A junior or entry-level copywriter provides content for advertising or marketing purposes, often on a freelance or contract basis. The duties of an entry-level copywriter may be to write about particular subject or product, determine the best headline, draft promotional emails, write calls to action, and ensure that writing fits with any visual elements as well as the brand identity. An entry-level copywriter usually submits each piece to a supervisor or senior employee to edit and publish. The qualifications for a junior role often include a bachelor’s degree in journalism or a relevant field, although in some cases experience and proven copywriting skills may be sufficient.