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Job Summary:
United Talent Agency is a leading company in global entertainment, representing iconic artists and creators. They are looking for a Vice President to lead Data & Technology Solutions, serving as a strategic advisor and expert in marketing technology, data, and measurement for major brands and agencies.
Responsibilities:
• Serve as a trusted strategic advisor to clients, helping them navigate the intersection of data, technology, and marketing strategy
• Develop and manage senior client relationships, serving as a key point of contact for C-suite executives and senior decision-makers
• Lead data and technology assessments, evaluating clients’ existing capabilities and identifying opportunities for future-proofing their measurement, identity, and technology strategy
• Partner with Transformation and Growth Strategy teams to embed data-driven decision-making into marketing org design, process development, and go-to-market strategies
• Manage day-to-day execution of engagements, ensuring flawless delivery of strategic insights and recommendations
• Define success metrics and ensure tangible business impact from MediaLink’s DTS engagements
• Lead design and implementation of frameworks that drive marketing transformation through data, measurement, and technology innovation
• Deliver future-forward solutions for data strategy, audience identity, media measurement, AI-driven marketing, and privacy-compliant activation
• Guide clients in optimizing their marketing technology stack, including the evaluation and selection of CDPs, DMPs, clean rooms, agency platforms, and AI-powered tools
• Provide expert perspectives on the future of identity resolution, measurement evolution, and regulatory shifts in data-driven marketing
• Partner with Transformation team to craft modern marketing org designs that align data, technology, and customer experience strategy
• Stay ahead of emerging trends in AI, clean rooms, privacy regulation, and the evolving identity landscape
• Challenge conventional thinking and drive innovation in how clients leverage data and technology to achieve business outcomes
• Develop future-state roadmaps for clients looking to modernize their approach to data-driven marketing and media measurement
• Contribute to MediaLink’s industry-leading thought leadership platform, publishing insights on the future of madtech, identity, and AI-driven transformation
• Support business development efforts by identifying and pursuing growth opportunities within existing client relationships
• Collaborate with senior leadership to develop and refine MediaLink’s DTS offerings, ensuring they align with market needs and emerging trends
• Maintain and expand an active network of industry leaders across advertising technology, data, measurement, and martech
• Help respond to RFPs and inbound inquiries, structuring engagements that best serve client needs
• Work cross-functionally across MediaLink’s Transformation and Growth teams to embed DTS expertise into broader client engagements
• Present and defend strategic recommendations to executive stakeholders, synthesizing complex data and technology concepts into actionable insights
• Supervise junior team members, providing mentorship and guidance on technical and strategic problem-solving
• Develop case studies and internal best practices to scale MediaLink’s DTS consulting approach
Qualifications:
Required:
• 10+ years of experience in martech, adtech, data, or media measurement within consulting, agency, tech, or brand-side environments
• Proven C-level client engagement experience, with the ability to influence and drive executive-level conversations on data, identity, and technology strategy
• Deep expertise in marketing technology, audience identity, programmatic tactics, measurement evolution, and data privacy
• Strong understanding of AI’s role in modern marketing, including its applications in measurement, personalization, and automation
• Fluency in marketing/media/advertising/technology industry trends, players, and frameworks
• Strong analytical skills with a hypothesis-driven problem-solving approach
• Track record of successfully designing and implementing data-driven strategies within complex organizations
• Experience in business development and revenue growth, with the ability to sell through recommendations to internal and external stakeholders
• A collaborator and mentor who enjoys sharing knowledge and developing junior team members
• Energized by ambiguity and innovation, with an ability to create new ways of working in emerging technology areas
Company:
United Talent Agency is a talent and literary agency representing actors, writers, directors, producers, recording artists and more. Founded in 1991, the company is headquartered in Beverly Hills, USA, with a team of 1001-5000 employees. The company is currently Late Stage.