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E Commerce Strategy Manager Jobs in Michigan (NOW HIRING)

Mktruckcenters

ECommerce Manager

Byron Township, MI · On-site

$100K - $120K/yr

ECommerce Manager Regular Full-Time, DEPT - MGR, Byron Center, MI, US Salary Range: $100,000.00 To ... This role blends technical Magento development with revenue‑driving strategy, focusing on website ...

M&K Truck Centers

ECommerce Manager

Byron Center, MI · On-site

$100K - $120K/yr

This role blends technical Magento development with revenue-driving strategy, focusing on website ... Ecommerce Site Management (Magento) * Manage and maintain the Magento platform end-to-end

Eccalon LLC

E-Commerce Manager

Detroit, MI

Epoch Sports is seeking a E-Commerce & Customer Experience Manager to lead the charge across our ... Ensure on-site branding, product imagery, and copy reflect current marketing strategy and tone

ThyssenKrupp

eCommerce

Southfield, MI · On-site

$82K/yr

Your responsibilities Job Summary The eCommerce UX Designer will work directly alongside the eCommerce Product Owner playing a pivotal role in crafting exceptional user experiences Design the Future ...

Wwwinc

eCommerce Director, Wolverine

Rockford, MI · On-site

Set and gain alignment with brand team and eCommerce leadership on long-term strategy to hit growth targets. * Own all eCommerce KPIs relating to traffic generation, channel management, onsite ...

Shinola

Director of Ecommerce

Detroit, MI · On-site

... strategies. * Excellent cross-functional leadership, communication, and stakeholder management ... Experience leading ecommerce for a premium, luxury, lifestyle, fashion, or consumer products brand ...

Shinola

Director of Ecommerce

Detroit, MI · On-site

... strategies. * Excellent cross-functional leadership, communication, and stakeholder management ... Experience leading ecommerce for a premium, luxury, lifestyle, fashion, or consumer products brand ...

Dana Incorporated

E-Commerce Sales Specialist

Novi, MI · On-site

Working closely with the Manager of Digital Experience & eCommerce, this role is responsible for ... strategic customer eCommerce initiatives. • Identify and execute opportunities to increase ...

Dana Incorporated

E-Commerce Sales Specialist

Novi, MI · On-site

Working closely with the Manager of Digital Experience & eCommerce, this role is responsible for ... strategic customer eCommerce initiatives. • Identify and execute opportunities to increase ...

Dana

E-Commerce Sales Specialist

Novi, MI

Working closely with the Manager of Digital Experience & eCommerce, this role is responsible for ... and strategic customer eCommerce initiatives. Identify and execute opportunities to increase ...

Goodwill SWMI

E-Commerce Specialist

Kalamazoo, MI · On-site

$14/hr

E-Commerce Specialist Goodwill Industries of Southwestern Michigan 420 E Alcott St. Kalamazoo MI ... Goodwill SWMI manages ten retail stores (with attached, attended donation centers and one stand ...

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All JobsE Commerce Strategy JobsE Commerce Strategy Manager JobsE Commerce Strategy Manager Jobs in Michigan

E Commerce Strategy Manager information

See Michigan salary details

$48.4K

$108.7K

$189.6K

How much do e commerce strategy manager jobs pay per year?

As of Sep 10, 2026, the average yearly pay for e commerce strategy manager in Michigan is $108,652.00, according to ZipRecruiter salary data. Most workers in this role earn between $78,400.00 and $137,300.00 per year, depending on experience, location, and employer.

What does an e commerce strategy manager do?

An E-Commerce Strategy Manager is responsible for developing and overseeing the strategies that drive online sales and digital growth for a business. They analyze market trends, customer behavior, and performance data to create effective marketing and sales plans for e-commerce platforms. Their work often includes optimizing the online customer experience, managing digital marketing campaigns, coordinating with cross-functional teams, and ensuring the company meets its revenue and growth targets online.

What are the key skills and qualifications needed to thrive as an e commerce strategy manager?

To thrive as an E Commerce Strategy Manager, you need expertise in digital marketing, data analysis, and e-commerce platforms, often supported by a degree in business, marketing, or a related field. Familiarity with tools like Google Analytics, Shopify, CRM systems, and e-commerce SEO is typically required. Strong leadership, strategic thinking, and excellent communication skills help drive cross-functional collaboration and innovation. These competencies are vital for optimizing online sales performance, enhancing the customer journey, and achieving business growth in a competitive digital environment.

What are some common challenges faced by e commerce strategy managers when aligning cross-functional teams?

E-Commerce Strategy Managers often encounter challenges in ensuring alignment between various departments such as marketing, IT, logistics, and customer service. Each team may have different priorities and timelines, making it essential for the manager to facilitate clear communication and set shared goals. Successfully navigating these challenges requires strong project management skills and the ability to translate strategic objectives into actionable tasks for each department. Fostering collaboration and regular check-ins can help maintain alignment and drive the overall e-commerce strategy forward.

What is the difference between E Commerce Strategy Manager vs E Commerce Marketing Manager?

AspectE Commerce Strategy ManagerE Commerce Marketing Manager
Primary FocusDeveloping overall e-commerce strategies, business growth plans, and sales optimizationExecuting marketing campaigns, brand promotion, and customer engagement strategies
Required SkillsStrategic planning, data analysis, cross-functional collaborationDigital marketing, content creation, SEO, SEM, social media
Work EnvironmentCollaborates with sales, product, and operations teamsWorks closely with creative, content, and advertising teams
Common UsageUsed by companies focusing on business growth and sales strategiesUsed by companies emphasizing marketing and customer acquisition

The E Commerce Strategy Manager focuses on creating and implementing strategies to grow online sales and optimize the e-commerce platform. In contrast, the E Commerce Marketing Manager concentrates on marketing campaigns and customer engagement to drive traffic and sales. Both roles are essential but serve different aspects of e-commerce success.

Infographic showing various E Commerce Strategy Manager job openings in Michigan as of August 2026, with employment types broken down into 80% Full Time, 19% Part Time, and 1% Contract. Highlights an 79% Physical, 3% Hybrid, and 18% Remote job distribution, with an average salary of $108,652 per year, or $52.2 per hour.

Director, eCommerce

Farmington, MI • On-site

Appearance Technology Group
See more jobs at Appearance Technology Groupexternal

Full-time

Re-posted 10 days ago

Job description

POSITION SUMMARY:
We are seeking a strategic and results-driven Ecommerce Director to lead and grow our established online sales channels, with a primary focus on Amazon and Shopify. This role will be responsible for further developing and executing existing ecommerce strategies that drive revenue growth, improve customer experience, optimize marketplace performance, and expand our presence across emerging digital sales platforms including Walmart.com, TikTok Shop, and other relevant marketplaces.
The Ecommerce Director will work cross-functionally with marketing, operations, customer service, and external agency partners to maximize online performance and brand visibility.
This role can be located in either Farmington, MI or Santa Clarita, CA.
KEY RESPONSIBILITIES:
  • Ecommerce Strategy & Growth
  • Further develop and execute the company's overall ecommerce strategy to drive online sales growth and profitability.
  • Identify and evaluate new ecommerce opportunities and emerging marketplaces including Walmart.com, TikTok Shop, and other relevant channels.
  • Create growth plans for expanding digital sales across multiple platforms while maintaining brand consistency.
  • Amazon Marketplace Management
  • Oversee Amazon sales performance, product listings, SEO, pricing, promotions, inventory health, and customer experience.
  • Collaborate with third-party Amazon advertising and media partners to manage ad spend, optimize campaigns, improve ROAS, TACOS, and other key metrics to increase marketplace visibility.
  • Monitor Amazon analytics, trends, and competitive activity to identify opportunities and risks.
  • Ensure compliance with Amazon policies and best practices.
  • Shopify & Direct-to-Consumer Operations
  • Manage and optimize the Shopify website experience including merchandising, product launches, promotions, content updates, and conversion optimization.
  • Partner with marketing teams to improve traffic, customer acquisition, retention, and email/SMS marketing initiatives.
  • Analyze customer behavior and website performance metrics to improve user experience and conversion rates.
  • Analytics & Reporting
  • Track and report key ecommerce KPIs including revenue, conversion rates, traffic, ROAS, TACOS, customer acquisition cost, and marketplace performance.
  • Use data-driven insights to make strategic recommendations and improve channel performance.
  • Develop forecasting and budgeting plans for ecommerce initiatives and advertising investments.
  • Management & Leadership
  • Lead a team who focuses on day-to-day management and optimization of Amazon Seller/Vendor Central and Shopify storefront operations.
  • Serve as a key member of the ATG leadership team.
  • Mentor and develop team to continue to focus on customers, grow channel, and make analytical decisions.
  • Cross-Functional Leadership
  • Work closely with operations and supply chain teams to support inventory planning and fulfillment performance.
  • Coordinate with creative and marketing teams to ensure cohesive branding and promotional execution across all ecommerce platforms.
  • Manage relationships with external vendors, agencies, and platform representatives.

Requirements
QUALIFICATIONS
  • Bachelor's degree in Marketing, Business, Ecommerce, or related field preferred.
  • 5+ years of ecommerce leadership experience with significant focus on Amazon and web sales.
  • Strong understanding of Amazon advertising, marketplace management, and ecommerce analytics.
  • Experience working with third-party agencies or partners managing Amazon ad spend and digital marketplace advertising.
  • Familiarity with Walmart Marketplace, TikTok Shop, and other emerging ecommerce platforms.
  • Proficiency with ecommerce analytics tools, reporting platforms, and Shopify ecosystem apps.
  • Strong leadership, communication, project management, and organizational skills.
  • Highly strategic and analytical with a results-oriented mindset.

PREFERRED SKILLS
  • Experience scaling multi-channel ecommerce businesses.
  • Knowledge of SEO, paid media, conversion rate optimization, and digital merchandising.
  • Ability to thrive in a fast-paced, growth-oriented environment.

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