearly pay for freelance digital marketer in Boca Raton, FL is $73,432.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,200.00 and $77,300.00 per year, depending on experience, location, and employer.

What is a freelance digital marketer?

A Freelance Digital Marketer is an independent professional who helps businesses promote their products or services online using various digital channels such as social media, email, search engines, and content marketing. Unlike in-house marketers, freelancers work on a contract basis for multiple clients, offering flexibility and specialized expertise. Their responsibilities often include developing marketing strategies, creating content, managing advertising campaigns, and analyzing performance data to optimize results.

What are common challenges freelance digital marketers face when managing multiple clients?

Freelance digital marketers often juggle several clients at once, which can make time management and task prioritization challenging. Balancing different client expectations, deadlines, and communication styles requires strong organizational skills and clear processes. It’s important to set boundaries, use project management tools, and maintain transparent communication to ensure all projects stay on track. Additionally, staying updated with the latest digital marketing trends and platform changes is essential to deliver high-quality results across various industries.

What is the difference between Freelance Digital Marketer vs Content Marketer?

AspectFreelance Digital MarketerContent Marketer
CredentialsDigital marketing certifications, SEO, SEM, analyticsContent creation, SEO, storytelling, writing skills
Work EnvironmentFreelance, remote, project-basedIn-house or freelance, often remote or hybrid
Employer & Industry UsageBusinesses, agencies, startups across industriesBrands, media companies, agencies focusing on content
Search & Comparison IntentYes, often compared for marketing rolesCommonly compared with digital marketing roles

Freelance Digital Marketers focus on a broad range of digital strategies including SEO, SEM, social media, and analytics, often working independently. Content Marketers specialize in creating and managing content to engage audiences and improve brand visibility. While both roles require digital skills, Freelance Digital Marketers have a wider scope, whereas Content Marketers concentrate on content development and storytelling.

What skills and qualifications are needed to thrive as a freelance digital marketer?

To thrive as a Freelance Digital Marketer, you need expertise in online marketing strategies, content creation, SEO, and analytics, often supported by a degree in marketing or related certifications. Familiarity with tools like Google Analytics, Meta Business Suite, email marketing platforms, and advertising systems such as Google Ads is vital. Strong communication, self-motivation, and adaptability help you manage clients and stay ahead in a rapidly changing digital landscape. These skills ensure effective campaign execution, client satisfaction, and ongoing business growth in a competitive freelance market.
What are popular job titles related to Freelance Digital Marketer jobs in Boca Raton, FL? For Freelance Digital Marketer jobs in Boca Raton, FL, the most frequently searched job titles are:
What job categories do people searching Freelance Digital Marketer jobs in Boca Raton, FL look for? The top searched job categories for Freelance Digital Marketer jobs in Boca Raton, FL are:
What cities near Boca Raton, FL are hiring for Freelance Digital Marketer jobs? Cities near Boca Raton, FL with the most Freelance Digital Marketer job openings:
Infographic showing various Freelance Digital Marketer job openings in Boca Raton, FL as of June 2026, with employment types broken down into 1% Locum Tenens, 15% Full Time, 65% Part Time, 3% Temporary, 15% Contract, and 1% Nights. Highlights an 78% Physical, 2% Hybrid, and 20% Remote job distribution, with an average salary of $73,432 per year, or $35.3 per hour.

Digital Marketing Manager & Content Production Lead

Related

West Palm Beach, FL • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted yesterday


Related Companies rating

7.0

Company rating: 7.0 out of 10

Based on 19 frontline employees who took The Breakroom Quiz

126th of 202 rated real estate companies


Job description

Responsibilities
Position Summary
Related Ross is seeking a strategic and creative Digital Marketing Manager & Content Production Lead to own our corporate digital presence and website experience. This individual will lead content strategy, oversee digital content production, drive SEO initiatives, and optimize this masterbrand website as a powerful brand and lead generation platform.
Working cross-functionally with internal teams, designers, developers, and external creative partners, this role will establish editorial vision, guide content development, and use analytics to continually improve engagement, search performance, and conversion. This is a role ideal for someone who enjoys combining storytelling and marketing best practices with data-driven decision making.
Key Responsibilities
Content Strategy & Production
  • Lead the content strategy and editorial direction for the corporate website and digital channels.
  • Develop content calendars, messaging frameworks, and storytelling opportunities aligned with business priorities.
  • Partner with internal teams to source content while overseeing production with designers, writers, photographers, videographers, freelancers, and agencies.
  • Review and edit digital content to ensure consistency in voice, quality, and brand standards.

Website, SEO & Lead Generation
  • Own the corporate website as Related Ross's primary digital marketing and lead generation platform.
  • Optimize website content, navigation, and user experience to increase engagement and conversions.
  • Lead SEO strategy, including content optimization, keyword planning, and collaboration on technical SEO improvements.
  • Partner with developers and digital agencies to continuously enhance website functionality and performance.

Analytics & Optimization
  • Monitor website performance and user behavior through analytics and reporting tools.
  • Track KPIs such as website traffic, time on site, pages per session, engagement, organic search performance, conversions, and lead generation.
  • Analyze content and website performance to identify trends and recommend improvements that drive measurable business results.

Cross-Functional Collaboration
  • Develop creative briefs and manage digital content production from concept through launch.
  • Coordinate with internal stakeholders and external partners to ensure projects are delivered on time and aligned with brand standards.
  • Create opportunities for digital cross-selling between the company's many verticals including luxury residential, office, retail, sponsorship and the foundation.

Qualifications
  • Bachelor's degree in Marketing, Communications, Journalism, Business, or a related field.
  • 6-8+ years of experience in digital marketing, content strategy, website management, or content production.
  • Experience managing a large-scale, dynamic, B-to-B website with a focus on SEO, user experience, brand storytelling and lead generation.
  • Proficiency with Google Analytics, Google Search Console, CMS platforms, and website reporting tools.
  • Strong understanding of SEO, content optimization, and digital performance metrics.
  • Excellent writing, editing, project management, and cross-functional collaboration skills.
  • Industry experience with real estate, financial services, technology, hospitality and/or luxury goods, a plus.

What Success Looks Like
  • A high-performing corporate website that drives engagement and qualified leads.
  • Improved SEO performance and organic traffic growth.
  • Compelling, consistent digital content reflecting the Related Ross brand.
  • Data-driven recommendations that continuously improve website performance and user experience.

Benefits:
  • Personalized Health Care: Multiple medical, dental, and vision plan options; Employee Assistance Program
  • Financial Benefits: Competitive salary and incentive packages; matching 401(k); FSAs and HSA; employer-paid life and AD&D insurance; paid leave & disability programs
  • Social Wellness: 19+ days of PTO; mental health counseling & resources; fertility, surrogacy, and adoption assistance; volunteer days and donation matching
  • Career Development: Learning & training programs; tuition & certification reimbursement; internal advancement opportunities

Overview
Related Ross is transforming urban life in West Palm Beach and Palm Beach County, creating opportunity for all who live and work here. For over two decades, the company has worked to develop dynamic neighborhoods that are innovative, vibrant and inclusive. With completed, in development and planned properties in West Palm Beach and new development activity emerging in Palm Beach County, Related Ross is making long-term investments to transform and support local communities and build growth in the region.
Related Ross is a West Palm Beach-based organization that recently emerged as an independent entity from within Related Companies. Formed in 1972, Related Companies is the most prominent privately-owned real estate firm in the United States with major developments within a premier portfolio valued over $70 billion across Boston, Chicago, San Francisco, LA, Washington DC and London.
Related Ross believes in investing in its talent and cultivates a positive, team-oriented environment where every voice is valued. Employees are encouraged to boldly take on new challenges, transcend the status quo, and demonstrate a strong entrepreneurial spirit. In its relentless commitment to excellence, Related Ross works to foster an innovative approach in its team members so that they can positively impact the communities in which they conduct business.
Learn more about Related Ross at https://www.relatedross.com/.
For information about how we use your personal information, including information submitted for career opportunities, please review our Privacy Policy at https://www.related.com/privacy-policy.
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