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Facebook Funnel Jobs in Minnesota (NOW HIRING)

Help maintain lead nurture programs that guide prospects through the marketing funnel AI-Assisted ... Help manage Digi's corporate social media presence, including LinkedIn, Facebook, and X * Draft and ...

Facebook Funnel information

What is the difference between Facebook Funnel vs Facebook Ads Specialist?

AspectFacebook FunnelFacebook Ads Specialist
Role FocusDesigning and optimizing entire sales funnels on FacebookCreating and managing individual Facebook ad campaigns
Skills RequiredFunnel strategy, customer journey mapping, conversion optimizationAd creation, targeting, bidding, analytics
Work EnvironmentMarketing teams, agencies, digital marketing projectsAdvertising agencies, in-house marketing teams
CertificationsFacebook Blueprint, digital marketing certificationsFacebook Blueprint, ad platform certifications

The Facebook Funnel role involves developing comprehensive sales funnels on Facebook, focusing on guiding prospects through the customer journey. In contrast, a Facebook Ads Specialist primarily manages individual ad campaigns. While both roles require Facebook advertising knowledge and certifications, the Funnel role emphasizes strategy and conversion optimization, whereas the Ads Specialist focuses on campaign execution and targeting.

What is a Facebook funnel?

A Facebook funnel is a marketing strategy used by digital advertisers, including those in roles like Facebook Funnel specialist, to guide potential customers through stages such as awareness, consideration, and conversion using targeted Facebook ads. It involves creating a series of ad campaigns that nurture leads and optimize conversions based on user behavior and engagement metrics.

What are popular job titles related to Facebook Funnel jobs in Minnesota?

For Facebook Funnel jobs in Minnesota, the most frequently searched job titles are:

Infographic showing various Facebook Funnel job openings in Minnesota as of June 2026, with employment types broken down into 1% As Needed, 94% Full Time, 3% Part Time, 1% Temporary, and 1% Contract. Highlights an 78% Physical, 3% Hybrid, and 19% Remote job distribution.

Digital Marketing Specialist (Remote - US)

Digi

Hopkins, MN • On-site, Remote

$51K - $80K/yr

Full-time

Medical, PTO

Posted 19 days ago


Job description

Since 1985, Digi International has been a pioneer in wireless communication, forging the future for connected devices and responding to the needs of the people and enterprises that use them. Before the Internet of Things was a thing, we built M2M and IoT devices, adapted to evolving network standards, and optimized data communications around the most advanced protocols and emerging technologies.
From radio frequency modems to gateways, cellular routers, networking devices, embedded system-on-modules (SOM) and single-board computers (SBCs), Digi's solutions have continually grown to serve an extensive breadth of applications across the IoT landscape. Today, our IoT offerings include sensor-based solutions, a sophisticated platform for remotely monitoring device deployments of any size, anywhere, as well as professional design, implementation and certification teams to help you carry out your vision, no matter how large or small.
Position
Digi International is seeking a Digital Marketing Specialist to support digital marketing programs that generate leads and drive pipeline growth. You will work with marketing and sales operations teams to support campaign execution, lead generation, and marketing analytics while helping build repeatable AI-assisted marketing workflows.
What You Will Do
Marketing Automation & Campaign Execution
  • Support the execution of marketing campaigns using platforms such as HubSpot or similar marketing automation tools
  • Assist with email campaigns, landing pages, and campaign workflows that capture and nurture leads
  • Support digital marketing initiatives, including webinars, email programs, and promotional campaigns

Demand Generation & Lead Management
  • Help support programs that generate Marketing Qualified Leads (MQLs)
  • Assist with lead segmentation, campaign tracking, and CRM integration
  • Help maintain lead nurture programs that guide prospects through the marketing funnel

AI-Assisted Marketing Workflows
  • Use AI tools to support campaign development, marketing content creation, and analysis
  • Help develop repeatable workflows that improve marketing efficiency
  • Evaluate new AI tools that support marketing productivity and performance

Digital Marketing & Social Media
  • Help manage Digi's corporate social media presence, including LinkedIn, Facebook, and X
  • Draft and schedule posts promoting products, events, and company updates
  • Monitor engagement and track performance metrics

Marketing Analytics & Reporting
  • Maintain campaign data, including audience segments and campaign tracking
  • Support marketing dashboards and performance reporting
  • Help identify opportunities to improve campaign performance and engagement

Who You Are and What You Bring
  • Bachelor's degree in Marketing, Communications, Business, or related field
  • Basic understanding of digital marketing, email campaigns, and social media
  • Strong written communication and organizational skills
  • Interest in marketing technology platforms and AI tools
  • Interested in AI-driven marketing, marketing automation, and digital campaigns
  • Enjoys combining creative marketing with data and analytics
  • Curious about new marketing technologies and interested in learning how AI can improve marketing effectiveness.

Desired But Not Required
  • Exposure to marketing automation platforms such as HubSpot, Marketo, or Mailchimp
  • Familiarity with AI-assisted marketing tools or generative AI platforms
  • Experience using Google Analytics or marketing dashboards
  • Experience supporting social media or digital marketing initiatives

What We Offer
  • Hands-on experience executing AI-assisted marketing campaigns
  • Experience working with marketing automation platforms and CRM integrations
  • Exposure to modern AI-driven marketing workflows
  • Mentorship from experienced marketing and demand generation leaders

Digi International offers a distinctive Total Rewards package including a short-term incentive program, new hire stock award, paid parental leave, open (uncapped) PTO, and hybrid work environment in addition to our competitive medical, health & wellbeing and compensation offerings.
The anticipated base pay range for this position is $51,000 - $80,000. Pay ranges are determined by role, job level and primary job location. The range displayed reflects the reasonable range we anticipate paying for this position and reflects the cost of labor within several U.S. geographic markets. The specific salary offered within the range will depend on various factors including, but not limited to the candidate's relevant and prior experience, education, skills, and primary work location. It is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each position. Pay ranges are typically reviewed and updated annually.
At Digi, we embrace diversity and inclusion among our teammates. It is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. We are committed to providing an environment of respect where equal employment opportunities are available to all applicants and teammates.
*Please note that we are unable to provide visa sponsorship for this position. This includes, but is not limited to, work visas, employment-based visas, or residency sponsorship. Candidates must have valid work authorization in the United States at the time of application. Visa applications of any kind will not be considered.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.

Digi logo

About Digi

Sourced by ZipRecruiter

Industry

Software development

Company size

11 - 50 Employees

Headquarters location

San Francisco, CA, US