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Director Of Creative Development Jobs in Florida

News4JAX

Creative Services Director

Jacksonville, FL · On-site

... of viewership and community engagement. If you have experience as a strategic leader and have the ... The goal is to blend both traditional and modern marketing approaches for audience development ...

The HEAT Group

Director, YouTube Strategy

Miami, FL · On-site

Operating at the intersection of creative development, audience growth, and cross‑functional collaboration, the Director of YouTube guides the channel's evolution within one of the most competitive ...

The HEAT Group

Director, YouTube Strategy

Miami, FL · On-site

Operating at the intersection of creative development, audience growth, and cross-functional collaboration, the Director of YouTube Strategy guides the channel's evolution within one of the most ...

KnitWell Group

Creative Director (Soma)

Estero, FL · On-site

... development, and more efficient ways of working. * Attracts, develops, and retains top creative ... talent. * Owns the creative workflow and execution process across all customer-facing channels as ...

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Director Of Creative Development information

What does a director of creative development do?

A Director of Creative Development leads the creative vision and strategy for projects within an organization, such as film, television, advertising, or digital media. They oversee the development of new ideas, manage creative teams, and collaborate with writers, designers, producers, and clients to bring concepts to life. Their responsibilities often include evaluating and selecting projects, guiding the creative process, ensuring alignment with brand goals, and nurturing talent within their team. This role requires both strong leadership skills and a deep understanding of industry trends and audience preferences.

What are the key skills and qualifications needed to thrive as a director of creative development?

To excel as a Director of Creative Development, you need a robust background in creative strategy, project management, and content development, often supported by a degree in design, marketing, or a related field. Proficiency with industry-standard creative software (such as Adobe Creative Suite), content management systems, and familiarity with digital production workflows is crucial. Outstanding leadership, communication, and vision-setting skills help inspire teams and foster innovation. These abilities are vital for delivering compelling creative output, meeting client objectives, and ensuring successful project execution in a competitive market.

How does a director of creative development typically collaborate with other departments to bring creative projects to life?

A Director of Creative Development works closely with departments such as marketing, production, and executive leadership to ensure that creative concepts align with broader organizational goals. They often lead brainstorming sessions, provide feedback on scripts or visual designs, and coordinate with project managers to keep timelines on track. Regular communication and cross-functional meetings are key, as the director must balance creative vision with practical considerations like budget, brand consistency, and client expectations. This collaborative approach helps ensure that projects are innovative, feasible, and successful in the marketplace.

What is the difference between Director Of Creative Development vs Creative Producer?

AspectDirector Of Creative DevelopmentCreative Producer
Primary FocusOversees creative concepts, development strategies, and overall creative visionManages production processes, schedules, and execution of creative projects
CredentialsTypically requires a background in design, marketing, or media with experience in creative leadershipOften has experience in project management, production, or media coordination
Work EnvironmentCreative departments, advertising agencies, media companiesProduction teams, studios, media companies
Industry UsageCommonly used in advertising, media, and entertainment industriesPrevalent in film, television, and advertising production

The Director Of Creative Development focuses on shaping the creative vision and strategy, while the Creative Producer handles the execution and management of creative projects. Both roles require collaboration but serve different stages of the creative process.

What cities in Florida are hiring for Director Of Creative Development jobs?

Cities in Florida with the most Director Of Creative Development job openings:

Director Of Creative Development jobs near you
Infographic showing various Director Of Creative Development job openings in Florida as of August 2026, with employment types broken down into 1% As Needed, 81% Full Time, 15% Part Time, and 3% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution.

Creative Services Director

Palm Beach Gardens, FL • On-site

Hearst Newspapers
Newspaper Publishers • 1 - 5K employees
Learn more about Hearst Newspapersexternal

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 27 days ago

Job description

Creative Services Director

WPBF 25, the Hearst-owned ABC affiliate in West Palm Beach Florida, is looking for a Creative Services Director. This is a position requiring a strong leader who can bring the WPBF 25 News brand to life through creating and developing targeted research-driven marketing campaigns that connect our brand to our audience on multiple platforms including television, digital, social, paid media, and streaming. As Creative Services Director, you will be required to be in office 5 days a week and on occasion off hours in the case of severe weather or breaking news. You will be asked to use strategy and vision showing your creativity utilizing the latest industry marketing trends and managing numerous projects simultaneously. You will elevate the look and feel of the #1 local news station in the market, while managing and inspiring an award-winning creative team consisting of an Assistant Creative Services Director, a Senior Writer Producer and two promotional producers. Join Hearst Television, one of America's most respected multimedia companies, while living near the beach and enjoying the outdoors year-round in beautiful South Florida! 

Responsibilities

  • Create, lead, and implement the brand marketing of WPBF 25, MeTV South Florida, Estrella TV West Palm Beach and Very Local West Palm Beach
  • Manage production of compelling image, sweeps and special event campaigns for all platforms
  • Identify dynamic multi-platform strategies to increase all stations brand awareness and ratings
  • Oversee the creative team in the production of compelling brand-targeted station/news/weather image, targeted special reports, daily topicals, digital/streaming, programming, and special event campaigns for all platforms
  • Provide inspiration and strategic direction to grow the skillset of our creative team 
  • Manage production of and posting of targeted social media marketing 
  • Collaborate, manage and execute dynamic outside media advertising efforts
  • Liaison with network, syndicators, and Director of Community Affairs regarding local community partners and promotional activities
  • Attend outside community functions or meetings
  • Manage television promotional inventory on WPBF 25, our digital platforms, Very Local West Palm Beach and our multicast channels Estrella TV West Palm Beach, and MeTV.
  • Develop and monitor annual department budget and expenses

Requirements                                                      

  • 3-5 years in station marketing/promotion/brand management
  • Must be creative, a compelling writer, and be able to use research to meet station goals
  • Working knowledge of Adobe Creative Suite, videography, photography, Wide Orbit and ENPS 
  • Conceive and critique creative concepts and graphic designs to be incorporated into internal and external station branding 
  • Can collaborate and meaningfully communicate with news staff and interdepartmental station personnel
  • Valid driver's license (hire is contingent on good driving record)
  • College degree preferred or equivalent work experience.
  • Related military experience will be considered

Values in Action

At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

Benefits

Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.

  • Medical | Dental | Vision 

  • 401(k) matching 

  • Emotional Wellness Support 

  • Paid Time Off 

  • Paid Parental Leave 

  • LGBTQ+ Health Services 

  • Additional benefits to meet your and your family's needs 

Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching nearly 25 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.
We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.

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