Director Qualitative Ux Researcher Jobs (NOW HIRING)

Location: Bloomington, Minnesota (Hybrid) | Full-Time

Pay: $ 90,141.00 to $126,198.00

Ranked #8 Top Workplace – Midsize Employer, MN

About the Role:

At SFM, our mission is to make a difference in people’s lives after someone has sustained a work-related injury.  We do this by delivering outstanding customer service to all parties involved in the claims process and carrying out the Organization’s mission to “do the right thing”. As a UX Researcher, you will focus on improving the user experience of the organization’s websites, applications, and services and will design and conduct all forms of user research to provide insights into customer desires, uncover behaviors, needs and pain points.  The UX Researcher will communicate research findings to designers, developers, and other areas of the business in a way that builds empathy and catalyzes action. A big part of the role will be using your expertise in both quantitative and qualitative user research methods.  Being a team player and having a desire to deliver the best product to customers will be a key function. This is a hybrid role, and some time is required working onsite in our Corporate Headquarter, therefore persons living in MN are preferred.  Apply today and discover why our employees choose to stay, grow their careers, and thrive in an environment that is focused on assisting them to be their very best.

What You’ll Do:

• Design, plan, and conduct user research using quantitative and qualitative methods such as interviews, competitive analysis, usability testing, surveys, concept testing, and stakeholder workshops.
• Analyze research and survey data to identify user behaviors, needs, pain points, and recommended product or experience improvements.
• Communicate insights and recommendations in clear, compelling formats such as personas, journey maps, written reports, and presentations.
• Manage the full research process, including study design, participant recruiting and scheduling, moderation, data analysis, reporting, and maintaining a research repository.
• Collaborate with UX team members, stakeholders, and developers while advocating for user-centered design practices across the organization.

What We’ll Like About You:

• A Bachelor’s Degree or equivalent training in field related to UX research such as human factors, human/computer interaction (HCI), psychology, anthropology, sociology, design, communication, journalism, media studies, cognitive science, information science, behavioral economics, or a related field.
• 2+ years of work experience in UX research or a related field.
• Experience planning and executing qualitative research using a variety of methods such as competitive analysis, interviews, surveys and usability testing.
• Experience creating UX research deliverables such as user journey maps, personas, reports and presentations.
• Experience managing projects with limited oversight as an individual contributor.
• Deep knowledge and proficiency in user research methodologies.
• Experience planning and conducting user research in a professional environment.
• Strong communicator (written, verbal and listening) who is adept at working with customers and stakeholders.
• Passion for understanding and empathizing with customers, and ability to communicate that to others and delivering excellent customer service at all levels.
• Ability and willingness to learn the complexities of our business such as legal and regulatory compliance.
• Demonstrates positive teaming skills and ability to work independently.
• Proven experience in using data (both quantitative and qualitative) analysis techniques to inform design decisions.
• Ability to be in office as needed.

  Why You’ll Love Working Here

We want your work life to feel balanced, rewarding, and supported. Here are just a few of the benefits SFM offers:

• Comprehensive medical, dental, and vision coverage (plus HSA/FSA options).
• Significant Cash Benefit if You Opt Out of Our Health Plan
• Flexible hybrid work environment.
• 401(k) with both Traditional and Roth options + company match.
• Contributions toward student loan repayment.
• Generous PTO, 9 paid holidays, and paid parental leave.
• Monthly home internet allowance.
• Free life insurance, short-term & long-term disability coverage.
• Incentive bonus opportunities.
• Adoption financial assistance.
• Pet insurance.
• Annual company-wide volunteer day.
• Discounts on gyms, fitness apps, and wellness programs. 

Who We Are

SFM is the leading workers’ compensation insurer in Minnesota, with a growing presence across the Midwest. We’re proud to be recognized as a Top Workplace (#8 midsize employer in MN) thanks to our supportive culture, commitment to our employees, and focus on doing what’s right. Learn more by clicking here.

The base pay posted is just one component of SFM’s total compensation package. The salary range listed represents the full compensation range for this position. Job title and starting pay will be based on the selected candidate’s relevant knowledge, skills, abilities and/or experience, and education, if applicable as well as internal equity with other employees in the same job classification. #SFM

 Work Environment and Physical Demands

Regular attendance is required. Work takes place in a semi paperless environment within an office setting, either on business premises or other remote location, using standard office equipment such as computers, phones, and copiers, which requires being stationary for extended periods of time.  While performing the duties of this job, the employee is regularly required to talk or hear. The employee frequently is required to stand; walk; use hands and fingers, handle or feel; and reach with hands and arms and work with close vision. This position requires the ability to occasionally lift office products and supplies, up to 20 pounds. Work is performed indoors with little to no exposure to extreme outdoor weather conditions.

 SFM Mutual Insurance Company and each of its parent companies, subsidiaries and/or affiliated companies are Equal Opportunity/Affirmative Action Employers. SFM provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, status with regard to public assistance, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

 SFM Companies, EEO/AA Employers. SFM is a participant of E-Verify. Applicants have rights under Federal Employment Laws.